Determinants Influencing Middel School Students’ Loyalty to Intangible Cultural Heritage in Mianyang, China

Purpose: Student satisfaction and loyalty have been debated to elevate the education service and its sustainability. This paper aims to evaluate the essential determinants that significantly impact students’ loyalty to intangible cultural heritage art practice courses in three secondary schools in Mianyang, China. Trust, commitment, service innovation, service quality, value, and satisfaction were all investigated to determine the effect on secondary school students’ loyalty of to the intangible cultural heritage art practice courses. Research design, data, and methodology: The researcher applied a quantitative exploration approach to distribute the quantitative questionnaire to 500 students in the three target middle schools. The sampling methods are judgmental, quota and convenience sampling. The index of item-objective congruence (IOC) and pilot test (n=50) were conducted before the data collection. Confirmatory Factor Analysis (CFA) and Structural Equation Model (SEM) were utilized to determine the relationships between the variables under study. Results: Most hypotheses were approved. Trust, service innovation, service quality, and value significantly influence satisfaction, but commitment has no significant impact on satisfaction. In addition, satisfaction significantly influences trust. Conclusions: Educators need to focus at establishing quality curriculum and continue to update it for future advancement to enhance student satisfaction and loyalty

Isle of Gigha Heritage Trust: an innovation history

The Isle of Gigha Heritage Trust is a company limited by guarantee with a charitable status, consisting of an elected board of directors to represent the Isle of Gigha residents. Since its inception, the Isle of Gigha Heritage Trust has created three subsidiary trading companies, which operate the island’s commercial activities (such as the running of three wind turbines). These provide the Trust with financial sustainability and fund regeneration on the island. The aims of the Trust in setting up Gigha Renewable Energy Limited were, firstly, to advance community ownership and development on the island; secondly, to promote the financial, social and environmental sustainability of the island; and thirdly, to generate profits to be recycled into other community projects on the island, including housing improvements and energy efficiency measures. This innovation history traces the development of the Isle of Gigha Heritage Trust from its inception (i.e. when the community bought their island from its laird in 2002) through to its development of a portfolio of renewable and energy efficiency projects

Sampling the past:a tactile approach to interactive musical instrument exhibits in the heritage sector

In the last decade, the heritage sector has had to adapt to a shifting cultural landscape of public expectations and attitudes towards ownership and intellectual property. One way it has done this is to focus on each visitor’s encounter and provide them with a sense of experiential authenticity.There is a clear desire by the public to engage with music collections in this way, and a sound museological rationale for providing such access, but the approach raises particular curatorial problems, specifically how do we meaningfully balance access with the duty to preserve objects for future generations?This paper charts the development of one such project. Based at Fenton House in Hampstead, and running since 2008, the project seeks to model digitally the keyboard instruments in the Benton Fletcher Collection and provide a dedicated interactive exhibit, which allows visitors to view all of the instruments in situ, and then play them through a custom-built two-manual MIDI controller with touch-screen interface.We discuss the approach to modelling, which uses high-definition sampling, and highlight the strengths and weaknesses of the exhibit as it currently stands, with particular focus on its key shortcoming: at present, there is no way to effectively model the key feel of a historic keyboard instrument.This issue is of profound importance, since the feel of any instrument is fundamental to its character, and shapes the way performers relate to it. The issue is further compounded if we are to consider a single dedicated keyboard as being the primary mode of interface for several instrument models of different classes, each with its own characteristic feel.We conclude by proposing an outline solution to this problem, detailing early work on a real-time adaptive haptic keyboard interface that changes its action in response to sampled resistance curves, measured on a key-by-key basis from the original instruments

The influence of community factors on the engagement of residents in place promotion: Empirical evidence from an Italian heritage site

The engagement of community residents in place promotion is increasingly recognized as desirable for ensuring effective and reliable communication with tourists. The study investigated the effects of community factors on residents' engagement in the promotion of an Italian heritage site. Community commitment, environmental attitudes, and perceptions of the effectiveness of existing place marketing communications were found to be decisive in influencing residents' engagement in the promotion of the Amalfi Coast. The paper helps to shed light on collaboration in place promotion, thus enriching the debate on the ambassadorship role of residents and suggesting useful insights for policy makers/destination management organization

A Cultural Heritage Forum Celebrating Technological Innovation at Station X

We aim to encourage and support public participation in heritage through the development of Cultural Heritage Forums, a kind of cultural web portal that enables active participation of communities of interest in a way that complements rather than replaces visits to physical cultural institutions. The cultural heritage forum described here (Station X) is concerned with promoting an understanding of technology innovation in the areas of computing and cryptography. We propose a number of scenarios concerning how the forum can be designed, drawing on our earlier work in using knowledge modelling and text analysis to support the exploration of digital resources

The property development process: a Scottish case

An existing model of the commercial property development process was applied to a mixed use redevelopment site. The case studied was the redevelopment of 7.7 hectares of previously developed land in central Edinburgh containing nine listed buildings. 158,000 square metres of accommodation are planned, 65% of which will be residential and 25% offices. The site was first marketed in 2000, construction began in 2005 and approximately 40% of the project was completed by the spring of 2009. The single case study was investigated by inspection of documents and plans, site visits and semi-structured interviews with senior executives representing all the companies and organisations that were influential in decision making. It was found that the commercial model was able to represent the reality of the project environment reasonably well; however adjustments were required to cope with mixed-use redevelopment. The overall fate of the site was determined by the interplay of market forces and state policy, yet the detailed evolution of the project was dependent upon the organisations and individuals that became involved. Questions of design and the architect played an important role in decision making. ‘Place making’ was found to be fundamental in both planning and financial terms. It was confirmed that a genuine mixed-use environment that is well conceived and managed can be very attractive to the public, residents, businesses and investors. While some listed buildings were sacrificed, involving controversy and delay, conversions of others made a significant contribution both environmentally and financially. These results contribute to the literature of detailed property development cases while refining the model used

'To every landless man, woman and child in England’: Octavia Hill and the preservation movement’

Octavia Hill is increasingly commemorated as a key figure of the heritage movement in Britain. While her contribution to preservation is usually discussed within the institutional history of the National Trust, the chapter seeks to situate Octavia Hill’s ideas about preservation in the context of the broader heritage movement in Britain and Europe, to see both her unique contribution and the commonalities of her ideas with wider trends. It traces her links with other preservation bodies and argues that some of her internal contradictions were also representative of the wider Victorian movement. For instance, although Octavia Hill was in many areas of her work opposed to government intervention, when it came to preservation, she, like the other founders of the Trust and like indeed most preservationists in Britain, firmly believed in the need for a legislative framework. As such her, and the Trust’s wider epistemic community’s, views were also very much in line with trends across Europe. A comparison with the European movement shows that this was not least the case because most preservationist bodies exchanged ideas, memoranda and legislative drafts in order to advance their own institutions and help their neighbours. A closer examination of the transnational exchanges between preservationists, however, also helps to highlight Octavia Hill’s unique place. It is striking that while Octavia Hill had developed an important network interested in housing reform of largely female correspondents, which extended from Boston to St Petersburg, this network hardly overlapped with the networks of international preservationists. While other key figures from the Trust such as Sir Robert Hunter Canon Rawnsley or Gerald Baldwin Brown, were in constant contact with preservationists from Europe, Octavia was not. This can in part be explained by a generally more prominent role of women in preservation in Britain than in Europe. On the Continent, early professionalization of the heritage sector had largely excluded women from places of prominence, while in Britain women rose to public roles by linking concerns in art, religion and philanthropy with the question of preservation. It also reveals that while both housing reform and historic preservation were international concern, they were not as closely linked elsewhere, as they were in Britain through the person of Octavia Hill. Hence while structural reasons in part help to explain why a woman could gain such influence and importance in the preservation movement in Britain, it took the extraordinary woman Octavia Hill was to establish a lasting link between the need for descent living standards and the need for beauty, clean air and history