125 research outputs found

    Institutional Export Barriers on Exporters from Emerging Markets: Evidence from China

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    The emerging markets have become the increasingly important trading nations in the global economy. Given its significance to practitioners and policymakers, export barriers has been the popular topic in the international business studies. However, research about export barriers caused by the local institutions are under developed, though institutional voids and institutional inefficiency are reported as the major determinants for business development in emerging markets. This paper aims to fill in this gap by exploring the institutional export barriers in emerging markets. Based on existing studies on export barriers and institutional perspective, a conceptual framework is initially developed by separating formal and informal institutional export barriers. Then three specific institutional export barriers are identified, including government policy, weak legal system and informal and personal networks. In the meanwhile, this paper sheds light on how the institutional export barriers are developed and obstruct exporting in emerging markets

    Identidad étnica y redes personales entre jóvenes de Sarajevo

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    After fieldwork conducted among young people in Sarajevo, we found a relation between the discourses sustained by them and the ethnic categories they use to classify people and to identify themselves. Also we have found that people self-affiliated as "Bosnians" play an important role in the network of multiethnic relationships, in which strong ties, surprisingly, are still very important. Finally we found a relationship between the composition of personal networks and the ethnic discourses that are maintained.Después de un trabajo de campo realizado con un grupo de jóvenes en Sarajevo, hemos constatado la existencia de una relación entre los discursos que sostienen y las categorías étnicas que utilizan tanto para clasificar a los demás como para auto-identificarse. Asimismo hemos encontrado que los jóvenes que se autodenominan "Bosnios" juegan un rol importante en la red de relaciones multiétnicas, en la que los lazos fuertes, sorprendentemente, son muy importantes. Finalmente hemos hallado una relación entre la composición de las redes personales y los discursos étnicos que se sostienen. Vivimos, o creemos vivir, en múltiples "comunidades", imaginadas o no. Al mismo tiempo, el individuo y no el lugar, la familia o el grupo, se sitúa en el centro de la vida social y de las comunicaciones (Cf. Wellman, 2001). En este contexto, inducido por el avance del capitalismo flexible (Castells, 1996), pensamos que para entender adecuadamente la identidad o identidades postuladas por los individuos es necesario estudiar las redes personales y su dinámica. Desde esta perspectiva no podemos hablar de "etnias" o "multietnicidad" sin más precisiones, pues son conceptos basados en una concepción esencialista y estática de la identidad individual. El concepto de "sociedad multiétnica" es utilizado de una manera engañosamente progresista y objetiva, pues lo que en realidad legitima es la existencia de diferencias esenciales entre personas, alejando en lugar de acercar. Sin embargo, somos plenamente conscientes que los discursos esencialistas de la identidad étnica son omnipresentes, con enormes efectos políticos e individuales. Que planteemos que la concepción esencialista de la identidad sea inapropiada desde un punto de vista académico, no significa que ésta no se utilice políticamente y por lo tanto tenga consecuencias formidables en las relaciones sociales. Precisamente el estudio de las redes personales nos permite situarnos en una perspectiva que no utiliza con pretensiones analíticas conceptos "folk", como son los de "etnia", "pueblo" o "nación", sino que los sitúa en el terreno de los discursos sustentados por los actores (y los estados y medios de comunicación) y nos permite contextualizarlos mediante conceptos etic, es decir, impuestos por los investigadores. Sólo así podemos superar las tautologías que abundan en los discursos étnicos

    How does export compliance influence the internationalization of firms:Is it a thread or an opportunity?

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    Internationalization is a complex process, in which firms face various challenges that may lead to opportunities or threads. One of these challenges is export compliance. The objective of this paper is to disentangle the nature of export compliance and its function in international entrepreneurship. This study outlines a perspective on the export control system, discusses the most relative legislation, reveals the consequences of non-compliance and provides a case study and finally explains the function of export compliance in the international activities of firms

    Equity Ownership Strategy in Greenfield Investments : Influences of Host Country Infrastructure and MNE Resources in Emerging Markets

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    This chapter addresses equity ownership strategy in greenfield investments by multinational enterprises (MNEs) in the emerging markets (EMs). It is one of the few studies to hypothesize and analyze influences of host EM physical infrastructure in relation to investment decisions of MNEs. We use resource dependence theory (RDT) as a theoretical basis and test the moderating effects of firm resources like size and host country investment experience. Moreover, the current study assumes a more nuanced approach to studying equity ownership by analyzing wholly owned subsidiaries versus joint ventures (JVs) and including majority versus minority JVs in the analysis as well. The empirical results based on greenfield investments undertaken by Nordic (Danish, Finnish, Norwegian, and Swedish) MNEs in EMs during 1990–2015 reveals the importance of host country physical infrastructure for high equity ownership strategy. Moreover, host country investment experience moderates the effect of physical infrastructure on equity ownership strategy. Finally, the analysis of a sub-sample of greenfield JVs reveals that determinants of equity ownership strategy differ somewhat between greenfield JV or greenfield wholly owned subsidiaries (WOS).© The Author(s) 2019.fi=vertaisarvioitu|en=peerReviewed

    Research into environmental marketing/management: a bibliographic analysis

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    Purpose This study seeks to identify, synthesize, and evaluate extant research on environmental marketing and management, with the ultimate aim of unveiling trends in this field. Specifically, it aims to focus on: the characteristics of authors and manuscripts written on the subject; the methodological aspects of empirical studies, in terms of design, scope and methodology; and the thematic areas tackled, as well as the specific issues raised within each area. Design/methodology/approach Relevant articles were identified using both electronic and manual bibliographic search methods. Altogether, 530 articles were identified in 119 academic journals published during the period 1969‐2008. Each article was content‐analyzed along six major dimensions, namely authorship profile, manuscript characteristics, research design, scope of research, research methodology, and topical area. Findings Overall, it was revealed that this body of research has undergone a serious transformation, moving from an early stage of identification and exploration to a more advanced phase characterized by greater maturity and rigour. This is demonstrated by: the tendency for more multi‐authored, cross‐cultural, and inter‐disciplinary collaborative efforts; the increasing length in manuscript size and number of references over time; the growing sophistication of research designs, gradually placing emphasis on formalized and causal structures; the expanded scope of research, covering a wide range of countries, industries, and products, as well as firms of different status, size, and geographic focus; the tendency to use probability sampling designs, obtain high response rates, secure large sample sizes, and apply advanced statistical analysis; and the great diversity and in‐depth coverage of the topics examined. Research limitations/implications Although a meta‐analytical or bibliometric assessment could yield more quantitative insights, the fragmented nature of this type of research made the adoption of a bibliographic analysis a more appropriate approach. Various conceptual, methodological, and empirical implications are extracted from the study findings, while certain streams of research requiring further attention in the future were identified. Originality/value Although research on environmental marketing/management has experienced an exponential growth in the last decades, as a result of intensifying government, public, and company concern, it has been criticised for being too fragmented, widely diverse, and non‐programmatic to yield an all‐round picture of trends in the subject. This study provides one of the few attempts to identify, consolidate, and evaluate extant knowledge on the subject in a systematic and integrative manner. In doing so, it would provide a reference point that could stimulate and guide future research on the subject, helping in this way the discipline's theoretical advancement and practical development

    Socially responsible international business: review, synthesis, and directions

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    Acting in a socially-responsible manner has become a crucial success factor for many international firms due to the highly complex, competitive, and volatile global environment in which they operate. This book will contribute new ideas, contemporary knowledge, and original research to the area of socially-responsible international business, and offers challenging directions for future research. Topic covered range from global environmental influences on acting in a socially-responsible way; foreign buyer reactions to responsible business and international market targeting to development of socially-responsible international business strategies

    Corporate Social Responsibility in International Marketing: Review, assessment, and future research

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    Purpose: Although Corporate Social Responsibility (CSR) has been an issue of major concern for marketers for more than half a century, only recently has it attracted the attention of international marketing researchers. During the last two decades, this body of research has experienced an increasing trend, which, however, is very fragmented and diverse. In response, this article aims to review, assess, and synthesize extant research on the role of CSR activities in international marketing. Design/methodology/approach: Our review and assessment covered the period from 1993 to 2013 and all relevant articles were traced, using both electronic and manual search methods. Altogether, we identified 132 studies published in 106 articles that appeared in 63 journals. Each article was content analyzed by two coders who worked independently from each other, using a structured coding protocol. Due to the nominal nature of the finalized codes, these were statistically analyzed taking the form of percentage frequencies. Findings: The results were organized in terms of theoretical, methodological, and empirical considerations. Theoretically, a third of the articles were not anchored on any theory, while the remainder employed various theoretical platforms, with stakeholder theory having a predominant role. Methodologically, this specific body of research is characterized by growing sophistication and rigor, with some room for improvement, especially as regards the use of longitudinal research, better sampling methods, wider geographic scope, and advanced statistical analysis. Empirically, a broad range of issues was covered, with the most widely studied being those focusing on the elements of international marketing strategy, external environmental influences, and CSR practices. Originality/Value: We review and assess 21 years of research conducted on a crucial and contemporary dimension of international marketing, namely CSR. Our findings provide useful insights for public policymakers, business managers, academic scholars, and marketing educators. We also provide detailed directions for future research, extracted from the articles reviewed

    Social media in marketing research: Theoretical bases, methodological aspects, and thematic focus

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    Effective SME import strategy: Its drivers, moderators, and outcomes

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    The authors propose a conceptual model of the drivers, moderators, and outcomes of a firm's effective import strategy, anchored on the dynamic capabilities and industrial organization theories. Whereas the former theory explains the mechanism through which dynamic capabilities facilitate import strategy effectiveness, which boosts competitive advantage and ultimately enhances financial performance, the latter theory sets the foundation for explaining the contingency role of both competitive intensity and environmental uncertainty on translating effective import strategy into competitive advantage. The model was tested using a sample of 151 small and medium-sized British importers, with results indicating that high levels of certain dynamic capabilities of a generic (i.e., adaptive and entrepreneurial) and import-specific (i.e., source identification and market development) nature are conducive to import strategy effectiveness. Study results also revealed that import strategy effectiveness generates both a product-differentiation advantage and a low-cost advantage, although this is contingent on the degree of competitive intensity and environmental uncertainty prevailing in the importer's home market. Finally, the study confirmed that both productdifferentiation advantage and low-cost advantage have a favorable impact on the importer's financial performance
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