85,767 research outputs found

    The course of lectures on discipline “Intellectual property” (for the 5 year students of the specialty 8.03060101 “Management”)

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    Затверджено на засіданні кафедри менеджменту інноваційної діяльності та підприємнцтва. Протокол No 1 від 27 серпня 2015 р. Рекомендовано методичною комісією факультету управління і бізнесу у виробництві ТНТУ імені Івана Пулюя. Протокол No 6 від 26 лютого 2016 р.У методичних вказівках, у відповідності до робочої програми, сформовано лекційний матеріал з дисципліни “Інтелектуальна власність” для іноземних студентів спеціальності 8.03060101 “Менеджмент організацій та адміністрування”.Методичні вказівки призначені для допомоги іноземним студентам при вивченні курсу “Інтелектуальна власність”. У методичних вказівках містяться загальні теоретичні відомості, необхідні до вивчення даного курсу. Рекомендовано для іноземних студентів спеціальності 8.03060101 “Менеджмент організацій та адміністрування” з метою закріплення, поглиблення і узагальнення знань, одержаних студентами за час навчання та їх застосування до комплексного вирішення конкретного фахового завдання із дисципліни “Інтелектуальна власність”. Складено з урахуванням робочої програми вивчення курсу, методичних розробок інших вузів, а також матеріалів літературних джерел, наведених у рекомендованій літературі

    Ethical Marketing: A Look on the Bright Side

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    This article offers an alternative to conventional approaches to ethical analysis in business and marketing. We submit that studying companies with exemplary records of ethical conduct and social responsibility offers useful and compelling guidance to marketing students and managers. It provides another needed perspective beyond simply examining examples of misconduct or offering normative advice that may not reflect the specifics of corporate situations. Based on examples presented in a recent text by the authors and Better Business Bureau Torch Awardees, we present information on thirteen companies of varying size and from several different industries. That information includes ethics policies, management practices, environmental practices, and company reputation. From these examples, we draw lessons that should offer ethical guidance to marketing managers

    The safety case and the lessons learned for the reliability and maintainability case

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    This paper examine the safety case and the lessons learned for the reliability and maintainability case

    Baseline Review of the Upper Tana, Kenya

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    http://greenwatercredits.net/sites/default/files/documents/isric_gwc_report8.pd

    A double-edged sword: Use of computer algebra systems in first-year Engineering Mathematics and Mechanics courses

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    Many secondary-level mathematics students have experience with graphical calculators from high school. For the purposes of this paper we define graphical calculators as those able to perform rudimentary symbolic manipulation and solve complicated equations requiring very modest user knowledge. The use of more advanced computer algebra systems e.g. Maple, Mathematica, Mathcad, Matlab/MuPad is becoming more prevalent in tertiary-level courses. This paper explores our students’ experience using one such system (MuPad) in first-year tertiary Engineering Mathematics and Mechanics courses. The effectiveness of graphical calculators and computer algebra systems in mathematical pedagogy has been investigated by a multitude of educational researchers (e.g. Ravaglia et al. 1998). Most of these studies found very small or no correlation between student use of graphical calculators or exposure to computer algebra systems with future achievement in mathematics courses (Buteau et al. 2010). In this paper we focus instead on students’ attitude towards a more advanced standalone computer algebra system (MuPad), and whether students’ inclination to use the system is indicative of their mathematical understanding. Paper describing some preliminary research into use of computer algebra systems for teaching engineering mathematics

    Exploratory study to explore the role of ICT in the process of knowledge management in an Indian business environment

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    In the 21st century and the emergence of a digital economy, knowledge and the knowledge base economy are rapidly growing. To effectively be able to understand the processes involved in the creating, managing and sharing of knowledge management in the business environment is critical to the success of an organization. This study builds on the previous research of the authors on the enablers of knowledge management by identifying the relationship between the enablers of knowledge management and the role played by information communication technologies (ICT) and ICT infrastructure in a business setting. This paper provides the findings of a survey collected from the four major Indian cities (Chennai, Coimbatore, Madurai and Villupuram) regarding their views and opinions about the enablers of knowledge management in business setting. A total of 80 organizations participated in the study with 100 participants in each city. The results show that ICT and ICT infrastructure can play a critical role in the creating, managing and sharing of knowledge in an Indian business environment

    Product development of a nickel-plated fire fighting helmet : a thesis presented in fulfilment of the requirements for the degree of MTech in Product Development at Massey University, Palmerston North, New Zealand

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    This thesis describes the development of a fire fighting helmet for the French market for manufacture by Pacific Helmets (NZ) Ltd, including the major technical development of a process for electroplating unsaturated polyester resin (UP resin). The need for this study arose from an opportunity identified by PHNZ to enter into the French fire fighting market. The major technical problem was that the helmet shell must be manufactured from nickel-plated UP resin. However, no current technology existed for plating UP resin with a suitably high quality or durability that would withstand the user conditions of a fire fighting helmet. Literature from existing technologies for plating of similar materials, and attempts at plating UP resin for decorative purposes were reviewed, along with advice from Industry experts in order to understand plastics plating technology and to develop potential methods for plating UP resin for this application. An iterative hypothesis generation and trial process was used to test potential plating methods in a laboratory on samples of UP resin. A successful methodology was identified. Following this an electroplating pilot plant was constructed and the successful plating methods were used to plate full UP resin helmet shells. Works-like prototypes were constructed using helmet shells that had been successfully applied with a quality and durable electroplated coating suitable for fire fighting helmets. The prototypes were successfully tested against the required product safety standards. The project concluded with the successful development of a works-like prototype of a Nickel-plated fire-fighting helmet for the French market that met all consumer and technical requirements identified. Going forward, Pacific Helmets (NZ) Ltd plan to showcase the product at the next annual International Fire-fighting trade show. Plans are currently underway to expand the production facility in Wanganui in order to accommodate the additional helmet production

    Organising haute-cuisine service processes : a case study

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    One of the essential aims of service process organisation is to increase the added value for the customer, thereby increasing customer satisfaction and stimulating consumption. In a haute-cuisine context, customers typically have a higher degree of uncertainty as they often lack the experience of receiving and judging quality in a haute-cuisine setting. This article reports on the application of service process organisation in a haute-cuisine restaurant. The case study shows that there is a significant need to reduce back office activities so that interaction with the customer or customer-facing processes can be increased. This can increase the added value for the customer and can result in higher profits for the restaurants as the customer is either willing to pay higher prices or to consume more. Routines should be implemented that align with segmentation and customer data, while undergoing a retraditionalisation of the service through know-how and interaction. Only interaction with, and integration of, the customer adds significant value that can be further expanded by providing an atmosphere where customer and co-customer have the chance to interact
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