SURVEY RESULTS OF THE FACTORS AFFECTTING ORGANIC FOOD PURCHASE INTENTION OF CONSUMERS

The research examines factors that influence the organic food purchase intention of Vietnamese consumers. In accordance with theoretical behavioral models and organic food research, data was collected and analyzed via SMARTPLS. Inspecting results demonstrate that 4 factors have a positive influence on organic food purchase intention. Additionally, the research team evaluates the levels of influence of each factor through descriptive statistics of the factors’ average value. The evaluating results are the foundation to propose remedies that encourage the organic food purchase intention of Vietnamese consumers

THE CONTENT AND METHODS OF CONDUCTING EXTRA-CURRICULAR SPORTS FOR LOWER SECONDARY SCHOOL STUDENTS IN TAY NINH PROVINCE, VIETNAM

The paper aims to provide a comprehensive, scientific and thorough description of the content and methods of how extra-curricular sports activities are conducted for lower secondary school students in Tay Ninh province. To investigate the dependable data, the research employed a range of trustworthy approaches including document synthesizing, interviewing the students and PE teachers in some lower secondary schools, and evaluating the gathered data. The results indicate that the most popular sports among the PE teachers and students are football, badminton, and volleyball which are mostly organized in group, class, and club practice, without an instructor. About the practice durations, it generally ranges from thirty minutes to two hours, equating to two or three sessions at school. Moreover, these activities usually take place in school, and it is mainly held in the afternoon or after theoretical learning.   Article visualizations

THE EFFECTS OF DRYING TEMPERATURE ON THE STRUCTURE AND CORROSION RESISTANCE OF Cr3+-BASED CONVERSION COATINGS ON ZINC-COATED STEEL SURFACE

In this paper, we present results of drying temperature influence on the structure and corrosion  resistance of  Cr(III)–based conversion coatings on the surface of zinc-coated steel. The results show that the quality of Cr(III)–based conversion coatings is strongly influenced by the drying temperature, the appropriate drying temperature is about 80 oC, and drying at higher temperatures will reduce corrosion resistance durability and raise the cost of the production process

A Hybrid of Adaptation and Dynamic Routing based on SDN for Improving QoE in HTTP Adaptive VBR Video Streaming

Recently, HTTP Adaptive Streaming HAS has received significant attention from both industry and academia based on its ability to enhancing media streaming services over the Internet. Recent research solutions that have tried to improve HAS by adaptation at the client side only may not be completely effective without interacting with routing decisions in the upper layers. In this paper, we address the aforementioned issue by proposing a dynamic bandwidth allocation and management architecture for streaming video flows to improve users satisfaction. We also introduce an initial cross layer hybrid method that combines quality adaptation of variable bitrate video streaming over the HTTP protocol at the client side and SDN based dynamical routing. This scheme is enabled by the Software Defined Networking architecture that is now being considered as an emerging paradigm that disassociates the forwarding process from the routing process. SDN brings flexibility and the ability to flexibly change routing solutions, in turn resulting in dynamically improving the services provided in the application layer. Our experimental results show that the proposed solution offers significantly higher overall bitrates as well as smoother viewing experience than existing methods.Comment: 14 pages, 17 figures, IJCSNS International Journal of Computer Science and Network Security, http://paper.ijcsns.org/07_book/201907/20190708.pd

Supporting students to adjust to academic culture in the UK.

A short journalistic style article on supporting students to adjust to academic expectations in the UK

An Assessment of Cough Medicine Dispensing Practice to Children Under Two Years Old in Pharmacies in Ho Chi Minh City Using Simulated-Patient Method

Over-the-counter (OTC) cough and cold medications (CCMs) have been used to treat the symptoms of upper respiratory infection in children for decades. The safety of CCMs in children has been questioned. The data on knowledge of pharmacists in supplying cough medicines for children under two years have been limited. This study aimed to evaluate the pharmacists’ dispensing decisions to manage the cough in children under two years old. A descriptive cross-sectional was carried out in 300 pharmacies in 15 districts in Ho Chi Minh City, Vietnam. The pharmacists were interviewed by a simulated patient. The results showed that, information that pharmacists actively asked the client about the patient and disease symptoms was limited. Most pharmacists did not provide adequate instructions and counsel about using drugs for clients. Only 22/300 (7.33%) of pharmacists appropriately provided cough medicines for children under 2 years old. The main reason of inappropriateness was the deficiency of knowledge about updated contraindication of N-acetylcysteine (93.17%). Pharmacists in pharmacies located in districts 3, 11 and Binh Thanh had higher rate of rational provision than those in other districts. A good and full understanding of the patient symptom helped the pharmacists supply cough medicines more reasonably. The limited caution of pharmacists and the low proportion of pharmacists updating contraindication of N-acetylcysteine should be considered as a warning sign in pharmacy practice in Ho Chi Minh City, Vietnam

The relationship between brand equity and intention to buy: the case of convenience stores

The research aims to identify the components of brand equity that affect consumer purchasing intentions and measure the effect of brand equity components on the intention of consumer purchases at the convenience stores in Ho Chi Minh City. The authors conduct the group discussions, expert discussion, and then analyze data from 200 valid questionnaires with four components of brand equity, namely perceived quality, brand loyalty, brand association, brand awareness. The results of Exploratory Factor Analysis (EFA) show that all four elements have a positive effect on the customer' intention to purchase in the convenience store of Ho Chi Minh City. In particular, the brand association factor has the strongest influence, followed by perceived quality, brand awareness, and brand loyalty. This research contributes that the results confirm the theory of Aaker (1991), Brown and Stayman (1992), Cobb-Walgren et al. (1995), MacKenzie (1986) in the new context of convenience stores in Ho Chi Minh City, Vietnam. Besides, the study gives some recommendations to help convenience stores improve the elements of brand equity and it, to enhance attraction for consumers

Investment in human capital and labor productivity in Vietnam : the case study on small and medium enterprises

This paper investigates the importance of training in Small and Medium Enterprises (SMEs) in Vietnam as a basis for improving productivity. Current training courses are ineffective, and need to be associated with practical work. Trainers need appropriate experience as well as knowledge of how to organize classes. SME Support Centres are evaluated in terms of trainers and training: findings show that training organization for SMEs should be classified by types of trainees; courses for employees should focus on particular skills; and policies should encourage management skills training as well. Development of new curriculum materials is urgent

The Big Five personality traits and co-production behaviour of Vietnamese tourists: An extension of the theory of planned behaviour

U okviru Ajzenove teorije planiranog ponašanja, studija se provodi kako bi se procijenila povezanost petofaktorskog modela ličnosti i tri tipa koprodukcijskog ponašanja turista: koprodukcijsko ponašanje prije putovanja, koprodukcijsko ponašanje tijekom putovanja, te koprodukcijsko ponašanje nakon putovanja. U modelu teorije planiranog ponašanja pojašnjava se i medijacijski utjecaj koproduckijskog stava. Istraživanje je provedeno pomoću online i osobnog istraživanja u periodu od siječnja do svibnja 2021.Subjekti istraživanja su vijetnamski turisti koji žive i rade u Vijetnamu te su putovali u posljednje dvije godine. Rezultati istraživanja otkrivaju da sve tri osobine ličnosti: Ekstraverzija, Otvorenost i Ugodnost pozitivno utječu na tri kategorije koprodukcijskog ponašanja, dok Savjesnost i Neuroticizam utječu samo na koprodukcijsko ponašanje tijekom putovanja. Pojašnjeni su komplementarni i neizravni medijacijski učinak koprodukcijskog stava. Ova studija pridonosi proširenju teorije planiranog ponašanja analizom petofaktorskog modela ličnosti u koprodukcijskom ponašanju turista. Nalazi istraživanja pomažu turističkim tvrtkama da bolje razumiju kako osobine ličnosti posjetitelja utječu na njihovu koprodukciju i pomažu im u izgradnji učinkovitih metoda koprodukcije. Osobe zaposlene u turizmu trebaju razviti različite pristupe za skupine kupaca s prepoznatljivim karakteristikama u svakoj fazi koprodukcijskog procesa.In the framework of Ajzen’s theory of planned behaviour (TPB), the study is conducted to evaluate the association between The Big Five personality traits and the three types of tourists’ co-production behaviour: co-production behaviour before the trip, co-production behaviour during the trip, and co-production behaviour after the trip. The mediating type of co-production attitude is also clarified in this TPB model. The online and in-person survey methodologies have been used from January to May 2021. The study’s survey subjects are Vietnamese tourists who live and work in Vietnam and have travelled within the last two years. The research results reveal that all three personalities: Extraversion, Openness, and Agreeableness, positively affect the three categories of co-production behaviours, whereas Consciousness and Neuroticism only influence production behaviour during the trip. Two types of mediation: complementary and indirectonly effect of co-production attitude, is clarified. This study contributes to broader TPB theory by analyzing Big Five personality traits in tourist co-production behaviour. Our findings assist tourism businesses in better understanding how visitors’ personalities impact their co-production and assist them in building effective co-production methods. Tourism practitioners should develop different approaches for groups of customers with distinguished characteristics in each stage of their co-production processes