On content-based recommendation and user privacy in social-tagging systems

Recommendation systems and content filtering approaches based on annotations and ratings, essentially rely on users expressing their preferences and interests through their actions, in order to provide personalised content. This activity, in which users engage collectively has been named social tagging, and it is one of the most popular in which users engage online, and although it has opened new possibilities for application interoperability on the semantic web, it is also posing new privacy threats. It, in fact, consists of describing online or offline resources by using free-text labels (i.e. tags), therefore exposing the user profile and activity to privacy attacks. Users, as a result, may wish to adopt a privacy-enhancing strategy in order not to reveal their interests completely. Tag forgery is a privacy enhancing technology consisting of generating tags for categories or resources that do not reflect the user's actual preferences. By modifying their profile, tag forgery may have a negative impact on the quality of the recommendation system, thus protecting user privacy to a certain extent but at the expenses of utility loss. The impact of tag forgery on content-based recommendation is, therefore, investigated in a real-world application scenario where different forgery strategies are evaluated, and the consequent loss in utility is measured and compared.Peer ReviewedPostprint (author’s final draft

On social networks and collaborative recommendation

Social network systems, like last.fm, play a significant role in Web 2.0, containing large amounts of multimedia-enriched data that are enhanced both by explicit user-provided annotations and implicit aggregated feedback describing the personal preferences of each user. It is also a common tendency for these systems to encourage the creation of virtual networks among their users by allowing them to establish bonds of friendship and thus provide a novel and direct medium for the exchange of data. We investigate the role of these additional relationships in developing a track recommendation system. Taking into account both the social annotation and friendships inherent in the social graph established among users, items and tags, we created a collaborative recommendation system that effectively adapts to the personal information needs of each user. We adopt the generic framework of Random Walk with Restarts in order to provide with a more natural and efficient way to represent social networks. In this work we collected a representative enough portion of the music social network last.fm, capturing explicitly expressed bonds of friendship of the user as well as social tags. We performed a series of comparison experiments between the Random Walk with Restarts model and a user-based collaborative filtering method using the Pearson Correlation similarity. The results show that the graph model system benefits from the additional information embedded in social knowledge. In addition, the graph model outperforms the standard collaborative filtering method.</p

Tag-Aware Recommender Systems: A State-of-the-art Survey

In the past decade, Social Tagging Systems have attracted increasing attention from both physical and computer science communities. Besides the underlying structure and dynamics of tagging systems, many efforts have been addressed to unify tagging information to reveal user behaviors and preferences, extract the latent semantic relations among items, make recommendations, and so on. Specifically, this article summarizes recent progress about tag-aware recommender systems, emphasizing on the contributions from three mainstream perspectives and approaches: network-based methods, tensor-based methods, and the topic-based methods. Finally, we outline some other tag-related works and future challenges of tag-aware recommendation algorithms.Comment: 19 pages, 3 figure

Using Tags for Measuring the Semantic Similarity of Users to Enhance Collaborative Filtering Recommender Systems

Recent years have seen a significant growth in social tagging systems, which allow users to use their own generated tags to organize, categorize, describe and search digital content on social media. The growing popularity of tagging systems is leading to an increasing need for automatic generation of recommended items for users. Much previous research focuses on incorporating recommender techniques in social tagging systems to support the suggestion of suitable tags for annotating related items. Collaborative filtering is one such technique. The most critical task in collaborative filtering is finding related users with similar preferences, i.e., “liked-minded” users. Despite the popularity of collaborative filtering, it still suffers from certain limitations in relation to “cold-start” users, for example, where often there are insufficient preferences to make recommendations. Moreover, there is the data-sparsity problem, where there is limited user feedback data to identify similarities in users’ interests because there is no intersection between users’ transactional data a situation which also results in degraded recommendation quality. For this reason, in this paper we present a new collaborative filtering approach based on users’ semantic tags, which calculates the similarity between users by discovering the semantic spaces in their posted tags. We believe that this approach better reflects the semantic similarity between users according to their tagging perspectives and consequently improves recommendations through the identification of semantically related items for each user. Our experiment on a real-life dataset shows that the proposed approach outperforms the traditional user-based collaborative filtering approach in terms of improving the quality of recommendations

Recommender Systems

The ongoing rapid expansion of the Internet greatly increases the necessity of effective recommender systems for filtering the abundant information. Extensive research for recommender systems is conducted by a broad range of communities including social and computer scientists, physicists, and interdisciplinary researchers. Despite substantial theoretical and practical achievements, unification and comparison of different approaches are lacking, which impedes further advances. In this article, we review recent developments in recommender systems and discuss the major challenges. We compare and evaluate available algorithms and examine their roles in the future developments. In addition to algorithms, physical aspects are described to illustrate macroscopic behavior of recommender systems. Potential impacts and future directions are discussed. We emphasize that recommendation has a great scientific depth and combines diverse research fields which makes it of interests for physicists as well as interdisciplinary researchers.Comment: 97 pages, 20 figures (To appear in Physics Reports

Content-boosted Matrix Factorization Techniques for Recommender Systems

Many businesses are using recommender systems for marketing outreach. Recommendation algorithms can be either based on content or driven by collaborative filtering. We study different ways to incorporate content information directly into the matrix factorization approach of collaborative filtering. These content-boosted matrix factorization algorithms not only improve recommendation accuracy, but also provide useful insights about the contents, as well as make recommendations more easily interpretable

Enhancing Web-Based Configuration with Recommendations and Cluster-Based Help

In a collaborative project with Tacton AB, we have investigated new ways of assisting the user in the process of on-line product configuration. A web-based prototype, RIND, was built for ephemeral users in the domain of PC configuration