Demographic analysis of Chinese gamblers’ perceptions of e-marketing mix elements adopted by online casinos

The Internet explosion has revolutionized numerous industries, making online shopping and auctions into profitable business sectors. An increasingly important market sector is the casino industry. The profile and popularity of gambling on an internet casino is evolving rapidly, with the online gambling business seeing significant growth in Europe, Asia and South America. In China, there are twice as many online gamblers as there are Internet shoppers. In this study, the Chinese gamblers’ perceptions of e-marketing mix elements offered by online casinos will be analyzed. The purpose is : i) to investigate the popular e-marketing tools supported by existing online casinos; ii) to evaluate the demographic effect on Chinese gamblers’ perceptions of e-marketing mix elements. The results can provide a market reference for investors in online casinos

GSFC specification electronic data processing magnetic recording tape

The design requirements are given for magnetic oxide coated, electronic data processing tape, wound on reels. Magnetic recording tape types covered by this specification are intended for use on digital tape transports using the Non-Return-to-Zero-change-on-ones (NRZI) recording method for recording densities up to and including 800 characters per inch (cpi) and the Phase-Encoding (PE) recording method for a recording density of 1600 cpi

Technology and Service Quality in the Banking Industry: An Empirical Study of Various Factors in Electronic Banking Services

Technology-based self service has greatly changed the way that service Firms and consumers interact and are raising a host of research and practice issues relating to the delivery of e-service which has become increasingly important not only in determining the success or failure of electronic commerce but also in providing consumers with a superior experience with respect to the interactive flow of information. The purpose of this research study was to establish the relationship between technology and service quality in the banking industry in Nigeria. The research was carried out through a cross sectional smvey design which questioned respondents one e-banking services. The population of study mainly constituted of customers of Oceanic bank within Lagos metropolis and its environs. The respondents of the study were customers of banks using e-banking services (internet banking, mobile banking and AIM). The sample in this study consisted of 120 respondents who are users of thee-banking services. The data collected was analyzed by use of frequency, percentage, means and correlation analysis. The findings revealed that secure services as the most important dimension, followed by convenient location of AIM, efficiency (not need to wait, ability to set up accounts so that the customer can perform transactions immediately, accurately of records, user friendly, ease of user, complaint satisfaction, accurate transactions and operation in 24 h)

Electronic Government Service Acceptance: the E-Gov-Sam Aspect of the E-Revenue System

Electronic services are important in government to citizen electronic commerce; however, little is known about electronic government service acceptance model (E-GOV-SAM model). This research aims to develop the determinants of E-GOV-SAM model in the context of e-revenue. The empirical survey results from personal income tax payers show that electronic government service quality has positive impact on building trust and intention to use egovernment service. Results indicate that risks adversely affect trust and intention to adopt egovernment service. Adoption influence has no impact on building trust but does have an impact on the intention to use

Airline Ticket E-Reservation: Adoption Among Malaysians

Sistem tempahan tiket penerbangan telah banyak direvolusikan oleh syarikat-syarikat penerbangan melalui penggunaan Internet dan pengenalan alat-alat mudah alih moden. The air ticket reservation system has been much revolutionized by the airline companies through the usage of the Internet and introduction of modern mobile devices

Conceptualizing task-technology fit and the effect on adoption – A case study of a digital textbook service

Although information technology has revolutionized virtually every aspect of how we interact with products and services, it has changed learning to a surprisingly small degree. In a study of a digital textbook service, we provide a new conceptual definition and measurement of technology fit. We conceptualize task-technology fit as how well a technology is integrated with a set of interrelated tasks included in achieving the goal of the behavior where the technology is used. Whereas research on technology adoption typically explains around 40 percent of the variance in motivation to adopt, our model explains as much as 76 percent.acceptedVersio

Assessing a Business Software Application using Strategic IT Alignment Factors: A New Way for IS Evaluation?

The alignment between the business strategy of an organization and its related information technology (IT) strategy, infrastructure and processes remains important for both research and practice. Prior studies have shown that effective strategic IT alignment (SITA) leads to effective business value. When measuring the SITA, these studies focused on the overall information system (IS) of an organization. However, it would be useful for practitioners to evaluate, not only a global alignment, but also the alignment of a specific business software application, which could lead to business value as well. Previous investigations in the IS evaluation field, such as studies related to the Information Systems Success Model (ISSM), do not include strategic alignment factors. In this contribution, we address the issue of how to evaluate a business software application using SITA factors. To identify SITA factors, we selected a set of scientific papers and documents from practitioners related to strategic alignment and we used them as input for a coding process. We followed the thematic analysis method for coding and we obtained a hierarchical structure of SITA factors. From this structure, and based on the Strategic Alignment Model (SAM), we built an emergent alignment model that clarifies relations between a business software application and first the organization’s strategies (business and IT), second the organizational structure, and third the processes and operations of the IT department. The model reveals that all relations, except those between business strategy, organizational structure and business operations, are appropriate for evaluating the strategic alignment of a business software application