345 research outputs found

    What is Positivism Today?

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    La pesca deportiva de los peces de pico en Venezuela : analisis de los datos del club de playa Grande (1961-1987)

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    Une analyse historique de la pêche sportive des marlins et du voilier a été réalisée à partir des données de capture et d'effort du Club de la Playa Grande du littoral central du Vénézuela, qui abrite environ 50% de la flotte pratiquant cette activité. L'analyse des rendements a été menée mensuellement entre 1961 et 1987. Nous avons essayé de calculer un effort dirigé sur chacune des 3 espèces au cours de la période étudiée. La structure en taille des captures, entre 1987 et 1988, ainsi que quelques considérations sur les différentes de puissances de pêche en fonction de la participation ou non à un tournoi sont également présentée

    Erigeron cabelloi A. Pujadas, R. García-Salmones & E. López (Asteraceae) a new species from the Pyrennees

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    Erigeron cabelloi A. Pujadas, R. García-Salmones & E. López (Asteraceae) a new species from the Pyrennees. Palabras clave. Andorra, Compositae, Corología, Erigeron neglectus, Flora Ibérica. Key words. Andorra, Chorology, Compositae, Erigeron neglectus, Iberian Flora

    How do consumers face the decision to buy fair trade products? A marketing approach

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    ABSTRACT: In this paper we propose and empirically test a causal model to understand how consumer social orientation, the credibility of non-profit organisations, perceptions of fair trade products, and attitude towards the fair trade brand interact and affect the buying intentions of fair trade products in a sample of 292 Spanish consumers. The model is built upon the fair trade marketing literature that has empirically explored consumer buying intentions. The findings show that consumer social orientation has the greatest effect on buying intentions, above consumer perceptions of fair trade products, the credibility of the trading non-profit organisations, and consumer attitude towards the fair trade brand. Actually, consumer attitude towards the fair trade brand has no significant effect on consumer buying intentions. The findings also demonstrate that the credibility of non-profit organisations only influences buying intentions indirectly through consumer perceptions of the functional utilities of fair trade products

    Information and Knowledge as Antecedents of Consumer Attitudes and Intentions to Buy and Recommend Fair-Trade Products

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    The authors propose and empirically test a causal model to understand how the availability of fair-trade information and consumer knowledge about this issue affect consumers? attitudes and intentions toward fair-trade products. The model is built upon the attitude-behavior paradigm and the premises of agency theory. It is tested through structural equation modeling with a sample of 292 Spanish consumers. The findings are that consumers do not have good knowledge about fair trade and that this is significantly determined by the lack of information about this in the market. It is also observed that consumers? perceptions about the availability of fair-trade information have negative effects on their concern about this issue and that such information as is available is not effective in reducing consumer skepticism. The research represents an extension of previous fair-trade literature because the role of information and communication in improving consumer attitudes and buying intentions has rarely been explored in the case of ethical products

    The role of brand utilities: application to buying intention of fair trade products

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    ABSTRACT: The authors focus on the ethical consumption and propose a model of buying intention of fair trade products, including the utilities of the fair trade generic brand as direct determinants. The authors measure the functional and symbolic utilities provided by this brand, together with the attitude towards the commercialising organisations, consumer concern and perceived knowledge about fair trade issues. The model is tested through a structural equation model on a sample of members (students, lecturers and staff) of a "Fair trade University". The results confirm that perceived functional utility is the most important antecedent of the buying intention, while the symbolic dimension has a significant but weaker explanatory power. Conversely, the consumer attitude towards the organisation has no influence. The authors also highlight the importance of communication and concern to stimulate consumer behaviour

    Fraude fiscal y los paraísos fiscales

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    El fraude fiscal constituye actualmente uno de los problemas más relevantes en nuestra sociedad, unido al desarrollo de las economías globalizadas y las nuevas tecnologías, los paraísos fiscales han adquirido un papel muy importante en la economía mundial. En este trabajo se evalúan causas, consecuencias, medios y posibles soluciones para erradicarlos.Grado en Administración y Dirección de Empresa
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