38 research outputs found

    LA PUBLICIDAD Y SU INFLUENCIA EN EL POSICIONAMIENTO DEL “HOTEL RUVISA” TINGO MARÍA - 2021

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    En la presente investigación el objetivo principal del estudio, el cual abarca, a través de la metodología de enfoque cuantitativo; alcance descriptivo, correlacional; de diseño no experimental y por la forma de recolectar la información es transversal. Se han obtenido los resultados utilizando los datos a través de la guía de entrevista al gerente y la encuesta ejecutada a los 120 clientes del Hotel Ruvisa en la ciudad de Tingo María, pudiendo tener resultados que nos ha permitido afirmar las correlaciones correspondientes. Las conclusiones determinaron la relación directa que hay en la presente investigación la publicidad y su influencia en el posicionamiento del Hotel Ruvisa, tal como se muestra a través de la presentación de datos procesados que se realizó a través de encuestas a los clientes del Hotel Ruvisa, así mismo se muestra en la tabla N°24 donde se presenta la correlación de Pearson entre la variable independiente (publicidad) y la variable dependiente (posicionamiento) dando un resultado de 0,667con un p-valor de significancia menor a 0.05. Por lo tanto, se relacionan de forma directa fuerte, así de este modo confirma la hipótesis planteada en la investigación. Esta afirmación ha sido contrastada con los antecedentes y con el marco teórico, donde se pudo observar que los mismos son parte fundamental para entender la relación de la publicidad y el posicionamiento del Hotel Ruvisa. De la misma manera se evidencia la relación positiva de las dimensiones que fueron, medios masivos, medios complementarios y publicidad basada en oferta y descuento en el posicionamiento. Siendo los resultados influyentes y confiables ya que es el resultado de la encuesta realizada a los clientes del Hotel Ruvisa y ello nos ha permitido tener datos para determinar las correlaciones correspondientes. Es importante tras confirmado la correlación de la variable se recomienda que debería tomar en cuenta con más énfasis y realizar toda la publicidad posible.Tesi

    Influencia de la iglesia católica en la educación durante el olimpo radical en el estado de cauca

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    El haber realizado la catalogación del Fondo del periódico El Escolar, me ofreció la oportunidad de poder conocer los procesos educativos que se estaban desarrollando durante la segunda mitad del siglo XIX en Colombia. Cartas, resoluciones, comunicados, actas, y demás publicaciones del periódico, me brindaron información acerca de la vida escolar durante esta época. Datos como la organización estudiantil, los útiles y materiales con los que dotaban a las instituciones, los exámenes que se realizaban mensualmente en los establecimientos, las normas y deberes, las leyes y resoluciones que le competen a los colegios y escuelas, me permitieron conocer parte fundamental de la historia de nuestra nación, información con la pude plantear una investigación sobre la influencia de la iglesia en la educación durante el olimpo radical en el Estado de Cauca

    Satisfacción y Compromiso Laboral en Personal Asistencial de Salud de La Provincia de Trujillo

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    La presente investigación tuvo como finalidad relacionar la satisfacción laboral y el compromiso organizacional en una muestra de 259 profesionales de medicina, enfermería, así como técnicos, con edades entre 22 a 71 años de edad. Para la medición de las variables se utilizó el cuestionario de satisfacción S21/26 de Meliá y Peiró y la escala de compromiso organizacional de Meyer y Allen. Los resultados indican relación directa de efecto grande entre la satisfacción laboral y el compromiso organizacional, finalmente, se evidencia que las dimensiones de satisfacción laboral se relacionan directamente de efecto pequeño a grande con las dimensiones de compromiso organizacional

    Domestication to Crop Improvement: Genetic Resources for Sorghum and Saccharum (Andropogoneae)

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    Background Both sorghum (Sorghum bicolor) and sugarcane (Saccharum officinarum) are members of the Andropogoneae tribe in the Poaceae and are each other's closest relatives amongst cultivated plants. Both are relatively recent domesticates and comparatively little of the genetic potential of these taxa and their wild relatives has been captured by breeding programmes to date. This review assesses the genetic gains made by plant breeders since domestication and the progress in the characterization of genetic resources and their utilization in crop improvement for these two related species. Genetic Resources The genome of sorghum has recently been sequenced providing a great boost to our knowledge of the evolution of grass genomes and the wealth of diversity within S. bicolor taxa. Molecular analysis of the Sorghum genus has identified close relatives of S. bicolor with novel traits, endosperm structure and composition that may be used to expand the cultivated gene pool. Mutant populations (including TILLING populations) provide a useful addition to genetic resources for this species. Sugarcane is a complex polyploid with a large and variable number of copies of each gene. The wild relatives of sugarcane represent a reservoir of genetic diversity for use in sugarcane improvement. Techniques for quantitative molecular analysis of gene or allele copy number in this genetically complex crop have been developed. SNP discovery and mapping in sugarcane has been advanced by the development of high-throughput techniques for ecoTILLING in sugarcane. Genetic linkage maps of the sugarcane genome are being improved for use in breeding selection. The improvement of both sorghum and sugarcane will be accelerated by the incorporation of more diverse germplasm into the domesticated gene pools using molecular tools and the improved knowledge of these genomes

    Real-world effectiveness of caplacizumab vs the standard of care in immune thrombotic thrombocytopenic purpura

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    Immune thrombotic thrombocytopenic purpura (iTTP) is a thrombotic microangiopathy caused by anti-ADAMTS13 antibodies. Caplacizumab is approved for adults with an acute episode of iTTP in conjunction with plasma exchange (PEX) and immunosuppression. The objective of this study was to analyze and compare the safety and efficacy of caplacizumab vs the standard of care and assess the effect of the concomitant use of rituximab. A retrospective study from the Spanish TTP Registry of patients treated with caplacizumab vs those who did not receive it was conducted. A total of 155 patients with iTTP (77 caplacizumab, 78 no caplacizumab) were included. Patients initially treated with caplacizumab had fewer exacerbations (4.5% vs 20.5%; P < .05) and less refractoriness (4.5% vs 14.1%; P < .05) than those who were not treated. Time to clinical response was shorter when caplacizumab was used as initial treatment vs caplacizumab used after refractoriness or exacerbation. The multivariate analysis showed that its use in the first 3 days after PEX was associated with a lower number of PEX (odds ratio, 7.5; CI, 2.3-12.7; P < .05) and days of hospitalization (odds ratio, 11.2; CI, 5.6-16.9; P < .001) compared with standard therapy. There was no difference in time to clinical remission in patients treated with caplacizumab compared with the use of rituximab. No severe adverse event was described in the caplacizumab group. In summary, caplacizumab reduced exacerbations and refractoriness compared with standard of care regimens. When administered within the first 3 days after PEX, it also provided a faster clinical response, reducing hospitalization time and the need for PEX

    COVIDiSTRESS Global Survey dataset on psychological and behavioural consequences of the COVID-19 outbreak

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    This N = 173,426 social science dataset was collected through the collaborative COVIDiSTRESS Global Survey - an open science effort to improve understanding of the human experiences of the 2020 COVID-19 pandemic between 30th March and 30th May, 2020. The dataset allows a cross-cultural study of psychological and behavioural responses to the Coronavirus pandemic and associated government measures like cancellation of public functions and stay at home orders implemented in many countries. The dataset contains demographic background variables as well as measures of Asian Disease Problem, perceived stress (PSS-10), availability of social provisions (SPS-10), trust in various authorities, trust in governmental measures to contain the virus (OECD trust), personality traits (BFF-15), information behaviours, agreement with the level of government intervention, and compliance with preventive measures, along with a rich pool of exploratory variables and written experiences. A global consortium from 39 countries and regions worked together to build and translate a survey with variables of shared interests, and recruited participants in 47 languages and dialects. Raw plus cleaned data and dynamic visualizations are available.Measurement(s) psychological measurement center dot anxiety-related behavior trait center dot Stress center dot response to center dot Isolation center dot loneliness measurement center dot Emotional Distress Technology Type(s) Survey Factor Type(s) geographic location center dot language center dot age of participant center dot responses to the Coronavirus pandemic Sample Characteristic - Organism Homo sapiens Sample Characteristic - Location global Machine-accessible metadata file describing the reported data:Peer reviewe

    Stress and worry in the 2020 coronavirus pandemic: Relationships to trust and compliance with preventive measures across 48 countries in the COVIDiSTRESS global survey

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    The COVIDiSTRESS global survey collects data on early human responses to the 2020 COVID-19 pandemic from 173 429 respondents in 48 countries. The open science study was co-designed by an international consortium of researchers to investigate how psychological responses differ across countries and cultures, and how this has impacted behaviour, coping and trust in government efforts to slow the spread of the virus. Starting in March 2020, COVIDiSTRESS leveraged the convenience of unpaid online recruitment to generate public data. The objective of the present analysis is to understand relationships between psychological responses in the early months of global coronavirus restrictions and help understand how different government measures succeed or fail in changing public behaviour. There were variations between and within countries. Although Western Europeans registered as more concerned over COVID-19, more stressed, and having slightly more trust in the governments' efforts, there was no clear geographical pattern in compliance with behavioural measures. Detailed plots illustrating between-countries differences are provided. Using both traditional and Bayesian analyses, we found that individuals who worried about getting sick worked harder to protect themselves and others. However, concern about the coronavirus itself did not account for all of the variances in experienced stress during the early months of COVID-19 restrictions. More alarmingly, such stress was associated with less compliance. Further, those most concerned over the coronavirus trusted in government measures primarily where policies were strict. While concern over a disease is a source of mental distress, other factors including strictness of protective measures, social support and personal lockdown conditions must also be taken into consideration to fully appreciate the psychological impact of COVID-19 and to understand why some people fail to follow behavioural guidelines intended to protect themselves and others from infection. The Stage 1 manuscript associated with this submission received in-principle acceptance (IPA) on 18 May 2020. Following IPA, the accepted Stage 1 version of the manuscript was preregistered on the Open Science Framework at https://osf.io/g2t3b. This preregistration was performed prior to data analysis

    Stress and worry in the 2020 coronavirus pandemic : relationships to trust and compliance with preventive measures across 48 countries in the COVIDiSTRESS global survey

    Get PDF
    The COVIDiSTRESS global survey collects data on early human responses to the 2020 COVID-19 pandemic from 173 429 respondents in 48 countries. The open science study was co-designed by an international consortium of researchers to investigate how psychological responses differ across countries and cultures, and how this has impacted behaviour, coping and trust in government efforts to slow the spread of the virus. Starting in March 2020, COVIDiSTRESS leveraged the convenience of unpaid online recruitment to generate public data. The objective of the present analysis is to understand relationships between psychological responses in the early months of global coronavirus restrictions and help understand how different government measures succeed or fail in changing public behaviour. There were variations between and within countries. Although Western Europeans registered as more concerned over COVID-19, more stressed, and having slightly more trust in the governments' efforts, there was no clear geographical pattern in compliance with behavioural measures. Detailed plots illustrating between-countries differences are provided. Using both traditional and Bayesian analyses, we found that individuals who worried about getting sick worked harder to protect themselves and others. However, concern about the coronavirus itself did not account for all of the variances in experienced stress during the early months of COVID-19 restrictions. More alarmingly, such stress was associated with less compliance. Further, those most concerned over the coronavirus trusted in government measures primarily where policies were strict. While concern over a disease is a source of mental distress, other factors including strictness of protective measures, social support and personal lockdown conditions must also be taken into consideration to fully appreciate the psychological impact of COVID-19 and to understand why some people fail to follow behavioural guidelines intended to protect themselves and others from infection. The Stage 1 manuscript associated with this submission received in-principle acceptance (IPA) on 18 May 2020. Following IPA, the accepted Stage 1 version of the manuscript was preregistered on the Open Science Framework at https://osf.io/g2t3b. This preregistration was performed prior to data analysis.Peer reviewe
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