The Effect Of Customer Satisfaction, Customer Trust On Custromer Loyalty Of The Card Users Of PT. Indosat Tbk

The research was conducted on Indosat GSM cellular card customers residing in the city of Bandung. The purpose of this study was to determine whether there is an effect of customer satisfaction and customer trust on customer loyalty in the PT. Indosat Tbk, and how much the level of customer loyalty after using the service provider Indosat. This research was conducted with statistical and descriptive methods. It is intended that the study can obtain accurate results, so the results can be trusted. Population is both the card users of Indosat for at least 6 months and those who had used the service provider Indosat. The samples were 113 respondents. The method used was the accidental sampling. The process and analytical method employed a path analysis to test hypotheses about the effect of customer satisfaction and customer trust on customer loyalty. Questionnaire instruments were developed and were processed by using a computer-assisted program SPSS 14.0 for windows and Amos 5.0. The results showed that the best model is a Theoretical Model 2. In model 2 customer trust was described as an antecedent to affect customer loyalty as compared with a Theoretical Model 1 with customer satisfaction as an antecedent. The model shows a significant relationship of trust with satisfaction and customer loyalty. Key words: Satisfaction, Trust and Customer Loyalty

TINDAKAN AKTOR DALAM PELESTARIAN TRADISI UPACARA HANTA UA PUA

The actor's actions have a big influence on the community, as in this research the actor is referred to as the Sultan who leads the Bima community, so that the community continues to preserve the tradition of the Hanta Ua Pua ceremony. Actors or people who achieve their goals in circumstances where social norms require them to choose different tools or approaches. The decision regarding which tool or technique to use does not depend on currently applicable conventions. This research aims to answer research questions regarding how actors act in preserving the Hanta Ua Pua traditional ceremony tradition. The researcher uses a critical paradigm with a qualitative research approach method with an ethnographic research type. Determining the subjects selected using purposive techniques or research that selects subjects based on applicable criteria, used to select subjects. Data collection uses observation, interview and documentation techniques. Data analysis techniques use domain analysis, taxonomic analysis, comprehensive analysis and cultural theme analysis. The results of the research are as follows: (1) Accommodating Bima culture to the community, namely continuing to preserve Bima traditions through festivals and parades held every year by Bima actors and people. (2) Developing the arts of Tanah Bima, namely continuing to preserve various kinds of attractions and dances in accordance with Bima customs. (3) Interpreting the role of ulama in government so that ulama are responsible for transforming traditional Bima (Mbojo) values. (4) Contributing to preachers who broadcast Islam by inviting participants representing each sub-district and Islamic Community Organization in Bima

CROSS CULTURAL PRAGMATICS: POLITENESS STRATEGY USED IN RUSH HOUR MOVIE

Strategi kesopanan erat kaitannya dengan budaya. Setiap budaya memiliki bentuk strategi yang berbeda-beda. Strategi kesantunan dapatdiamati di setiap percakapan antar manusia termasuk juga dalam film.Film Rush Hour merupakan film seri terkenal yang karakter utamanya adalah Jackie Chan dan Chris Tucker yang keduanya memiliki latar belakang budaya berbeda.Tujuan dari penelitian ini adalah menjelaskan jenis-jenis strategi kesantunan yang digunakan oleh kedua karakter utama dan menjelaskan persamaan dan perbedaan dari strategi kesopanan yang digunakan oleh kedua karakter utama tersebut. Pengumpulan data menggunakan non-participant observation dengan teknik note taking. Metode yang digunakan untuk menganalisis data adalah metode padan.Hasil analisis menunjukkan bahwa kedua karakter menggunakan keempat strategi kesopanan, yaitu strategi bald on record, positive politeness, negative politeness, dan off record.Detective James menggunakan 224 jenis strategi kesantunan dan Detective Lee menggunakan65 jenis strategi kesantunan. Ada beberapa perbedaan dan persamaan dalam strategi kesantunan yang digunakan kedua karakter utama.Persamaannya adalah kedua karakter utama menggunakan keempat strategi kesantuna yang paling sering digunakan oleh keduanya adalah bald on record, dan keduanya juga menggunakan beberapa multiple strategies.Beberapa perbedaannya adalah (1) Detective James lebih leluasa menggunakan strategi bald on record kepada semua orang dalam berbagai situasi sedangkan Detective Lee menggunakannya untuk orang yang lebih rendah dari atau sama dengan statusnya dan pada keadaan yang mendesak, (2) dalam menggunakan positive politeness strategy, Detective James cenderung menggunakan use in-group identity markers sedangkan Detective Lee cenderung menggunakan include both S and H in the activity, (3) dalam menggunakan negative strategy, Detective James cenderung menggunakan question, hedge dalam bentuk interrogative sedangan Detective Lee dalam bentuk inperative, dan (4) Detective James lebih banyak menggunakan multiple strategies daripada Detective Lee

Tahap kepuasan bekerja dan motivasi kerja di kalangan pekerja industri pelancongan

Kajian ini berkaitan dengan tahap Kepuasan Bekeija dan Motivasi di kalangan pekeija di dalam Industri Pelancongan yang berbentuk kajian deskriptif. Teori Kepuasan Bekeija dan Teori Motivasi Herzberg telah digunakan sebagai asas kepada kajian ini. Dua agensi telah diambil sebagai tempat kajian. Sampel telah diambil dari keseluruhan populasi untuk pengumpulan data. Borang soal selidik digunakan sebagai instrumen untuk pengumpulan data. Kajian ini menggunakan perisian Microsoft Excel untuk analisis data. Dapatan kajian menunjukkan skor min kepuasan bekeija berada di tahap sederhana (min = 2.97). Melalui kajian yang dijalankan pengkaji mendapati keadaan penyelenggaraan memperolehi tahap kepuasan yang rendah. Oleh itu beberapa cadangan telah diusulkan untuk memperbaiki tahap yang lemah ini

Dynamics and control of coordinated multiple manipulators

A technique is presented for controlling multiple manipulators which are holding a single object and therefore form a closed kinematic chain. The object, which may or may not be in contact with a rigid environment, is assumed to be held rigidly by robot end-effectors. The derivation is based on setting up constraint equations which reduce the 6 x n degrees of freedom of a manipulators each having six joints. Additional constraint equations are considered when one or more of the degrees of freedom of the object is reduced due to external constraints. Utilizing the operational space dynamics equations, a decoupling controller is designed to control both the position and the interaction forces of the object with the environment. Finally, simulation results for the control of a pair of two-link manipulators are presented

Iconic product advantage for improving marketing performance of Indonesian small and medium enterprises

Purpose: To examine the role of iconic product advantage to improve marketing performance. Design/Methodology/Approach: This study uses primary data obtained from interviews based on a list of questions to 103 respondents of Salted Egg SMEs in Brebes Regency, Central Java Province, Indonesia. Findings: All hypotheses are accepted, market orientation influences iconic product advantage, product innovation influences iconic product advantage, dynamic capability influences iconic product advantage, iconic product advantage influences marketing performance. Practical Implications: There is no research that examines the market orientation of marketing performance that is bridged by the iconic product advantage. This research proves that the iconic product advantage bridges the market orientation with the marketing performance of Brebes Salted Egg SMEs that is supported by product innovation and dynamic capability. Originality/Value: Iconic product advantage is novelty in this study. Iconic product advantage is the superiority of the company by making products that become icons or symbols that serve as a reminder for consumers with the symbols contained in the product.peer-reviewe

The Roles of Women on Decision-Making And Implementation of Corn Planting in Wera District Bima Regency

Women have a role in activities in the agricultural sector including in corn cultivation. Success in corn production cannot be separated from the contribution of women who also work in corn cultivation activities. Therefore, this study aims to analyze the role of women in decision making and in the implementation of corn cultivation, its impact and the factors that influence this which is carried out in Wera Regency, Bima Regency. Retrieval of data using survey methods through interviews with questionnaires on 68 respondents. Data analysis used descriptive statistical methods and multiple linear regression tests. The results showed that the role of women in making decisions and implementing corn cultivation was included in the high category. The impact of the role of women in decision making and implementation of cultivation can be observed significantly in the managerial and optimization of corn cultivation results. Internal and external factors have no significant effect on women's role in decision makin

KAPASITAS DIRI PEREMPUAN PENGOLAH HASIL PERTANIAN BERBASIS KEDELAI DI KOTA MATARAM

Kapasitas diri menjadi sangat penting dimiliki oleh setiap perempuan yang bekerja sebagai pengusaha home industri olahan kacang kedelai di Kota Mataram. Pelatihan, pembinaan dan pendampingan yang dilakukan penyuluh diharapkan dapat mengembangkan kapasitas diri perempuan agar mampu melahirkan ide-ide untuk pengembangan usaha. Penelitian  ini bertujuan untuk  mengkaji kemampuan individu perempuan yang  berbisnis olahan hasil pertanian berbasis kedelai dan faktor-faktor yang berhubungan dengan kapasitas diri. Lokasi penelitian dilaksanakan di Kota Mataram, yaitu Kecamatan Sekarbela, Kecamatan Selaparang dan Kecamatan Sandubaya. Metode yang diterapkan dalam studi ini yaitu desain deskriptif eksplanatori yang melibatkan metode survei melalui wawancara dan observasi. Hasil analisis menemukan bahwa perempuan memiliki kapasitas yang tergolong tinggi dan sangat tinggi dalam hal  kemampuan merencanakan bisnis, mengidentifikasi serta memecahkan masalah, memanfaatkan peluang, dan mempertahankan kelangsungan usaha. Karakteristik personal perempuan dan hubungannya dengan kapasitas diri menunjukkan bahwa adanya peningkatan pendidikan non formal, motivasi berusaha yang kuat, akses informasi yang memadai dan partisipasi aktif dalam kelompok secara signifikan berhubungan dengan penigkatan individu perempuan yang terlibat dalam pengolahan  hasil pertanian berbasis kedelai. Sedangkan karakteristik seperti umur, pendidikan formal, lama berusaha dan jumlah tanggungan keluarga tidak memiliki hubungan dengan kapasitas dir