Armoured vehicle manufacturing in the Gulf States challenges and future vision: a systems engineering perspective

© Cranfield University, 2019The armoured vehicles manufacturers (AVMs) in the Gulf States encounter many difficulties related to their current performance, their customers' circumstances and the interactions between them. The AVMs are Small and Medium Enterprises (SME), owned by entrepreneurs who manage their organisations intuitively, leading to likely performance degradation which affects their outputs and thus customer satisfaction. On the other side, the customers lack essential elements of the acquisition process such as the non-existence of published defence strategies documents, customer needs not being precisely clarified to the developers, demand fluctuation, customer individuals’ knowledge being insufficient to contribute toward developing the intended values, etc. Third, the interactions between AVMs and their stakeholders, the customer in particulars, do not rise to the level of product importance. These environments form the dynamic environment that AVMs in the Gulf states currently face besides other circumstances, such as the fierce competition worldwide, considerably changes regarding the threats and needs, constant technology advancements, and political challenges, which combined may hinder AVMs from attaining their instant (customer satisfaction) and future (market sustainability) goals. Therefore, this thesis pursues aims to enable the owners/managers (entrepreneurs) of AVMs in the Arabian Gulf States to employ their resources efficiently to deliver innovative values that satisfy the needs of all of their stakeholders, customers in particular, within the dynamic environment. Dealing with the dynamic environment requires intensive planning and the execution of known managerial disciplines, such as strategy, supply chain and business to business (B2B) interactions along with utilising essential tools provided by the System Engineering (SE) discipline. The latter subject has adequate means to optimise the strategy and supply chain technical tools by integrating them with the related managerial tools to enhance the development efforts. Moreover, organised interactions among various related entities that share a well-designed network enforce the desirable integration and enhance the relationship in the B2B context which ensures customer satisfaction, confirms the AVM market’s sustainment, strengthens the defence industry and attains arms independence. These efforts must be monitored and controlled by higher national authorities’ substantial strategies to ensure that the national goals are achieved. Therefore, the author suggests a conceptual model to guide all interested parties, the AVM’s management, to enhance their performance by considering all essential managerial and technical aspects. The model also emphasises the importance of interactions in enforcing the applications of the strategic, design, production and test and evaluation process to enable AVMs to enhance their product development in order to capture customer satisfaction and succeed in business. The success of the national AVMs will lead to the attainment of one of the most important national objectives, i.e. arms independence