11 research outputs found

    Travel and Tour Preferences of Millenials

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    The study was conducted to determine the travel and tour preferences of millennials in Batangas State University Malvar Campus. Specifically, the study described the profile of the respondents in terms of sex, age, educational attainment, and occupation; determined the millennials’ travel and tour preferences in terms of service, accommodation, and promotion; and tested if there was a significant relationship on the travel and tour preferences when the respondents were grouped according to their profile through descriptive research method. The respondents were millennials, employees and students at Batangas State University Malvar Campus. The results reveal that majority of the respondent millennials are in age of 18-23 years old; majority are females, majority are high school graduates; and most of them are students. With regard the assessment of respondents’ service, accommodation, and promotion, the study also reveals that the millennial respondents are psychocentric type of travelers. The information material guide as output can be used by the travel and tour agencies, in a form of brochure, leaflet, and flyers that covers the millennial travelers’ preferences

    Genome-wide analysis of genetic susceptibility to language impairment in an isolated Chilean population

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    Specific language impairment (SLI) is an unexpected deficit in the acquisition of language skills and affects between 5 and 8% of pre-school children. Despite its prevalence and high heritability, our understanding of the aetiology of this disorder is only emerging. In this paper, we apply genome-wide techniques to investigate an isolated Chilean population who exhibit an increased frequency of SLI. Loss of heterozygosity (LOH) mapping and parametric and non-parametric linkage analyses indicate that complex genetic factors are likely to underlie susceptibility to SLI in this population. Across all analyses performed, the most consistently implicated locus was on chromosome 7q. This locus achieved highly significant linkage under all three non-parametric models (max NPL=6.73, P=4.0 × 10−11). In addition, it yielded a HLOD of 1.24 in the recessive parametric linkage analyses and contained a segment that was homozygous in two affected individuals. Further, investigation of this region identified a two-SNP haplotype that occurs at an increased frequency in language-impaired individuals (P=0.008). We hypothesise that the linkage regions identified here, in particular that on chromosome 7, may contain variants that underlie the high prevalence of SLI observed in this isolated population and may be of relevance to other populations affected by language impairments

    Correction: Exome Sequencing in an Admixed Isolated Population IndicatesNFXL1 Variants Confer a Risk for Specific Language Impairment

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    Children affected by Specific Language Impairment (SLI) fail to acquire age appropriate language skills despite adequate intelligence and opportunity. SLI is highly heritable, but the understanding of underlying genetic mechanisms has proved challenging. In this study, we use molecular genetic techniques to investigate an admixed isolated founder population from the Robinson Crusoe Island (Chile), who are affected by a high incidence of SLI, increasing the power to discover contributory genetic factors. We utilize exome sequencing in selected individuals from this population to identify eight coding variants that are of putative significance. We then apply association analyses across the wider population to highlight a single rare coding variant (rs144169475, Minor Allele Frequency of 4.1% in admixed South American populations) in the NFXL1 gene that confers a nonsynonymous change (N150K) and is significantly associated with language impairment in the Robinson Crusoe population (p = 2.04 × 10–4, 8 variants tested). Subsequent sequencing of NFXL1 in 117 UK SLI cases identified four individuals with heterozygous variants predicted to be of functional consequence. We conclude that coding variants within NFXL1 confer an increased risk of SLI within a complex genetic model

    Prevalence, associated factors and outcomes of pressure injuries in adult intensive care unit patients: the DecubICUs study

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    Funder: European Society of Intensive Care Medicine; doi: http://dx.doi.org/10.13039/501100013347Funder: Flemish Society for Critical Care NursesAbstract: Purpose: Intensive care unit (ICU) patients are particularly susceptible to developing pressure injuries. Epidemiologic data is however unavailable. We aimed to provide an international picture of the extent of pressure injuries and factors associated with ICU-acquired pressure injuries in adult ICU patients. Methods: International 1-day point-prevalence study; follow-up for outcome assessment until hospital discharge (maximum 12 weeks). Factors associated with ICU-acquired pressure injury and hospital mortality were assessed by generalised linear mixed-effects regression analysis. Results: Data from 13,254 patients in 1117 ICUs (90 countries) revealed 6747 pressure injuries; 3997 (59.2%) were ICU-acquired. Overall prevalence was 26.6% (95% confidence interval [CI] 25.9–27.3). ICU-acquired prevalence was 16.2% (95% CI 15.6–16.8). Sacrum (37%) and heels (19.5%) were most affected. Factors independently associated with ICU-acquired pressure injuries were older age, male sex, being underweight, emergency surgery, higher Simplified Acute Physiology Score II, Braden score 3 days, comorbidities (chronic obstructive pulmonary disease, immunodeficiency), organ support (renal replacement, mechanical ventilation on ICU admission), and being in a low or lower-middle income-economy. Gradually increasing associations with mortality were identified for increasing severity of pressure injury: stage I (odds ratio [OR] 1.5; 95% CI 1.2–1.8), stage II (OR 1.6; 95% CI 1.4–1.9), and stage III or worse (OR 2.8; 95% CI 2.3–3.3). Conclusion: Pressure injuries are common in adult ICU patients. ICU-acquired pressure injuries are associated with mainly intrinsic factors and mortality. Optimal care standards, increased awareness, appropriate resource allocation, and further research into optimal prevention are pivotal to tackle this important patient safety threat

    An integrated marketing communications campaign for Honda Scoopy Scooter

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    Honda, which started in 1973, known for its innovative spirit, high technological standards and passion for excellence, is one of the leading brands in the motorcycle industry in the Philippines. In early 2011, the newest addition to Honda\u27s scooter line was produced to engineer style, comfort and ease in riding. Currently, Honda is ranked 2nd in scooter or automatic category for motorcycles, which is the reason why Honda is aiming to create a Big Bang in the industry and hopefully, to be the leading brand in the automatic or scooter model category. The campaign is a means to create awareness and to arouse the interest of the market, most especially the female sector. This is to be able to let target market differentiate Honda Scoopy from its competitors, Piaggio Vespa and Yamaha Fino. It will communicate the important features that most females would consider in buying a scooter. The campaign aims to reach at least sixty percent (60%) of the target audience, college students and young professionals from the socio-economic classes upper C, where the age range is from 18 to 25 years old. The campaign will run for six (6) months. Conveying the idea that features are what females consider the most in buying a scooter led to the big idea ñ€ƓFunction meets Style, where the factors of consideration are met with Honda Scoopy. In order to maximize audience reach of the mandated budget of Php 55 million, the media mix is non-traditional. The media to be utilized are digital efforts, ambient ads, out-of-home (OOH), public relations, print and an event. A continuous method will be used for the media schedule. To measure the campaigns effectiveness, various means, such as surveys, event evaluation and brand share measurement, will be employed

    Exome Sequencing in an Admixed Isolated Population Indicates NFXL1 Variants Confer a Risk for Specific Language Impairment

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    Children affected by Specific Language Impairment (SLI) fail to acquire age appropriate language skills despite adequate intelligence and opportunity. SLI is highly heritable, but the understanding of underlying genetic mechanisms has proved challenging. In this study, we use molecular genetic techniques to investigate an admixed isolated founder population from the Robinson Crusoe Island (Chile), who are affected by a high incidence of SLI, increasing the power to discover contributory genetic factors. We utilize exome sequencing in selected individuals from this population to identify eight coding variants that are of putative significance. We then apply association analyses across the wider population to highlight a single rare coding variant (rs144169475, Minor Allele Frequency of 4.1% in admixed South American populations) in the NFXL1 gene that confers a nonsynonymous change (N150K) and is significantly associated with language impairment in the Robinson Crusoe population (p = 2.04 × 10–4, 8 variants tested). Subsequent sequencing of NFXL1 in 117 UK SLI cases identified four individuals with heterozygous variants predicted to be of functional consequence. We conclude that coding variants within NFXL1 confer an increased risk of SLI within a complex genetic model
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