Celebrate Your Plate: Nutrition Education Through Social Marketing

The State Nutrition Action Committee (SNAC) was created in 2007 to bring together several health- and community-based organizations throughout the state of Ohio including SNAP-Ed, EFNEP, Department of Aging, Department of Education, Department of Health including WIC, Creating Healthy Communities and the Early Childhood Obesity Prevention Program, Department of Aging, Department of Job and Family Services, and the Mid-Ohio Foodbank. SNAC's aim is to promote shared goals and collaborate on related programming efforts. In the spring of 2016, SNAC decided to embark on a social marketing campaign together. SNAP-Ed facilitates the partnership between The Ohio State University and the program assistants (PAs), program coordinators (PCs) and FCS educators who are in 80 of Ohio's 88 counties delivering direct education and community programming. The SNAP-Ed social marketing campaign, Celebrate Your Plate (CYP), will support existing direct education programming across the state and encourage low-income audiences to increase their fruit and vegetable consumption. Social marketing is defined as "the application of commercial marketing technologies to the analysis, planning, execution, and evaluation of programs designed to influence voluntary behavior of target audiences to improve their personal welfare and that of society." (Andreasen, 1995). Work on a SNAP-Ed social marketing campaign began in early 2016 with the formation of the Social Marketing Core Team (SMCT) and the development of a campaign plan with the members of SNAC. The objectives of the SNAP-Ed social marketing campaign are as follows: 1) Plan, design, implement, and evaluate a social marketing campaign that increases fruit and vegetable consumption in low-income audiences by supporting the existing OSU Extension SNAP-Ed direct education program. 2) Create and document the processes of the social marketing campaign and its pilot and staged implementation throughout Ohio. Formative research was conducted during the summer of 2016 to inform the direction of the campaign; and a marketing agency, Fahlgren Mortine, was hired through the Ohio State University bid process to handle materials development and media purchasing. Data from formative research informed the direction of the campaign and determined the tone of the campaign, media approaches, and material design. Based on results from the pilot, a selection of marketing materials will be used in different quadrants across the state during the next two years. Fruit and vegetable consumption is the dietary guideline with the lowest achievement rate among all Ohioans. Celebrate Your Plate will facilitate additional partnerships to advance health and wellness through increasing fruit and vegetable consumption.AUTHOR AFFILIATION: Alisha Ferguson, SNAP-Ed Program Assistant, Social Marketing, [email protected] (Corresponding Author); Beth Hustead, SNAP-Ed Program Coordinator, Social Marketing; B.R. Butler, FCS Program Evaluation Director; K.L. Golis, OSU Nutrition Program Graduate Research Associate; A.C. Zubieta, SNAP-Ed Director.The State Nutrition Action Committee (SNAC) was created in 2007 to bring together several health and community-based organizations throughout the state of Ohio. SNAC's aim is to promote shared goals and collaborate on related programming efforts. For 10 years, SNAC has given committee members the opportunity to work together, connect with other public health and nutrition organizations, and create new and meaningful projects such as a social marketing campaign. Work on a SNAP-Ed social marketing campaign, Celebrate Your Plate, began in early 2016 with the formation of the Social Marketing Core Team (SMCT) and the development of a campaign plan with the members of SNAC. With fruit and vegetable consumption the dietary guideline with the lowest achievement rate among all Ohioans, it is important for Celebrate Your Plate to create more partnerships to advance health and wellness

Analysis of factor V in zebrafish demonstrates minimal levels needed for early hemostasis

In humans, coagulation factor V (FV) deficiency is a rare, clinically heterogeneous bleeding disorder, suggesting that genetic modifiers may contribute to disease expressivity. Zebrafish possess many distinct advantages including high fecundity, optical clarity, external development, and homology with the mammalian hemostatic system, features that make it ideal for genetic studies. Our aim was to study the role of FV in zebrafish through targeted mutagenesis and apply the model to the study of human F5 variants. CRISPR-mediated genome editing of the zebrafish f5 locus was performed, generating mutants homozygous for a 49 base pair deletion in exon 4. Thrombus formation secondary to vascular endothelial injury was absent in f52/2 mutant embryos and larvae. Despite this severe hemostatic defect, homozygous mutants survived before succumbing to severe hemorrhage in adulthood. Human F5 variants of uncertain significance from patients with FV deficiency were evaluated, and the causative mutations identified and stratified by their ability to restore thrombus formation in larvae. Analysis of these novel mutations demonstrates variable residual FV function, with minimal activity being required to restore hemostasis in response to laser-induced endothelial injury. This in vivo evaluation may be beneficial for patients whose factor activity levels lack correlation with bleeding symptomatology, although limitations exist. Furthermore, homozygous mutant embryos tolerate what is a severe and lethal defect in mammals, suggesting the possibility of species-specific factors enabling survival, and allowing further study not possible in the mouse. Identification of these factors or other genetic modifiers could lead to novel therapeutic modalities

Single-mode neodymium fibre lasers

A laser medium in the form of a single mode optical fibre offers a number of attractive features. For example, using a laser to end pump such a fibre provided with feedback mirrors, allows a very low oscillation threshold to be attained. In the case of Nd doped fibre a GaAs diode laser can be used as the pump, thus providing a very simple and compact laser device. The low threshold performance also suggests that other, weaker transitions may be capable of laser action eg. the 1.3µm 4F3/2 to 4I13/2 transition in Nd or transitions in other dopants which have not previously shown laser action in a glass host. Other possible applications include the use of fibres as amplifiers e.g. as an in-line amplifier in an optical communication system where it could play the role of a repeater. As a power amplifier the fibre device could have advantages over the bulk glass systems by reducing the problems of thermal distortion and thermal fracture. In this paper we report some results obtained with neodymium-doped single mode fibres

The Gaia-ESO Survey: radial metallicity gradients and age-metallicity relation of stars in the Milky Way disk

We study the relationship between age, metallicity, and alpha-enhancement of FGK stars in the Galactic disk. The results are based upon the analysis of high-resolution UVES spectra from the Gaia-ESO large stellar survey. We explore the limitations of the observed dataset, i.e. the accuracy of stellar parameters and the selection effects that are caused by the photometric target preselection. We find that the colour and magnitude cuts in the survey suppress old metal-rich stars and young metal-poor stars. This suppression may be as high as 97% in some regions of the age-metallicity relationship. The dataset consists of 144 stars with a wide range of ages from 0.5 Gyr to 13.5 Gyr, Galactocentric distances from 6 kpc to 9.5 kpc, and vertical distances from the plane 0 < |Z| < 1.5 kpc. On this basis, we find that i) the observed age-metallicity relation is nearly flat in the range of ages between 0 Gyr and 8 Gyr; ii) at ages older than 9 Gyr, we see a decrease in [Fe/H] and a clear absence of metal-rich stars; this cannot be explained by the survey selection functions; iii) there is a significant scatter of [Fe/H] at any age; and iv) [Mg/Fe] increases with age, but the dispersion of [Mg/Fe] at ages > 9 Gyr is not as small as advocated by some other studies. In agreement with earlier work, we find that radial abundance gradients change as a function of vertical distance from the plane. The [Mg/Fe] gradient steepens and becomes negative. In addition, we show that the inner disk is not only more alpha-rich compared to the outer disk, but also older, as traced independently by the ages and Mg abundances of stars.Comment: accepted for publication in A&

Making visible ‘hidden’ intentions and potential choices: international students in intercultural communication

The study reported in this paper examines the experiences of Chinese and Vietnamese international students in engaging in their institutional written discourse at an Australian university. The study highlights the significance of exploring the real accounts of the students as the &lsquo;insiders&rsquo; and uncovering students&rsquo; individual potential choices and intentions as their &lsquo;seemingly unrecognized&rsquo; values in producing their own texts in English as a second language. In particular, based on international students&rsquo; reflection on their intentions and potential choices in academic practices, the study signals how the taken-for-granted institutional conventions may contribute to silencing or marginalizing the possibilities for alternative approaches to knowledge and communication within the higher education institutional context

Measurement of W Polarisation at LEP

The three different helicity states of W bosons produced in the reaction e+ e- -> W+ W- -> l nu q q~ at LEP are studied using leptonic and hadronic W decays. Data at centre-of-mass energies \sqrt s = 183-209 GeV are used to measure the polarisation of W bosons, and its dependence on the W boson production angle. The fraction of longitudinally polarised W bosons is measured to be 0.218 \pm 0.027 \pm 0.016 where the first uncertainty is statistical and the second systematic, in agreement with the Standard Model expectation

The exposure of the hybrid detector of the Pierre Auger Observatory

The Pierre Auger Observatory is a detector for ultra-high energy cosmic rays. It consists of a surface array to measure secondary particles at ground level and a fluorescence detector to measure the development of air showers in the atmosphere above the array. The "hybrid" detection mode combines the information from the two subsystems. We describe the determination of the hybrid exposure for events observed by the fluorescence telescopes in coincidence with at least one water-Cherenkov detector of the surface array. A detailed knowledge of the time dependence of the detection operations is crucial for an accurate evaluation of the exposure. We discuss the relevance of monitoring data collected during operations, such as the status of the fluorescence detector, background light and atmospheric conditions, that are used in both simulation and reconstruction.Comment: Paper accepted by Astroparticle Physic

Search for Anomalous Couplings in the Higgs Sector at LEP

Anomalous couplings of the Higgs boson are searched for through the processes e^+ e^- -> H gamma, e^+ e^- -> e^+ e^- H and e^+ e^- -> HZ. The mass range 70 GeV < m_H < 190 GeV is explored using 602 pb^-1 of integrated luminosity collected with the L3 detector at LEP at centre-of-mass energies sqrt(s)=189-209 GeV. The Higgs decay channels H -> ffbar, H -> gamma gamma, H -> Z\gamma and H -> WW^(*) are considered and no evidence is found for anomalous Higgs production or decay. Limits on the anomalous couplings d, db, Delta(g1z), Delta(kappa_gamma) and xi^2 are derived as well as limits on the H -> gamma gamma and H -> Z gamma decay rates

Measurement of W Polarisation at LEP

The three different helicity states of W bosons produced in the reaction e+ e- -> W+ W- -> l nu q q~ at LEP are studied using leptonic and hadronic W decays. Data at centre-of-mass energies \sqrt s = 183-209 GeV are used to measure the polarisation of W bosons, and its dependence on the W boson production angle. The fraction of longitudinally polarised W bosons is measured to be 0.218 \pm 0.027 \pm 0.016 where the first uncertainty is statistical and the second systematic, in agreement with the Standard Model expectation