983 research outputs found

    Propuesta de estrategia de mercadeo para la empresa AB, Costa Rica

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    La presente investigación pretende facilitar un plan estratégico de mercadeo para la Empresa AB, dedicada al manejo de residuos por coprocesamiento, mediante el uso de herramientas de investigación de mercados y la propuesta de una mezcla de mercadeo adecuada, 7 P´s del servicio. De manera que contribuya con los esfuerzos de la compañía para fortalecer el crecimiento de la marca y el posicionamiento en el mercado. El desarrollo de la presente investigación inicia con una contextualización de la industria de residuos, así como la presentación de conceptos teóricos que se utilizarán en la elaboración del plan estratégico de mercadeo para la Empresa AB. Además, se describe el entorno de la compañía, su estrategia de negocio actual y el mercado local, así como los servicios que brinda. Posteriormente se analiza la estrategia y gestión de mercadeo actual de la empresa y mediante la aplicación de encuestas se determina la mezcla de mercadeo más apropiada para aumentar las ventas de sus servicios, lograr la lealtad de sus clientes actuales y darse a conocer en el mercado de servicios de manejo de residuos. Lo anterior permite desarrollar un plan estratégico de mercadeo para la Empresa AB y presentar algunas conclusiones y recomendaciones derivadas de la investigación.UCR::Vicerrectoría de Investigación::Sistema de Estudios de Posgrado::Ciencias Sociales::Maestría Profesional en Administración y Dirección de Empresas con énfasis en Mercadeo y Venta

    Manual de derecho tributario parte general-tomo 1

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    Manual de Derecho Tributario es el resultado del trabajo en equipo de distintos colaboradores de la SUNAT, quienes a partir del ejercicio de investigación documental comparten doctrina asequible para el estudio de la fiscalidad en el Perú. En este trabajo se privilegió las referencias a los pronunciamientos de la SUNAT y la jurisprudencia de observancia obligatoria del Tribunal Fiscal a fin de establecer un marco inicial de referencia sobre la forma de aplicar la normativa para casos específicos

    New territories to build presence in the school: the USINA BBA experience

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    USINA BBA es una propuesta enmarcada en nuevos procesos educativos, impulsada desde la Dirección del Bachillerato de Bellas Artes, conformada por docentes (profesores/as y preceptores/as) de la institución con diversas miradas institucionales enfocadas desde distintas áreas de conocimiento. Emerge así un espacio de trabajo colaborativo que tiene como objetivos principales construir y fortalecer vínculos, gestar encuentros para la construcción compartida y lograr verdaderas situaciones de presencia a partir de producciones con sentido, como alternativa a los formatos académicos tradicionales. Las actividades propuestas son de carácter transversal y se desarrollan en forma autogestiva, coordinadas y acompañadas.USINA BBA is a proposal framed within new educational processes and encouraged by the School authorities of Bachillerato de Bellas Artes. It groups teachers and preceptores1 of the institution who have diverse institutional views from different knowledge areas. Thus, a collaborative working plan is created whose main objectives are to build and reinforce personal bonds, generate encounters for a shared construction, and achieve true presence with meaningful productions as an alternative to the academic traditional forms. The suggested activities are transversal and developed as self-managed, coordinated and guided.Bachillerato de Bellas Artes "Prof. Francisco A. De Santo

    Intraoperative oxygen tension and redox homeostasis in Pseudomyxoma peritonei: A short case series

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    IntroductionPseudomyxoma peritonei (PMP) is a rare malignant disease characterized by a massive multifocal accumulation of mucin within the peritoneal cavity. The current treatment option is based on complete cytoreductive surgery combined with hyperthermic intraperitoneal chemotherapy. However, the recurrence is frequent with subsequent progression and death. To date, most of the studies published in PMP are related to histological and genomic analyses. Thus, the need for further studies unveiling the underlying PMP molecular mechanisms is urgent. In this regard, hypoxia and oxidative stress have been extensively related to tumoral pathologies, although their contribution to PMP has not been elucidated.MethodsIn this manuscript, we have evaluated, for the first time, the intratumoral real-time oxygen microtension (pO2mt) in the tumor (soft and hard mucin) and surrounding healthy tissue from five PMP patients during surgery. In addition, we measured hypoxia (Hypoxia Inducible Factor-1a; HIF-1α) and oxidative stress (catalase; CAT) markers in soft and hard mucin from the same five PMP patient samples and in five control samples.ResultsThe results showed low intratumoral oxygen levels, which were associated with increased HIF-1α protein levels, suggesting the presence of a hypoxic environment in these tumors. We also found a significant reduction in CAT activity levels in soft and hard mucin compared with healthy tissue samples.DiscussionIn conclusion, our study provides the first evidence of low intratumoral oxygen levels in PMP patients associated with hypoxia and oxidative stress markers. However, further investigation is required to understand the potential role of oxidative stress in PMP in order to find new therapeutic strategies

    Hydroxychloroquine is associated with a lower risk of polyautoimmunity: data from the RELESSER Registry

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    Objectives. This article estimates the frequency of polyautoimmunity and associated factors in a large retrospective cohort of patients with SLE. Methods. RELESSER (Spanish Society of Rheumatology Lupus Registry) is a nationwide multicentre, hospital-based registry of SLE patients. This is a cross-sectional study. The main variable was polyautoimmunity, which was defined as the co-occurrence of SLE and another autoimmune disease, such as autoimmune thyroiditis, RA, scleroderma, inflammatory myopathy and MCTD. We also recorded the presence of multiple autoimmune syndrome, secondary SS, secondary APS and a family history of autoimmune disease. Multiple logistic regression analysis was performed to investigate possible risk factors for polyautoimmunity. Results. Of the 3679 patients who fulfilled the criteria for SLE, 502 (13.6%) had polyautoimmunity. The most frequent types were autoimmune thyroiditis (7.9%), other systemic autoimmune diseases (6.2%), secondary SS (14.1%) and secondary APS (13.7%). Multiple autoimmune syndrome accounted for 10.2% of all cases of polyautoimmunity. A family history was recorded in 11.8%. According to the multivariate analysis, the factors associated with polyautoimmunity were female sex [odds ratio (95% CI), 1.72 (1.07, 2.72)], RP [1.63 (1.29, 2.05)], interstitial lung disease [3.35 (1.84, 6.01)], Jaccoud arthropathy [1.92 (1.40, 2.63)], anti-Ro/SSA and/or anti-La/SSB autoantibodies [2.03 (1.55, 2.67)], anti-RNP antibodies [1.48 (1.16, 1.90)], MTX [1.67 (1.26, 2.18)] and antimalarial drugs [0.50 (0.38, 0.67)]. Conclusion. Patients with SLE frequently present polyautoimmunity. We observed clinical and analytical characteristics associated with polyautoimmunity. Our finding that antimalarial drugs protected against polyautoimmunity should be verified in future studies

    The Fourteenth Data Release of the Sloan Digital Sky Survey: First Spectroscopic Data from the extended Baryon Oscillation Spectroscopic Survey and from the second phase of the Apache Point Observatory Galactic Evolution Experiment

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    The fourth generation of the Sloan Digital Sky Survey (SDSS-IV) has been in operation since July 2014. This paper describes the second data release from this phase, and the fourteenth from SDSS overall (making this, Data Release Fourteen or DR14). This release makes public data taken by SDSS-IV in its first two years of operation (July 2014-2016). Like all previous SDSS releases, DR14 is cumulative, including the most recent reductions and calibrations of all data taken by SDSS since the first phase began operations in 2000. New in DR14 is the first public release of data from the extended Baryon Oscillation Spectroscopic Survey (eBOSS); the first data from the second phase of the Apache Point Observatory (APO) Galactic Evolution Experiment (APOGEE-2), including stellar parameter estimates from an innovative data driven machine learning algorithm known as "The Cannon"; and almost twice as many data cubes from the Mapping Nearby Galaxies at APO (MaNGA) survey as were in the previous release (N = 2812 in total). This paper describes the location and format of the publicly available data from SDSS-IV surveys. We provide references to the important technical papers describing how these data have been taken (both targeting and observation details) and processed for scientific use. The SDSS website (www.sdss.org) has been updated for this release, and provides links to data downloads, as well as tutorials and examples of data use. SDSS-IV is planning to continue to collect astronomical data until 2020, and will be followed by SDSS-V.Comment: SDSS-IV collaboration alphabetical author data release paper. DR14 happened on 31st July 2017. 19 pages, 5 figures. Accepted by ApJS on 28th Nov 2017 (this is the "post-print" and "post-proofs" version; minor corrections only from v1, and most of errors found in proofs corrected

    ¿Qué queda de mí?

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    Este libro es una reclamación a quienes hemos sido, somos o seremos docentes. A quienes no hemos respetado a las personas que se han puesto junto a nosotros y nosotras, confiando su bien más preciado: la libertad. Estas páginas denuncian cada vez que convertimos una visión en la visión, una emoción en la emoción, un saber en el saber, un comportamiento en el comportamiento. Es un grito contra la imposición, la normalización, la neutralización y la universalización de una perspectiva particular. Una pugna contra cada proceso que no se ha conectado con las vidas de los aprendices. Un texto colaborativo realizado por alumnado de Educación y Cambio Social en el Grado en Educación Infantil de la Universidad de Málaga y coordinado por Ignacio Calderón Almendros

    The Fourteenth Data Release of the Sloan Digital Sky Survey: First Spectroscopic Data from the Extended Baryon Oscillation Spectroscopic Survey and from the Second Phase of the Apache Point Observatory Galactic Evolution Experiment

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    The fourth generation of the Sloan Digital Sky Survey (SDSS-IV) has been in operation since 2014 July. This paper describes the second data release from this phase, and the 14th from SDSS overall (making this Data Release Fourteen or DR14). This release makes the data taken by SDSS-IV in its first two years of operation (2014–2016 July) public. Like all previous SDSS releases, DR14 is cumulative, including the most recent reductions and calibrations of all data taken by SDSS since the first phase began operations in 2000. New in DR14 is the first public release of data from the extended Baryon Oscillation Spectroscopic Survey; the first data from the second phase of the Apache Point Observatory (APO) Galactic Evolution Experiment (APOGEE-2), including stellar parameter estimates from an innovative data-driven machine-learning algorithm known as "The Cannon"; and almost twice as many data cubes from the Mapping Nearby Galaxies at APO (MaNGA) survey as were in the previous release (N = 2812 in total). This paper describes the location and format of the publicly available data from the SDSS-IV surveys. We provide references to the important technical papers describing how these data have been taken (both targeting and observation details) and processed for scientific use. The SDSS web site (www.sdss.org) has been updated for this release and provides links to data downloads, as well as tutorials and examples of data use. SDSS-IV is planning to continue to collect astronomical data until 2020 and will be followed by SDSS-V
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