The effect of electronic word of mouth communication on purchase intention moderate by trust: a case online consumer of Bahawalpur Pakistan

The aim of this study is concerned with improving the previous research finding complete filling the research gaps and introducing the e-WOM on purchase intention and brand trust as a moderator between the e-WOM, and purchase intention an online user in Bahawalpur city Pakistan, therefore this study was a focus at linking the research gap of previous literature of past study based on individual awareness from the real-life experience. we collected data from the online user of the Bahawalpur Pakistan. In this study convenience sampling has been used to collect data and instruments of this study adopted from the previous study. The quantitative research methodology used to collect data, survey method was used to assemble data for this study, 300 questionnaire were distributed in Bahawalpur City due to the ease, reliability, and simplicity, effective recovery rate of 67% as a result 202 valid response was obtained for the effect of e-WOM on purchase intention and moderator analysis has been performed. Hypotheses of this research are analyzed by using Structural Equation Modeling (SEM) based on Partial Least Square (PLS). The result of this research is e-WOM significantly positive effect on purchase intention and moderator role of trust significantly affects the relationship between e-WOM, and purchase intention. The addition of brand trust in the model has contributed to the explanatory power, some studied was conduct on brand trust as a moderator and this study has contributed to the literature in this favor. significantly this study focused on current marketing research. Unlike past studies focused on western context, this study has extended the regional literature on e-WOM, and purchase intention to be intergrading in Bahawalpur Pakistan context. Lastly, future studies are recommended to examine the effect of trust in other countries allow for the comparison of the findings

Drowsy Driver Detection System (DDDS)

Driver weariness is one of the key causes of road mishaps in the world. Detecting the drowsiness of the driver can be one of the surest ways of quantifying driver fatigue. In this project we have developed an archetype drowsiness detection system. This mechanism works by monitoring the eyes of the driver and sounding an alarm when he/she feels heavy eyed. The system constructed is a non-intrusive real-time perceiving system. The priority is on improving the safety of the driver. In this mechanism the eye blink of the driver is detected. If the driver?s eyes remain closed for greater than a certain period of time, the driver is deemed to be tired and an alarm is sounded. The programming for this is carried out in OpenCV using the Haar cascade library for the detection of facial features

Simultaneous analysis of driver behaviour and road condition for driver distraction detection

The design of intelligent driver assistance systems is of increasing importance for the vehicle-producing industry and road-safety solutions. This article starts with a review of road-situation monitoring and driver's behaviour analysis. This article also discusses lane tracking using vision (or other) sensors, and the strength or weakness of different methods of driver behaviour analysis (e.g. iris or pupil status monitoring, and EEG spectrum analysis). This article focuses then on image analysis techniques and develops a multi-faceted approach in order to analyse driver's face and eye status via implementing a real-time AdaBoost cascade classifier with Haar-like features. The proposed method is tested in a research vehicle for driver distraction detection using a binocular camera. The developed algorithm is robust in detecting different types of driver distraction such as drowsiness, fatigue, drunk driving or the performance of secondary tasks

Psychophysiological models of hypovigilance detection: A scoping review

Hypovigilance represents a major contributor to accidents. In operational contexts, the burden of monitoring/managing vigilance often rests on operators. Recent advances in sensing technologies allow for the development of psychophysiology‐based (hypo)vigilance prediction models. Still, these models remain scarcely applied to operational situations and need better understanding. The current scoping review provides a state of knowledge regarding psychophysiological models of hypovigilance detection. Records evaluating vigilance measuring tools with gold standard comparisons and hypovigilance prediction performances were extracted from MEDLINE, PsychInfo, and Inspec. Exclusion criteria comprised aspects related to language, non‐empirical papers, and sleep studies. The Quality Assessment tool for Diagnostic Accuracy Studies (QUADAS) and the Prediction model Risk Of Bias ASsessment Tool (PROBAST) were used for bias evaluation. Twenty‐one records were reviewed. They were mainly characterized by participant selection and analysis biases. Papers predominantly focused on driving and employed several common psychophysiological techniques. Yet, prediction methods and gold standards varied widely. Overall, we outline the main strategies used to assess hypovigilance, their principal limitations, and we discuss applications of these models

How driving duration influences drivers' visual behaviors and fatigue awareness: a naturalistic truck driving test study

AbstractBackground: Commercial truck drivers stay behind the wheel for long hours. Fatigue is thus a major safety concern among such long distance travelling drivers.Objectives: Primarily, the study explored the effects of driving duration on commercial truck drivers’ visual features and fatigue awareness. It also examined the association between visual variables and subjective level of fatigue.Methods: Participants of the study were 36 commercial truck drivers. During the study, the participants were grouped into nine on the basis of the differences in their age and were made to participate in the naturalistic driving test. In the driving test, the participants were asked to finish 2h, 3h, and 4h continuous driving tasks. Ten visual indicators and self awareness of fatigue level of the drivers were recorded during the driving hours. One-way ANOVA and Pearson product-moment correlation were used to analyze each visual indicator’s variation by age groups over time, and its association with subjective level of fatigue.Results: The statistical analysis revealed that continuous driving duration had a significant effect on changes of visual indicators and self-reported fatigue level. After 2h of driving, both the average closure duration value and average subjective fatigue level changed significantly. After 4h of driving, other than the average number of saccades and average pupil diameter, all of the driver’s visual indicators had a significant change. In addition, the change of fatigue level is positively associated with the variation of pupil diameter, fixation duration, blink frequency, blink duration, and closure duration. On the other hand, the change of fatigue level was negatively related to number of fixations, search angle, number of saccade, saccade speed, and saccade amplitude.Conclusion: Driving duration has a significant effect on driver’s visual variation and fatigue level. For commercial truck drivers, traffic laws and regulations should strictly control the amount of their continuous driving time. Moreover, driving fatigue can also be evaluated through the change rate of driver’s visual indicators. Awareness of the rate of change in their driving fatigue level alerts drivers to the risk of fatigue and rest moment. [Ethiop. J. Health Dev. 2018;32(1):36-45

Analysis and detection of driver fatigue caused by sleep deprivation

Thesis (Ph. D.)--Massachusetts Institute of Technology, Dept. of Aeronautics and Astronautics, 2007.Includes bibliographical references (leaves 167-181).Human errors in attention and vigilance are among the most common causes of transportation accidents. Thus, effective countermeasures are crucial for enhancing road safety. By pursuing a practical and reliable design of an Active Safety system which aims to predict and avoid road accidents, we identify the characteristics of drowsy driving and devise a systematic way to infer the state of driver alertness based on driver-vehicle data. Although sleep and fatigue are major causes of impaired driving, neither effective regulations nor acceptable countermeasures are available yet. The first part of this thesis analyzes driver-vehicle systems with discrete sleep-deprivation levels, and reveals differences in the performance characteristics of drivers. Inspired by the human sleep-wake cycle mechanism and attributes of driver-vehicle systems, we design and perform human-in-the-loop experiments in a test bed built with STISIM Drive, an interactive fixed-based driving simulator. In the simulated driving, participants were given various driving tasks and secondary tasks for both non and partially sleep-deprived conditions. This experiment demonstrates that sleep deprivation has a greater effect on rule-based tasks than on skill-based tasks; when drivers are sleep-deprived, their performance of responding to unexpected disturbances degrades while they are robust enough to continue such routine driving tasks as straight lane tracking, following a lead vehicle, lane changes, etc. In the second part of the thesis we present both qualitative and quantitative guidelines for designing drowsy driver detection systems in a probabilistic framework based on the Bayesian network paradigm and experimental data.(cont.) We consider two major causes of sleep, i.e., sleep debt and circadian rhythm, in the framework with various driver-vehicle parameters, and also address temporal aspects of drowsiness and individual differences of subjects. The thesis concludes that detection of drowsy driving based on driver-vehicle data is a feasible but difficult problem which has diverse issues to be addressed; the ultimate challenge lies in the human operator.by Ji Hyun Yang.Ph.D

Novel technologies for the detection and mitigation of drowsy driving

In the human control of motor vehicles, there are situations regularly encountered wherein the vehicle operator becomes drowsy and fatigued due to the influence of long work days, long driving hours, or low amounts of sleep. Although various methods are currently proposed to detect drowsiness in the operator, they are either obtrusive, expensive, or otherwise impractical. The method of drowsy driving detection through the collection of Steering Wheel Movement (SWM) signals has become an important measure as it lends itself to accurate, effective, and cost-effective drowsiness detection. In this dissertation, novel technologies for drowsiness detection using Inertial Measurement Units (IMUs) are investigated and described. IMUs are an umbrella group of kinetic sensors (including accelerometers and gyroscopes) which transduce physical motions into data. Driving performances were recorded using IMUs as the primary sensors, and the resulting data were used by artificial intelligence algorithms, specifically Support Vector Machines (SVMs) to determine whether or not the individual was still fit to operate a motor vehicle. Results demonstrated high accuracy of the method in classifying drowsiness. It was also shown that the use of a smartphone-based approach to IMU monitoring of drowsiness will result in the initiation of feedback mechanisms upon a positive detection of drowsiness. These feedback mechanisms are intended to notify the driver of their drowsy state, and to dissuade further driving which could lead to crashes and/or fatalities. The novel methods not only demonstrated the ability to qualitatively determine a drivers drowsy state, but they were also low-cost, easy to implement, and unobtrusive to drivers. The efficacy, ease of use, and ease of access to these methods could potentially eliminate many barriers to the implementation of the technologies. Ultimately, it is hoped that these findings will help enhance traveler safety and prevent deaths and injuries to users

Improving Access and Mental Health for Youth Through Virtual Models of Care

The overall objective of this research is to evaluate the use of a mobile health smartphone application (app) to improve the mental health of youth between the ages of 14–25 years, with symptoms of anxiety/depression. This project includes 115 youth who are accessing outpatient mental health services at one of three hospitals and two community agencies. The youth and care providers are using eHealth technology to enhance care. The technology uses mobile questionnaires to help promote self-assessment and track changes to support the plan of care. The technology also allows secure virtual treatment visits that youth can participate in through mobile devices. This longitudinal study uses participatory action research with mixed methods. The majority of participants identified themselves as Caucasian (66.9%). Expectedly, the demographics revealed that Anxiety Disorders and Mood Disorders were highly prevalent within the sample (71.9% and 67.5% respectively). Findings from the qualitative summary established that both staff and youth found the software and platform beneficial

The Impact of Digital Technologies on Public Health in Developed and Developing Countries

This open access book constitutes the refereed proceedings of the 18th International Conference on String Processing and Information Retrieval, ICOST 2020, held in Hammamet, Tunisia, in June 2020.* The 17 full papers and 23 short papers presented in this volume were carefully reviewed and selected from 49 submissions. They cover topics such as: IoT and AI solutions for e-health; biomedical and health informatics; behavior and activity monitoring; behavior and activity monitoring; and wellbeing technology. *This conference was held virtually due to the COVID-19 pandemic