Estudio preliminar de la aplicación de varias técnicas de comunicación en diseños circulares

Comunicació presentada al 23rd International Congress on Project Management and Engineering (Málaga, 10-12 July 2019).An effective Circular Economy strategy comprises demonstrate practical application, by including real life examples and emphasizing with data and facts. The communication strategy is addressed during the design process and designers have to think about the product/service and about how communicating it. To reach a broader impact, techniques like creative storytelling or educational messages are needed. This work aims to know the ease or difficulty for industrial design engineering students in the application of these techniques to effectively communicate the advantages of a design based in the Circular Economy. To address this, a workshop has been done to explain basic notions about circular economy and consumptions patterns and trends. Then, communication techniques were explained, using examples. The workshop proceeded asking the students to apply these techniques for emphasizing the advantages of a circular product, working in groups. Finally, a questionnaire was passed to evaluate their opinion about the communication techniques applied. At the end, a debate was conducted about their perception about the importance of communication in designs based in circular economy.Una estrategia de Economía Circular efectiva requiere mostrar aplicación práctica, incluyendo ejemplos de la vida real y enfatizando con datos y hechos. La estrategia de comunicación se aborda durante el proceso de diseño y los diseñadores deben pensar en el producto/servicio y en cómo comunicarlo. Para conseguir un mayor impacto, es necesaria la aplicación de técnicas como narración creativa de historias o los mensajes educativos. Este trabajo pretende conocer la facilidad o dificultad que tienen estudiantes de ingeniería en diseño industrial en aplicar estas técnicas para comunicar de forma efectiva las ventajas de un diseño basado en la economía circular. Para ello, se ha programado un taller en el que se introdujo la economía circular y los patrones de consumo y tendencias de mercado relacionados con ésta. Después se les explicaron las técnicas de comunicación, mostrando un ejemplo. A continuación, se les ha pedido que apliquen, trabajando en grupo, cada técnica de comunicación para enfatizar las ventajas de un producto circular. Finalmente, se les pasó un cuestionario de evaluación sobre su opinión acerca de las técnicas de comunicación aplicadas. También se debatió sobre su percepción en cuanto a la importancia de la comunicación en diseños basados en la economía circular

Los objetos risibles en «La resurrezione di Lazzaro», de Dario Fo

En nuestra investigación partimos del episodio «La resurrezione di Lazzaro», de Dario Fo, para analizar el llamado proceso de desacralización, es decir, la utilización del discurso cómico por parte de la cultura popular para contraponerse a la cultura dominante. Como base del estudio tomamos la grabación en vídeo de una representación en directo de la obra mencionada, los textos escritos publicados por Einaudi, contraponiéndolos a las versiones en castellano y en valenciano, editadas por Siruela y por Bromera respectivamente. Revisaremos “la risa”, entendida como factor social y cultural, que asume múltiples funciones enmarcadas en un conjunto de normas explícitas e integradas en la vida social. Así pues, la producción de lo cómico, y su manifestación a través de la risa, sobreentiende siempre un sistema de creencias, valores, reglas y prohibiciones que deberán ser compartidos por el emisor y el destinatario del mensaje cómico para que éste sea plenamente descodificado.Our research starts with Dario Fo and his «La resurrezione di Lazzaro», where we analyse what is called process of desacralisation, that is the use of a comic discourse at a popular level, against the dominating culture. The key of our study is the above mentioned performance, which has been video recorded, and the texts published by Einaudi, doing a comparison with the Spanish version published by Siruela and the Valentian one by Bromera. We will analyse “the laughter” as a social and a cultural matter and several functions within a number of explicit norms which are part of social life. To that extent the comic matter and its performance through the loughter always entails a certain number of beliefs, rules and bans, which producer and receiver of the comic message should share to be duly decoded

Secuencia de cierre en conversaciones telefónicas

This paper is based on a corpus of 11 phone conversations in Italian and 15 in Spanish. These are transactional conversational encounters and there is no confidential relationship between the speakers, nor does the topic deal with private subjects. I mainly contrast pragmatic and communicative aspects from these examples in both languages, specially about the turn taking system, strategies and conversational routines that are used by the participants to these conversations in the closing section

Investigando la percepción de las ventajas medioambientales de un producto adaptable

The aim of adaptable design is to create products that can easily adapt to different needs. The objective if this study is to analyze the effectivenes in communication to promote an adaptable baby stroller, in order to know the user perception of the advantages derived from its adaptability, as well as the environmental ones, and if there is correlation between them. It is also intended to determine whether age or previous experience with this type of product can influence this perception. To this effect, a study with 54 participants has been conducted. Results show that users percieve the advantages and find the adaptable design interesting. Valuation of the advantages of the product is affected by previous user experience with the need for adaptability. Valuation of the environmental benefits is independent from the degree of experiense, as well as from the age of the participants (between 30 and 45 years old).El diseño adaptable tiene como objetivo crear productos que puedan adaptarse fácilmente a diferentes necesidades. El objetivo de este estudio es analizar la efectividad en la comunicación realizada para promover un cochecito de bebé adaptable, en aras de conocer la percepción que tienen los usuarios tanto de las ventajas derivadas de su adaptabilidad como de las medioambientales y si existe una correlación entre ambas. También se pretende determinar si la edad o experiencia previa con este tipo de productos influyen en esta percepción. Para ello, se ha realizado un estudio con 54 participantes. Los resultados muestran que los usuarios perciben las ventajas y consideran interesante el diseño adaptable. La estimación de las ventajas del producto se ve afectada por la experiencia previa del usuario con la necesidad de adaptabilidad. La estimación de los beneficios ambientales es independiente tanto del grado de experiencia como de la edad de los participantes (entre 30 y 45 años)

The effect of nature on designers' creativity, according to their personality profile

The aim of this work is to demonstrate whether natural environments, either real or simulated, tend to enhance designers' creativity, and whether the effects differ depending on their personality profile. Numerous studies have been conducted on the variables that shape the work environment and affect the designer's creativity, but few take into account the interaction between the work environment and the designer's personality profile. The aim of this study is to carry out a practical experiment in which a certain number of individuals solve conceptual design problems in different work environments, followed by an assessment of the creativity of the results. The results show higher values of creativity for both types of natural setting than in a neutral scenario. The personality of the designers determines whether the highest values are achieved in real or in artificial nature

A Jacobi-based algorithm for computing symmetric eigenvalues and eigenvectors in a two-dimensional mesh

The paper proposes an algorithm for computing symmetric eigenvalues and eigenvectors that uses a one-sided Jacobi approach and is targeted to a multicomputer in which nodes can be arranged as a two-dimensional mesh with an arbitrary number of rows and columns. The algorithm is analysed through simple analytical models of execution time, which show that an adequate choice of the mesh configuration (number of rows and columns) can improve performance significantly, with respect to a one-dimensional configuration, which is the most frequently considered scenario in current proposals. This improvement is especially noticeable in large systems.Peer ReviewedPostprint (published version

How do you assess your instrumental students?: conservatory teachers’ ideas about assessment procedures

En el campo de las enseñanzas de instrumento, existen estudios que analizan los procedimientos que los profesores utilizan para evaluar en contextos de evaluación procesual (p. ej., durante las clases). También se han realizado estudios que analizan la calidad –fiabilidad y validez– de los procedimientos de calificación en contextos de evaluación final (p. ej., exámenes). Sin embargo, hay pocos estudios que se hayan centrado en analizar las ideas que tienen los profesores sobre cómo evaluar durante todo el ciclo de evaluación continua (evaluación procesual y final). El objetivo de este estudio exploratorio fue investigar las ideas del profesorado de conservatorios sobre los procedimientos de evaluación. Concretamente, analizamos las ideas relativas a la forma de evaluar a los alumnos clase a clase y en los exámenes, así como el grado de acuerdo percibido por los profesores con la manera de evaluar de sus compañeros de departamento. Se realizó una entrevista semi-estucturada a 18 profesores instrumento de la Comunidad de Madrid. Las entrevistas se analizaron mediante análisis del contenido. Las ideas sobre la evaluación clase a clase y en los exámenes se analizaron de acuerdo a cuatro dimensiones: cómo se evalúa, qué se evalúa, qué referente se utiliza y para qué se evalúa. En líneas generales, los profesores manifestaron no estar de acuerdo con la forma en que evalúan sus compañeros de departamento. Concluimos que, pese a que las ideas relativas a los contextos de evaluación procesual y final difieren sustancialmente, ambas tienden a ser superficiales respecto a la forma de evaluar y fomentar los aprendizajes específicos que los alumnos han de lograr en los conservatorios. Sugerimos la necesidad de que los departamentos de instrumento se esfuercen en explicitar y consensuar los procedimientos de evaluación.</jats:p

A methodology for user-oriented scalability analysis

Scalability analysis provides information about the effectiveness of increasing the number of resources of a parallel system. Several methods have been proposed which use different approaches to provide this information. This paper presents a family of analysis methods oriented to the user. The methods in this family should assist the user in estimating the benefits when increasing the system size. The key issue in the proposal is the appropriate combination of a scaling model, which reflects the way the users utilize an increasing number of resources, and a figure of merit that the user wants to improve with the larger system. Another important element in the proposal is the approach to characterize the scalability, which enables quick visual analyses and comparisons. Finally, three concrete examples of methods belonging to the proposed family are introduced in this paper.Peer ReviewedPostprint (published version

Users’ Reactions Captured by Means of an EEG Headset on Viewing the Presentation of Sustainable Designs Using Verbal Narrative

The aim of this paper is to determine whether consu mers accept new arguments for choosing a product that adapts to future needs. It is also seeks to investigate whether the design of products and their ensuing advertising an d promotion through a sustainable approach by means of verbal narrative ads can gener ate a more positive emotional response in the future users of the product than wi th the application of visual narrative ads. To this end, an experiment was conducted consisting in consumers, with and without experience with the product, watching a promotional video based on verbal narrative, created using the new usage scenarios approach, in which the advantages of a sustainable product are shown. The neuronal respons e of the possible users was then measured by means of the EEG headset. In order to b e able to establish a comparison, the same response was also measured in the same con sumers when they viewed a commercial video based on visual narrative about a product with similar characteristics. The results show, among other conclusions, that vie wing the verbal narrative ad first triggers higher emotional values of excitement, bot h in the short and the long term, as well as frustration. It is also observed that havin g no experience with the product causes higher meditation values. This can be useful to enterprises both in order to design their products in such a way as to orientate them towards consumer concerns, and to design advertisements in such a way as to link consumers emotionally with the produ ct

Towards Competencies os Sustainability in Engineering Degrees: Project based service-learning experiences

Comunicació presentada al 13th International Conference on Society & Materials, SAM13 (Pisa, 20-21 May 2019)In the present work, a series of collaborative service-learning (SL) experiences carried out in the Universitat Jaume I de Castelló and University of the Basque Country will be presented. These experiences have been developed with in undergraduate courses,bachelor thesis and master thesis. The work points out how these experiences can serve as a toolf or teaching coordination at various levels: horizontal coordination with in a year in one degree, coordination between different degrees orinter-university coordination. The potential of these experiences makes them a very powerful methodological tool that can help not, only the students and the extra curricular agents involved, but also the teaching itself