PENGARUH CELEBRITY ENDORSER TERHADAP CITRA MEREK DAN PENGARUHNYA TERHADAP KEPUTUSAN PEMBELIAN SHAMPO CLEAR (SURVEI PADA PENGUNJUNG CARREFOUR BUARAN PLAZA)

ABSTRACT TANIA KAIBA. 8215067728. The Influences of Celebrity Endorser Toward Brand Image, And Its Influences In Purchasing Decisions on Clear Shampoo (Visitors Survey At Buaran Plaza). Skripsi. Study Program of Management. Department of Management. Faculty of Economic. Jakarta State University. 2011. This study aims to describe clearly about the celebrity endorser (X), brand image (Y), and the purchase decision (Z) on the user's Clear shampoo visitors Buaran Carrefour Plaza. The second objective is to measure how strong the influence of the celebrity endorser of the brand image, the third objective was to measure how strong the influence of brand image on purchase decisions, and the fourth objective is to measure how strong the influence of celebrity endorser of the purchase decision. The hypothesis proposed in this study is, H1) There is the influence of the celebrity endorser of the brand image, H2) there is the influence of brand image on purchase decisions, and H3) are among the celebrity endorser to influence purchasing decisions. This type of research is descriptive, using nonprobability method and more specifically using purposive sampling techniques. The population of this study is the visitor Buaran Carrefour Plaza by the number of 125 respondents. Sampling of the research is that consumers have been buying and using a shampoo Clear in the study period. Analysis of the research was conducted using SPSS statistical application program (Statistical Package for the Social Science). Results of simple linear regression that shows celebrity endorser influence the brand image, brand image influence on purchasing decisions, celebrity endorser influence on purchase decisions, (5% level of significance) with a significance value of X to Y (0.00), then Y to Z ( 0.00), and X to Z (0.00). Results of analysis of determination in this study shows the contribution to the celebrity endorser for 44.1% of brand image, brand image on purchase decisions for 35.4%, celebrity endorser of the purchasing decisions of 31.9%. Keywords: celebrity endorser, brand image, and purchasing decisions

Pengembangan Wisata Pantai Syari Untuk Meningkatkan Perekonomian Masyarakat Momi Waren Ransiki Papua Barat

 Pariwisata merupakan salah satu sektor pertumbuhan ekonomi yang terus berkembang untuk kesejahteraan masyarakat dan salah satu program unggulan dalam pembagunan daerah.    Pembagunan pariwisata diharapakan dapat memberikan konstribusi terhadap pendapatan suatu daerah. Kabupaten Manokwari Selatan merupakan salah satu potensi wisata alam dan sejarah. Potensi pariwisata manokwari selatan dapat dimanfaatkan masyarakat dalam meningkatkan perekonomian bagi penduduk di wilayah sekitarnya. Potensi pariwisata tersebar di wilayah  Ransiki, Nenei dan khususnya Momi Waren. Tujuan dari kegiatan ini adalah menata kawasan pantai syari Momi Waren dengan desain menarik dan pembuatan sarana prasarana dan meningkatkan perekonomian masyarakat.metode yang diguanakn yaitu observasi, sosialisasi, pelaksanaan dan evaluasi hasil program kegiatan

Hydrothermal synthesis of (C5H14N2)[CoCl4]⸳0.5H2O: Crystal structure, spectroscopic characterization, thermal behavior, magnetic properties and biological evaluation

The organic-inorganic compound (C5H14N2)[CoCl4]⸳0.5H2O, I, was characterized by various physicochemical techniques. The X-ray diffraction analysis revealed that the compound crystallizes in the centrosymmetric space group C2/c of the monoclinic system. The atomic arrangement the Co(II) complex is built from isolated [CoCl4]2– anions, 1-methylpiperazine-1,4-diium [C5H14N2]2+ cations and free water molecules. The crystal structure study showed that the cohesion of I is assured through N–H···Cl and N–H···O hydrogen bonds giving birth to a 3-D architecture. Hirshfeld surface analysis revealed that Cl···H/H···Cl and H···H (58.5 and 36.4%, respectively) are the most significant interactions between species. Minor O···H/H···O interactions are also present. The compound was characterized by thermal analysis, TGA-DTA showed the removal of the co-crystallized water before 100 °C and a first mass loss at around 120 °C. Magnetic measurements are in good agreement with isolated, S = 3/2, tetrahedral [CoCl4]2− anions. The negative Weiss constant of -1.35 indicates single-ion anisotropy and very weak antiferromagnetic interactions. UV–visible spectroscopy reveals three weak absorption bands in the visible range due to the d-d electronic transitions typical of the Co(II) tetra-coordinated. A bioassay showed antibacterial activity against the gram negative Klebsiella pneumonia and gram positive Bacillus ceureus, Listeria monocytogenes, and Micrococcus lutues

Model tehničke dokumentacije - osnova razvojno usmjerene poduzetničke organizacije : doktorska disertacija

Cilj je rada postaviti model stjecanja, upravljanja i protoka tehničkih informacija koje proizlaze iz interne tehničke dokumentacije u manjim i srednje velikim, pretežito konstrukcijski usmjerenim poduzećima. Model upravljanja tehničke dokumentacije omogućuje analizu stanja tehničke dokumentacije poduzeća, koje postojeći poslovno- informacijski sustav želi nadograditi u cjelokupan elektronski upravljalni sustav pomoću suvremenih informacijskih tehnologija. Na osnovi obavljene analize model upravljanja tehničke dokumentacije moguće je detaljnije prilagoditi specifičnim dijelovima pojedinog poduzeća i automatski pripremiti relacijsku bazu podataka. Prijelaz na uporabu suvremenih informacijskih tehnologija time je brži i u poduzeću zahtijeva manje promjena pri postupcima i pri samoj dokumentaciji. U modelu tehničke dokumentacije uključene su razvijene metode za prijenos podataka između CAD programskim paketima i poslovno informacijskim sustavom. Protok podataka između CAD programom i informacijskim sustavom je dvosmjeran, što znači da se 1 informacije koje se dobivaju u ostalim dijelovima poduzeća prenose i obnavljaju u modelima i strukturama CAD programa. Postavljeni model tehničke dokumentacije koristi se u računalnom okružju za upravljanje tehničkom dokumentacijom u razvojno- konstrukcijski usmjerenom poduzeću s razvijenom pojedinačnom izradom, u prvom redu prototipova

Model tehničke dokumentacije - osnova razvojno usmjerene poduzetničke organizacije : doktorska disertacija

Cilj je rada postaviti model stjecanja, upravljanja i protoka tehničkih informacija koje proizlaze iz interne tehničke dokumentacije u manjim i srednje velikim, pretežito konstrukcijski usmjerenim poduzećima. Model upravljanja tehničke dokumentacije omogućuje analizu stanja tehničke dokumentacije poduzeća, koje postojeći poslovno- informacijski sustav želi nadograditi u cjelokupan elektronski upravljalni sustav pomoću suvremenih informacijskih tehnologija. Na osnovi obavljene analize model upravljanja tehničke dokumentacije moguće je detaljnije prilagoditi specifičnim dijelovima pojedinog poduzeća i automatski pripremiti relacijsku bazu podataka. Prijelaz na uporabu suvremenih informacijskih tehnologija time je brži i u poduzeću zahtijeva manje promjena pri postupcima i pri samoj dokumentaciji. U modelu tehničke dokumentacije uključene su razvijene metode za prijenos podataka između CAD programskim paketima i poslovno informacijskim sustavom. Protok podataka između CAD programom i informacijskim sustavom je dvosmjeran, što znači da se 1 informacije koje se dobivaju u ostalim dijelovima poduzeća prenose i obnavljaju u modelima i strukturama CAD programa. Postavljeni model tehničke dokumentacije koristi se u računalnom okružju za upravljanje tehničkom dokumentacijom u razvojno- konstrukcijski usmjerenom poduzeću s razvijenom pojedinačnom izradom, u prvom redu prototipova

The influence of the shape of hips and pelvis and the position of hip endoprosthesis on the dislocation of the femoral head and orthotic post-operative care

Uvod: Artroplastika ter sklepna endoprotetika je najpogostejša in zelo uspešna operativna tehnika. Glavni razlogi za to operacijo so osteoartroza, zlom vratu stegnenice pri starostniku ter aseptična nekroza glavice stegnenice. Pooperativni izpah oziroma luksacija kolčne endoproteze je pogosta komplikacija, ki se lahko pojavi po vstavitvi totalne kolčne endoproteze. Verjetnost izpaha kolčne endoproteze je 2% (Dargel et al., 2014) v prvem letu po operaciji, 6% po dvajsetih letih (Berry et al., 2005), v primeru menjave kolčne endoproteze pa verjetnost naraste na 28% (Dargel et al., 2014). Namen: Namen diplomskega dela je ugotoviti, ali imajo kolčne proteze z neugodno porazdelitvijo kolčnega sklepnega tlaka povečano tveganje za izpah. Metode dela: V raziskavi smo primerjali skupino protez, pri katerih je prišlo do izpaha endoproteze (testna skupina) in skupino protez, ki so bile funkcionalne vsaj 10 let (kontrolna skupina). Kontrolna skupina je vsebovala 94 endoprotez 77 pacientov, testno skupino pa je sestavljalo 61 endoprotez 61 pacientov z vstavljenimi kolčnimi endoprotezami. Od tega je bilo šest parcialnih endoprotez in 55 totalnih endoprotez. Uporabili smo metodo HIPSTRESS za določanje porazdelitve kontaktnega kolčnega tlaka pri stoji na eni nogi. Za vstopne podatke smo uporabili geometrijske parametre medenice in okolčja, ki smo jih odčitali iz standardnih anteroposteriornih (AP) rentgenskih slik. S pomočjo geometrijskih parametrov smo v nadaljevanju študije izračunali tudi biomehanske parametre (velikost in smer rezultantne kolčne sklepne sile, lego pola tlaka in največji tlak na obremenjeni površini) z uporabo programa HIPSTRESS. Pri opisu že obstoječih znanj smo uporabili deskriptivno metodo in pregled literature. Rezultati: Pri primerjavi parametrov se pojavijo statistično pomembne razlike med testno in kontrolno skupino v velikosti rezultantne kolčne sile in v največjem kolčnem tlaku, ki sta bila normalizirana s telesno težo. Razlike so bile statistično pomembne, parametri pa manj ugodni v testni skupini. Razprava in zaključek: Ugotovili smo, da je imela populacija protez, pri katerih je prišlo do izpaha, manj ugodno porazdelitev tlaka, ki tudi pri stoji na eni nogi poriva glavico lateralno. Matematični modeli so primerni za načrtovanje optimalne lege proteze.Introduction: Arthroplasty and endoprosthetics is a new and a very successful operative technique. The main indications for arthroplastic surgery are osteoarthritis, fracture of the femoral neck in geriatric patients and aseptic necrosis of the femoral head. Postoperative dislocation of the total hip endoprosthesis is a complication that can occur after the surgery. The possibility for the dislocation is 2% (Dargel et al, 2014) in the first year and 6% (Berry et al, 2005) in the first twenty years. If the hip endoprosthesis has to be replaced, the risk for dislocation increases to 28% (Dargel et al, 2014). Purpose: The purpose of this diploma thesis is to find out whether the hip endoprostheses with poor hip joint pressure distribution are more susceptible to dislocation. Methods: The present research compared a group of unstable hip endoprostheses that underwent dislocation (experimental group) and hip endoprostheses that were functional for at least 10 years (control group). The control group with stable hips consisted of 94 endoprostheses of 77 patients. In the experimental group there were 61 hip endoprostheses from 61 patients. In this group there were 6 partial hip endoprostheses and 55 total hip endoprostheses. The HIPSTRESS method was used to determine the hip stress distribution in one-legged stance. The geometrical parameters of the hip and pelvis were used as input data. These parameters were retrieved from standard anteroposterior (AP) radiograms. The geometrical parameters enabled the calculation of biomechanical parameters (the size and the direction of the resultant hip force, the location of the stress pole, and the peak stress on the weight-bearing area) by using the HIPSTRESS program. The descriptive method with a literature review was used to describe the existing knowledge. Results: The differences between the experimental and the control group occurred in the size of the resultant hip force and in the maximal hip stress which were normalized to body weight. The differences were statistically significant and the parameters were less favourable in the experimental group. Discussion and conclusion: It has been found that the population with the dislocated endoprostheses had a less favourable stress distribution. This means that even in one-legged stance it pushes the femoral head laterally. The mathematical models are suitable for planning the optimal position of the endoprosthesis

A New Organic–Inorganic Hybrid Compound: Synthesis, crystal structure, Hirshfeld surface analysis, vibrational, optical, magnetic properties and theoretical study

Renewable technologies represent a solution to reduce the energy demand and dependency on fossil fuels. Here, attention is focused on organic inorganic hybrids used in photovoltaic. The present work is the investigation of a new organic–inorganic hybrid C4H10Cl3NO2Sn that crystallizes in a monoclinic system with C2/c space group and unit cell parameters (a = 32.071(5) Å, b = 5.827(5) Å, c = 11.596(5) Å, β = 94.858(5) °, and Z = 4) at room temperature. The crystal structure exploration reveal the stabilization of the crystal packing is carried out by a complex network of hydrogen interactions that lead formation of layered organic- inorganic hybrid stacked along the a-axis. The intermolecular interactions were elucidated by Hirchfeld surface analysis and fingerprint plots. The vibration modes were probed by Micro-Raman spectroscopy. Also, the vibrating sample magnetometer (VSM) measurement shows the ferromagnetism aspect of the compound as well as the energy gap was estimated from UV–visible absorption spectroscopy