Marketing mix in company Sellier & Bellot, a.s.

The aim of this bachelor thesis was to evaluate tools of marketing mix in the Sellier & Bellot, Inc. and, where appropriate, suggest improvements to the mix of chosen instruments. The company is primarly known as a manufacturer of ammunition, which are the main topic of this dissertation. In the first part are theoretically defined tools of marketing mix. In the practical part is introduced the company and its history at first. Then are the tools of marketing mix of the company analyzed in the way the company use them now. At the end are suggestions for the company how to use better the tools of marketing mix

Search for Diphoton Events with Large Missing Transverse Energy in 7 TeV Proton-Proton Collisions with the ATLAS Detector

A search for diphoton events with large missing transverse energy is presented. The data were collected with the ATLAS detector in proton-proton collisions at √s=7  [square root of s=7] TeV at the CERN Large Hadron Collider and correspond to an integrated luminosity of 3.1  pb-1 [pb superscript -1]. No excess of such events is observed above the standard model background prediction. In the context of a specific model with one universal extra dimension with compactification radius R and gravity-induced decays, values of 1/R<729  GeV are excluded at 95% C. L., providing the most sensitive limit on this model to date.United States. Dept. of EnergyNational Science Foundation (U.S.

Luminosity Determination in pp Collisions at 1a(s)=7 TeV Using the ATLAS Detector at the LHC

Measurements of luminosity obtained using the ATLAS detector during early running of the Large Hadron Collider (LHC) at √s = 7 TeV are presented. The luminosity is independently determined using several detectors and multiple algorithms, each having different acceptances, systematic uncertainties and sensitivity to background. The ratios of the luminosities obtained from these methods are monitored as a function of time and of μ, the average number of inelastic interactions per bunch crossing. Residual time- and μ-dependence between the methods is less than 2% for 0 &lt; μ &lt; 2.5. Absolute luminosity calibrations, performed using beam separation scans, have a common systematic uncertainty of ±11%, dominated by the measurement of the LHC beam currents. After calibration, the luminosities obtained from the different methods differ by at most ±2%. The visible cross sections measured using the beam scans are compared to predictions obtained with the PYTHIA and PHOJET event generators and the ATLAS detector simulation. © CERN for the benefit of the ATLAS collaboration 2011