57 research outputs found

    Insight into consumer experience on UK train transportation services

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    Customers’ experiences are significant in a rapidly changing service context, and this is shaped by the quality of service provided. With social media changing the way consumers engage with service providers, experiences are shared online. This study carried out three analyses of brand-related conversations on Twitter with the aim of exploring consumers’ attitudes to and experiences of train operating companies. Firstly, Python was used for the tweet mining and sentiment analysis (n = 1,914,494 tweets) to investigate the polarity between the opinions of commuters. Secondly, tweets were thematically analysed and grouped to understand how consumers experience the service quality. Lastly, content analysis of the tweets was carried out to identify the variations in service quality. Results indicated that there is overall positive customer experience, however, there are variations in service quality dimension across the different train groups, highlight the need to improve service quality at different touchpoints, especially the tangible features of the trains and presence of responsive and emphatic staff. This study further broadens the context of customer experience through eWOM on social media for service brands, contribute towards related literature on sentiment analysis and service brands, providing significant theoretical and practical implications for researchers and managers

    Service triads:a research agenda for buyer–supplier–customer triads in business services

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    Service triads, in which a buyer contracts with a supplier to deliver services directly to the buyer's customer, represent an emerging business model. This special issue is dedicated to this theme. To set the context, in this lead article, we first define service triads, both as a phenomenon and a research topic. We then provide a review of different strands of existing research and various theoretical frameworks that can inform our study of service triads. This culminates in an outline of a research agenda that can guide future study. As such, this paper not only introduces the articles in the special issue, but is also intended as a point of reference and motivation for further work on service triads, and on triads in general

    Promotie: The performance implications of outsourcing

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    Bespreking van het proefschrift van N. Raassens The performance implications of outsourcing aan de Universiteit van Tilburg

    Promotie : the performance implications of outsourcing

    No full text
    Bespreking van het proefschrift van N. Raassens "The performance implications of outsourcing"aan de Universiteit van Tilburg
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