11 research outputs found

    Chapter 7 Political Public Relations and Strategic Framing

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    Frames advance coherent interpretations of issues that suggest specific problem definitions, causes, moral evaluations, and courses of action. As such, frames highlight certain aspects of an issue, and downplay or ignore others. While the use of frames is inevitable—i.e., the act of framing—actors do use frames strategically in their attempts to define issues in a way favorable to them and in their efforts to influence the course of action on issues. This is especially the case in the political realm. Thus, strategic framing is crucial to political public relations. This chapter offers a brief introduction to framing theory before shedding light on the specific ways in which political actors use frames strategically and to what effect

    Chapter 7 Political Public Relations and Strategic Framing

    Get PDF
    Frames advance coherent interpretations of issues that suggest specific problem definitions, causes, moral evaluations, and courses of action. As such, frames highlight certain aspects of an issue, and downplay or ignore others. While the use of frames is inevitable—i.e., the act of framing—actors do use frames strategically in their attempts to define issues in a way favorable to them and in their efforts to influence the course of action on issues. This is especially the case in the political realm. Thus, strategic framing is crucial to political public relations. This chapter offers a brief introduction to framing theory before shedding light on the specific ways in which political actors use frames strategically and to what effect

    Editorial Board

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    Source at http://dx.doi.org/10.1186/s12888-017-1345-8 Background: The duration of untreated psychosis is determined by both patient and service related factors. Few studies have considered the geographical accessibility of services in relation to treatment delay in early psychosis. To address this, we investigated whether treatment delay is co-determined by straight-line distance to hospital based specialist services in a mainly rural mental health context. Methods: A naturalistic cross-sectional study was conducted among a sample of recent onset psychosis patients in northern Norway (n = 62). Data on patient and service related determinants were analysed. Results: Half of the cohort had a treatment delay longer than 4.5 months. In a binary logistic regression model, straight-line distance was found to make an independent contribution to delay in which we controlled for other known risk factors. Conclusions: The determinants of treatment delay are complex. This study adds to previous studies on treatment delay by showing that the spatial location of services also makes an independent contribution. In addition, it may be that insidious onset is a more important factor in treatment delay in remote areas, as the logistical implications of specialist referral are much greater than for urban dwellers. The threshold for making a diagnosis in a remote location may therefore be higher. Strategies to reduce the duration of untreated psychosis in rural areas would benefit from improving appropriate referral by crisis services, and the detection of insidious onset of psychosis in community based specialist services

    Appeals to ‘the public interest’: How public relations and lobbying create a social license to operate

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    An organization’s social license to operate depends on how it acts according to social norms, engages with stakeholders, and meets some kind of public interest. As will be discussed, the notion of the public interest is complex. Still, our analysis focuses on the process whereby the notion is communicatively constructed through negotiations where public relations plays an important role. The paper analyzes 58 qualitative interviews with public relations practitioners and lobbyists. We unpack the rhetorical strategies they use when they talk about the public interest and its relation to their organization. The practitioners primarily refer to positive economic consequences created by their employer. Frequently, they conflate the core activity of their organization with the public interest. The theoretical contribution of the paper is in demonstrating the versatility and dynamic aspect of "the public interest" as a tool to create a social license to operate. Beyond the material topic of economy, the practitioners highlighted contributions in areas such as public health, democracy and the environment

    Nordic Neighbors in Pandemic Crisis: The Communication Battle between Sweden and Norway

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    This essay is focusing how the strategic communication about the COVID-19 pandemic created tensions between Sweden and Norway, nations that from an outside view are very much alike when it comes to political, economic and cultural aspects. Both countries, together with Denmark, Finland, and Iceland, belong to the Nordic region, with a common history, plenty of collaboration forms and high levels of trade exchange, as well as a common high level of trust in society and governments. In the essay secondary data (news media content and national statistics) is used to describe and analyze how the communication battle between Norway and Sweden developed. It is concluded that it is possible to see the handling of the pandemic, and the strategic communication about this, as part of a grand and negative narrative about Sweden's societal development since the 1990s. Sweden has in some aspects become a negative international projection surface for many countries. From a public diplomacy approach the pandemic led to constant international comparisons, providing states both risks and opportunities. Drawing comparisons between states risks alienating certain publics, opens one to attacks from other countries and may harm a nation’s image

    Trade Unions and Lobbying : Fighting Private Interests While Defending the Public Interest?

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    Although framing theory has been extensively studied in strategic communication comparatively, little is known about how trade unions, as a specific type of organization, use framing strategies to achieve their organizational goals. Trade unions frequently aim to present themselves as cause groups, campaigning for broader societal benefits and values. A key communicative challenge for them is to argue that the interest of their members equates to the public interest. How do trade unions communicatively construct links between union interests and the public interest? How is this strategy reconciled with the more conflict-oriented framing found in much traditional union discourse? This study reports the results of a qualitative three-case comparison of purposively selected trade union lobbying campaigns in Italy, Norway, and the United Kingdom. The analysis shows the versatility of public interest framing across different political systems and union trajectories, and illustrates how such a framing strategy is communicatively constructed and translated into specific symbolisms.peerReviewe

    Framing “the Public Interest”: Comparing Public Lobbying Campaigns in Four European States

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    How do lobbyists get their way and what is the consequence for democracy of their strategies? It is frequently asserted that lobbyists appeal to the public interest to strengthen their proposals. This paper empirically corroborates this claim through four case studies cutting across different European cultural clusters and political systems. The paper unpacks how businesses communicatively construct a link between their private interest and the public interest. The findings illustrate the flexibility of the public interest argument and hence also the potential problem. If everything can be made out to be in the public interest, the concept becomes empty and easy to capture for special interests. At the same time, unpacking the communicative construction helps in critically evaluating lobbyists’ claims of working in the public interest
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