BAHASA JAWA DALAM SLOGAN-SLOGAN CALON GUBERNUR DAN WAKIL GUBERNUR JAWA TENGAH TAHUN 2013

Bahasa Jawa dimanfaatkan oleh calon gubernur dan wakil gubernur Jawa Tengah periode 2013—2018 dalam slogan pada baliho-baliho yang dipajang di sepanjang jalan di Kota Semarang. Bahasa Jawa sengaja dimanfaatkan untuk menarik simpati warga. Penelitian sosiolinguistik ini menggunakan pendekatan diskriptif kualitatif yang bertujuan mengetahui alasan, bentuk dan masalah sosial yang melatarbelakangi penggunaan slogan-slogan tersebut. Hasil analisi menunjukkan bahwa slogan berbahasa Jawa dipilih sebagai respon dari upaya pemertahanan bahasa Jawa sesuai dengan Peraturan Daerah Provinsi Jawa Tengah Nomor 9 Tahun. Tingkat tutur dimanfaatkan untuk memilih sasaran mitra tuturnya. Selain itu slogan-slogan yang dipilih merupakan reaksi atau sikap dari fenomena yang sedang menjadi sorotan masyarakat

WANGSALAN DENGAN UNSUR TUMBUHAN

ABSTRACTJavanese society is an agrarian society. In life they are very close to plants. One of the proofs of the Javanese culture that uses plants or parts of plants as the constituent elements is wangsalan. The research data was taken from the report on the collection of “Wangsalan in Javanese†(Utami, et al, 2016) and some wangsalan used on social media. Data analysis was performed using heuristic and hermeneutic reading techniques. After the data was analyzed, it was then presented with an informal method. This research describes the plants and plant elements present in wangsalan and the sound patterns of the answers or batangan of wangsalan with these plant elements. From the data analysis, it was found that the formers of wangsalan used plant elements with the mention of plants in general, namely the words wit-witan and wreksa. The names of plants used in wangsalan, namely aren, asem, gori, baligo, bayem, cubung, duren, ganyong, garut, gembili, jae, jagung, jalidrigung, jambu, jeram, jirak, kacang, kalapa and klapa, kawis, kelor, kemangi, kenthang, kluwih, kopi, krai, lombok, mlinjo, mrica, pakel, pandhan, pantun and pari, pring, pucang, pace, rotan, rumput, suruh, tanjung, tebu, terong, and uwi. The names of the parts of the plants used in wangsalan, namely babal, pentil gori, carang, kayu, godhong, rondhon, janur, sada, macung, puspa, puspita, sekar, and taru. The sound similarities between the questions and the answers or batangan in the wangsalan are the similarity of the last sound, the similarity of one or several sounds, the similarity of the front sound, the similarity of the middle sound, and the similarity of the whole sound (homonymy and polisemic relationship).Â

WANGSALAN DENGAN UNSUR TUMBUHAN

ABSTRACTJavanese society is an agrarian society. In life they are very close to plants. One of the proofs of the Javanese culture that uses plants or parts of plants as the constituent elements is wangsalan. The research data was taken from the report on the collection of “Wangsalan in Javanese” (Utami, et al, 2016) and some wangsalan used on social media. Data analysis was performed using heuristic and hermeneutic reading techniques. After the data was analyzed, it was then presented with an informal method. This research describes the plants and plant elements present in wangsalan and the sound patterns of the answers or batangan of wangsalan with these plant elements. From the data analysis, it was found that the formers of wangsalan used plant elements with the mention of plants in general, namely the words wit-witan and wreksa. The names of plants used in wangsalan, namely aren, asem, gori, baligo, bayem, cubung, duren, ganyong, garut, gembili, jae, jagung, jalidrigung, jambu, jeram, jirak, kacang, kalapa and klapa, kawis, kelor, kemangi, kenthang, kluwih, kopi, krai, lombok, mlinjo, mrica, pakel, pandhan, pantun and pari, pring, pucang, pace, rotan, rumput, suruh, tanjung, tebu, terong, and uwi. The names of the parts of the plants used in wangsalan, namely babal, pentil gori, carang, kayu, godhong, rondhon, janur, sada, macung, puspa, puspita, sekar, and taru. The sound similarities between the questions and the answers or batangan in the wangsalan are the similarity of the last sound, the similarity of one or several sounds, the similarity of the front sound, the similarity of the middle sound, and the similarity of the whole sound (homonymy and polisemic relationship).

CODE MIXING IN THE UTTERANCE OF TEACHER IN SEMARANG

The utterance of teachers in Semarang is a representation of a language use of a bilingual society. The use of Indonesian at school is frequently influenced by the use of the teachers mother tongue, which is Javanese. Even though, they realize that the official language is Indonesian, with a certain purpose they mix code into Javanese. This descriptive qualitative study aims to see the form and the purpose of code mixing which is done by teachers in Semarang. Studying the form and the purpose of the code mixing is very important so that teachers will be wise and right in doing code mixing. Based on the study, the components of code mixing in the utterance of teachers in Semarang are covering phrases, idioms, and words of address. The words which are mixed are verbs, adjectives, adverbs, and prepositions. Meanwhile phrases which are mixed are noun phrase and verb phrase. The purpose of code mixing in the utterance of teachers in Semarang can be described as follows: to maintain the conversation, to show the familiarity, to respect the interlocutor, to emphasize something, and to fine or politeness

Implikatur Percakapan dalam Acara Bincang-Bincang Rumah Uya Trans7

Pada saat ini acara bincang-bincang di berbagai televisi sangat disenangi oleh pemirsa. Tayangan ini tentu sangat berpengaruh terhadap perilaku positif atau negatif masyarakat yang menonton acara tersebut.. Tujuan penelitian ini adalah memberikan gambaran kepada masyarakat adanya penggunaan implikatur percakapan yang patut ditiru atau tidak patut ditiru oleh pemirsa televisi pada program acara televisi bincang-bincang Rumah Uya Trans7 yang merupakan salah satu acara yang diminati sejak tahun 2015. Dalam acara ini ditemukan adanya pelanggaran prinsip percakapan yaitu implikatur percakapan. Implikatur percakapan adalah makna yang timbul sebagai implikasi pragmatis akibat terjadinya pelanggaran prinsip percakapan. yang membicarakan bentuk, makna tuturan, dan konteks. Metode pengumpulan data yang digunakan adalah mengamati penggalan tuturan yang diduga mengandung implikatur percakapan periode November 2018. Metode yang digunakan ialah simak bebas libat cakap (SBLC). Adapun Tekniknya ialah rekam dan catat. Data kemudian dianalisis melalui metode deskriptif. Hasil analisis menunjukkan adanya implikatur percakapan yang digunakan berupa maksim kualitas dan cara.  Maksim kualitas dan cara sengaja digunakan untuk menggiring pemirsa televisi untuk tetap mengikuti acara tersebut. Terdapat dua fungsi implikatur percakapan yaitu memberikan penjelasan secara eksplisit kepada mitra tutur berdasarkan fakta kebahasaan dan menjelaskan berbagai fakta dan gejala kebahasaan meski tidak berkaitan.

PENGEMBANGAN MEDIA PEMBELAJARAN PUZZLE CARD UNTUK MENINGKATKAN KEMAMPUAN BERPIKIR KREATIF SISWA

Perkembangan ilmu pengetahuan dan teknologi yang begitu pesat menekankan pada seseorang untuk mampu meningkatkan kualitas diri. Salah satu aspek yang menjadi perhatian adalah aspek kemampuan berpikir kreatif. Bermain puzzle menuntut siswa untuk memikirkan secara kreatif bagaimana menyusun potongan menjadi bentuk yang utuh.Tujuan penelitian adalah untuk menghasilkan media pembelajaran puzzle cardyang validuntuk meningkatkan kemampuan berpikir kreatif siswa Sekolah Dasar. Desain penelitian menggunakan Research and Development. Pengembangan media pembelajaran puzzle card dilakukan secara bertahap yaitu: tahap pendefinisian, perancangan, dan pengembangan melalui validasi ahli. Hasil penelitian berupa media pembelajaran puzzle card yang valid untuk meningkatkan kemampuan berpikir kreatif siswa sekolah dasar

KOSAKATA DALAM WACANA ALAT PERAGA KAMPANYE PEMILU 2019 (Vocabulary in Discourse 2019 Election Campaign Props)

In the election campaign, legislative candidates often spread political promises to achieve their goals by using words that seem bombastic. This can easily be found in campaign demontration tools in the form of billboards, banners, or posters hanging on the side of the road. This study aims to reveal the phenomenon of vocabulary use in the 2019 Election campaign by using critical discourse analysis. Critical discourse analysis according to Fairclough is divided into three stages, namely description, interpretation, and explanation. The text descriptions contained in the 2019 Election campaign discourse are limited to vocabulary use only. The vocabulary aspects used are in the form of classification patterns, words that are fought for ideologically, the use of metaphors, and meaning relations. At the interpretation stage, the caleg uses vocabulary to form a positive image which in the end is expected to increase the electability of the caleg. At the explanatory stage, at the socio-cultural level, the efforts made by candidates are to build emotional closeness to the public (especially people who have the right to vote). This is done by utilizing lingual features, such as: the use of our personal pronouns, metaphors, and the use of regional languages (Javanese). Dalam kampanye pemilu para calon legislatif seringkali menebar janji-janji politik untuk mencapai tujuan mereka dengan memanfaatkan kata-kata yang terkesan bombastis. Hal tersebut dengan mudah dapat dijumpai dalam alat peraga kampanye yang berupa baliho, spanduk, atau poster yang terpampang di pinggir jalan. Penelitian ini bertujuan mengungkap fenomena penggunaan kosakata dalam kampanye Pemilu 2019 dengan menggunakan analisis wacana kritis. Analisis wacana kritis menurut Fairclough dibagi dalam tiga tahap, yaitu deskripsi, interpretasi, dan eksplanasi. Deskripsi teks yang terdapat dalam wacana  kampanye Pemilu 2019 dibatasi hanya pada penggunaan kosakata. Aspek kosakata yang digunakan berupa pola klasifikasi, kata-kata yang diperjuangkan secara ideologis, penggunaan metafora, dan relasi makna. Pada tahap interpretasi caleg memanfaatkan kosakata untuk membentuk citra positif yang pada akhirnya diharapkan dapat meningkatkan elektabilitas si caleg. Pada tahap eksplanasi, pada tataran sosiokultural upaya yang dilakukan oleh caleg adalah membangun kedekatan secara emosional dengan khalayak (masyarakat), terutama yang mempunyai hak pilih. Hal tersebut dilakukan dengan memanfaatkan fitur-fitur lingual, seperti penggunaan pronominal persona kita, metafora, dan penggunaan bahasa daerah (bahasa Jawa)

Pengaruh Sertifikasi Halal Terhadap Kesetiaan Konsumen Pada Produk Makanan dan Minuman: Studi Kasus Konsumen Non-Muslim di Daerah Istimewa Yogyakarta

Indonesia is serious about positioning itself as the world's halal center and a pioneer in halal certification globalization. The public as consumers also has the right to get correct information about the halal-certified food products they need. It's related to consumers' safety both Muslim and non-Muslim, both in faith, spiritually and physically, in consuming food and beverage products. It is very dependent on information on these food products. The Government's efforts related to food products that are Halal certified in the community are by issuing Law no. 33 of 2014 concerning Halal Product Guarantee, which will be enforced three years later as a transition period. Many things influence consumer loyalty to a product. Among them, product quality, price, design, promotion, brand ambassador. Consumers will have high loyalty to a product if the product is of high quality. In other words, the product can provide the satisfaction expected by consumers. Samples were taken randomly according to the criteria set by the researcher. The data analysis technique used Structural Equation Modeling (SEM). This study used 185 responses from respondents, which were obtained using a google form survey. This study indicates that the variables of product quality, price, design, promotion, and brand ambassador have a significant positive effect on consumer loyalty to halal-certified products. It shows that halal certification for non-Muslim consumers is also one factor that needs to be considered and taken into consideration for food and beverage product producers