68 research outputs found

    A Causal Effect of Customer Relationship Management, Attitude, Subjective Norm, Perceived Behavioral Control of Customer Affecting Purchase Intention to Using Anti-Aging Business in Thailand

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    The purpose of this study was to empirically examine the effect of interrelationships among the customer relationship management, attitude, subjective norm and perceived behavioral control, and their effects on the intention to purchase anti-aging products and services. A mixed methodology was used as the examining approach. The quantitative data was collected from 460 samples using online survey, and was analyzed using the structural equation model. The samples having and having no experience with the anti-aging products or services was separately analyzed. The qualitative data was obtained using in-depth interview with 15 informants to add insights to the quantitative results. The results showed a strong support for the proposed model, particularly in the experienced group, while some hypotheses were supported in the group with no experience. Via the perceived behavioral control, attitude, and subjective norm, the customer relationship management could better influence the intention to purchase. This study helped managers to better design for the more effective customer relationship management strategy. In order to make customer relationship more efficiently work, managers have to design it to strategically incorporate the perceived behavioural control and subjective norm of the customer

    The Designation of Geometry Teaching Tools for Visually-Impaired Students Using Plastic Geoboards Created by 3D Printing

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    In the present study, plastic geoboards and accessories were created as geometry teaching tools for visually-impaired students, using 3D printing. Lines, shapes, and angles were illustrated by stretching rubber bands around rivet heads on a geoboard with square edge of 10 x 10 grid array and circular edge of 4-quadrant graph. The coordinate points of 2D geometry were explored by blind touch on braille scales and raised grid lines, while z-axis pillars were used for 3D geometry by connecting rubber bands to the plane. The experimental group revealed significantly more learning achievement than did the control group, and all participants agreed that the new geoboards enhanced the mental imagery and understanding of geometry

    Degradation of CI Reactive Red 141 by heterogeneous Fenton-like process over iron-containing ZSM-5 zeolites

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    WOS: 000313249300010The Fenton-like oxidation of CI Reactive Red 141 was investigated over iron-containing ZSM-5 zeolites. Iron was loaded by ion exchange or through hydrothermal synthesis. The oxidation process was carried out in an aqueous solution using hydrogen peroxide as the oxidant. The catalyst prepared by ion exchange with a silicon/aluminium ratio of 42 zeolite showed the highest activity (97% decolorisation and 52% chemical oxygen demand reduction at an initial pH of 3.5) after an oxidation duration of 2 h. The chemical oxygen demand reduction increased with the increasing amount of iron loaded to the zeolite. The FeZSM-5 catalyst, prepared by hydrothermal synthesis in the presence of oxalic acid, showed very good activity in terms of mineralisation (99% of chemical oxygen demand reduction). The iron leaching was noticeably low (below the European Union directives of 2 mg dm(-3)) for the above-mentioned catalysts.TUBITAK (The Scientific and Technological Research Council of Turkey)Turkiye Bilimsel ve Teknolojik Arastirma Kurumu (TUBITAK) [108M175]; Ege University Scientific Research FundEge University [08MUH023]The authors acknowledge the financial support from TUBITAK (The Scientific and Technological Research Council of Turkey) under project no. 108M175, and from Ege University Scientific Research Fund under project no. 08MUH023
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