Consumer Data Research

Big Data collected by customer-facing organisations – such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings – account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from conventional social science data not only in their volume, variety and velocity, but also in terms of their provenance and fitness for ever more research purposes. The contributors to this book, all from the Consumer Data Research Centre, provide a first consolidated statement of the enormous potential of consumer data research in the academic, commercial and government sectors – and a timely appraisal of the ways in which consumer data challenge scientific orthodoxies

Consumer Data Research

Big Data collected by customer-facing organisations – such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings – account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from conventional social science data not only in their volume, variety and velocity, but also in terms of their provenance and fitness for ever more research purposes. The contributors to this book, all from the Consumer Data Research Centre, provide a first consolidated statement of the enormous potential of consumer data research in the academic, commercial and government sectors – and a timely appraisal of the ways in which consumer data challenge scientific orthodoxies

Consumer Data Research

Big Data collected by customer-facing organisations – such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings – account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from conventional social science data not only in their volume, variety and velocity, but also in terms of their provenance and fitness for ever more research purposes. The contributors to this book, all from the Consumer Data Research Centre, provide a first consolidated statement of the enormous potential of consumer data research in the academic, commercial and government sectors – and a timely appraisal of the ways in which consumer data challenge scientific orthodoxies

iAggregator: Multidimensional Relevance Aggregation Based on a Fuzzy Operator

International audienceRecently, an increasing number of information retrieval studies have triggered a resurgence of interest in redefining the algorithmic estimation of relevance, which implies a shift from topical to multidimensional relevance assessment. A key underlying aspect that emerged when addressing this concept is the aggregation of the relevance assessments related to each of the considered dimensions. The most commonly adopted forms of aggregation are based on classical weighted means and linear combination schemes to address this issue. Although some initiatives were recently proposed, none was concerned with considering the inherent dependencies and interactions existing among the relevance criteria, as is the case in many real-life applications. In this article, we present a new fuzzy-based operator, called iAggregator, for multidimensional relevance aggregation. Its main originality, beyond its ability to model interactions between different relevance criteria, lies in its generalization of many classical aggregation functions. To validate our proposal, we apply our operator within a tweet search task. Experiments using a standard benchmark, namely, Text REtrieval Conference Microblog,1 emphasize the relevance of our contribution when compared with traditional aggregation schemes. In addition, it outperforms state-of-the-art aggregation operators such as the Scoring and the And prioritized operators as well as some representative learning-to-rank algorithms

Geoinformatics in Citizen Science

The book features contributions that report original research in the theoretical, technological, and social aspects of geoinformation methods, as applied to supporting citizen science. Specifically, the book focuses on the technological aspects of the field and their application toward the recruitment of volunteers and the collection, management, and analysis of geotagged information to support volunteer involvement in scientific projects. Internationally renowned research groups share research in three areas: First, the key methods of geoinformatics within citizen science initiatives to support scientists in discovering new knowledge in specific application domains or in performing relevant activities, such as reliable geodata filtering, management, analysis, synthesis, sharing, and visualization; second, the critical aspects of citizen science initiatives that call for emerging or novel approaches of geoinformatics to acquire and handle geoinformation; and third, novel geoinformatics research that could serve in support of citizen science

Mediating chance encounters through opportunistic social matching

Chance encounters, the unintended meeting between people unfamiliar with each other, serve as an important social lubricant helping people to create new social ties, such as making new friends or finding an activity, study or collaboration partner. Unfortunately, social barriers often prevent chance encounters in environments where people do not know each other and people have to rely on serendipity to meet or be introduced to interesting people around them. Little is known about the underlying dynamics of chance encounters and how systems could utilize contextual data to mediate chance encounters. This dissertation addresses this gap in research literature by exploring the design space of opportunistic social matching systems that aim to introduce relevant people to each other in the opportune moment and the opportune place in order to encourage face-to-face interaction. A theoretical framework of relational, social and personal context as predictors of encounter opportunities is proposed and validated through a mixed method approach using interviews, experience sampling and a field study of a design prototype. Key contributions of the field interview study (n=58) include novel context-aware social matching concepts such as: sociability of others as an indicator of opportune social context; activity involvement as an indicator of opportune personal context; and contextual rarity as an indicator of opportune relational context. The following study combining Experience Sampling Method (ESM) and participant interviews extends prior research on social matching by providing an empirical foundation for the design of opportunistic social matching systems. A generalized linear mixed model analysis (n=1781) shows that personal context (mood and busyness) together with the sociability of others nearby are the strongest predictors of people’s interest in a social match. Interview findings provide novel approaches on how to operationalize relational context based on social network rarity and discoverable rarity. Moreover, insights from this study highlight that additional meta-information about user interests is needed to operationalize relational context, such as users’ passion level for an interest and their skill levels for an activity. Based on these findings, the novel design concept of passive context-awareness for social matching is put forward. In the last study, Encount’r, an instantiation of an opportunistic social matching system, is designed and evaluated through a field study and participant interviews. A large-scale user profiling survey provides baseline rarity measures to operationalize relational context using rarity, passion levels, skills, needs, and offers. Findings show that attribute type, computed attribute rarity, self-reported passion levels for interest, and response time are associated with people’s interest in a match opportunity. Moreover, this study extends prior work by showing how the concept of passive context-awareness for opportunistic social matching is promising. Collectively, contributions of this work include a theoretical framework encompassing relational, social, and personal context; new innovative concepts to operationalize each of these aspects for opportunistic social matching; and field-tested design affordances for opportunistic social matching systems. This is important because opportunistic social matching systems can lead to new social ties and improved social capital

Urban Informatics

This open access book is the first to systematically introduce the principles of urban informatics and its application to every aspect of the city that involves its functioning, control, management, and future planning. It introduces new models and tools being developed to understand and implement these technologies that enable cities to function more efficiently – to become ‘smart’ and ‘sustainable’. The smart city has quickly emerged as computers have become ever smaller to the point where they can be embedded into the very fabric of the city, as well as being central to new ways in which the population can communicate and act. When cities are wired in this way, they have the potential to become sentient and responsive, generating massive streams of ‘big’ data in real time as well as providing immense opportunities for extracting new forms of urban data through crowdsourcing. This book offers a comprehensive review of the methods that form the core of urban informatics from various kinds of urban remote sensing to new approaches to machine learning and statistical modelling. It provides a detailed technical introduction to the wide array of tools information scientists need to develop the key urban analytics that are fundamental to learning about the smart city, and it outlines ways in which these tools can be used to inform design and policy so that cities can become more efficient with a greater concern for environment and equity