Beyond self-report: a review of physiological and neuroscientific methods to investigate consumer behavior

The current paper investigates the value and application of a range of physiological and neuroscientific techniques in applied marketing research and consumer science, highlighting new insights from research in social psychology and neuroscience. We review measures of sweat secretion, heart rate, facial muscle activity, eye movements, and electrical brain activity, using techniques including skin conductance, pupillometry, eyetracking, and magnetic brain imaging. For each measure, after a brief explanation of the underlying technique, we illustrate concepts and mechanisms that the measure allows researchers in marketing and consumer science to investigate, with a focus on consumer attitudes and behavior. By providing reviews on recent research that applied these methods in consumer science and relevant related fields, we also highlight methodological and theoretical strengths and limitations, with an emphasis on ecological validity. We argue that the inclusion of physiological and neuroscientific techniques can advance consumer research by providing insights into the often unconscious mechanisms underlying consumer behavior. Therefore, such technologies can help researchers and marketing practitioners understand the mechanisms of consumer behavior and improve predictions of consumer behavior

La céramique des fouilles de Mari : campagnes de 2005 et 2006

Au cours des campagnes de 2005 et 2006, les fouilles se sont déroulées ont eu lieu dans plusieurs emplacements de la cité et ont permis d’étudier ses différentes phases d’occupation. Chacun de ces chantiers a fourni des lots de tessons et de formes entières. Le but de cet article est de présenter les ensembles les plus significatifs exhumés pendant ces deux campagnes. C’est la raison pour laquelle nous insistons ici sur les formes mises au jour à l’occasion de la fouille de tombes, qui offren..

Etude du passage de nématodes gastro-intestinaux de ruminants sauvages vers les ruminants domestiques à l'aide d'animaux traceurs

REIMS-BU Santé (514542104) / SudocSudocFranceF

Earth Observation-Supported Service Platform for the Development and Provision of Thematic Information on the Built Environment – the TEP-Urban Project

The Sentinel fleet will provide a so-far unique coverage with Earth observation data and therewith new opportunities for the implementation of methodologies to generate innovative geo-information products and services. It is here where the TEP Urban project is supposed to initiate a step change by providing an open and participatory platform based on modern ICT technologies and services that enables any interested user to easily exploit Earth observation data pools, in particular those of the Sentinel missions, and derive thematic information on the status and development of the built environment from these data. Key component of TEP Urban project is the implementation of a web-based platform employing distributed high-level computing infrastructures and providing key functionalities for i) high-performance access to satellite imagery and derived thematic data, ii) modular and generic state-of-the art pre-processing, analysis, and visualization techniques, iii) customized development and dissemination of algorithms, products and services, and iv) networking and communication. This contribution introduces the main facts about the TEP Urban project, including a description of the general objectives, the platform systems design and functionalities, and the preliminary portfolio products and services available at the TEP Urban platform

Earth observation-based service platforms - a new instrument to provide geo-information for urban and regional planning

The upcoming suite of Sentinel satellites in combination with their free and open access data policy will open new perspectives for establishing a spatially and temporally detailed monitoring of the Earth's surface. The Sentinel fleet will provide a so-far unique coverage with Earth observation (EO) data and new possibilities with respect to the implementation of innovative methodologies, techniques and geo-information products and services

New Opportunities for Global Environmental Monitoring Arising from Integrative Service Platforms for Earth Observation Data Exploitation

The upcoming suite of Sentinel satellites in combination with their free and open access data policy will open new perspectives for establishing a spatially and temporally detailed monitoring of the Earth’s surface. The Sentinel fleet will provide a so-far unique coverage with Earth observation (EO) data and new possibilities with respect to the implementation of innovative methodologies, techniques and geo-information products and services. However, the capability to effectively and efficiently access, process, analyze and distribute the mass data streams from the Sentinels and high-level information products derived from them poses a key challenge. This is also true with respect to the necessity of flexibly adapting the processing and analysis procedures to new or changing user requirements and technical developments. Hence, the implementation of operational, modular and highly automated processing chains, embedded in powerful hard- and software environments and linked with effective distribution functionalities, is of central importance. This paper introduces concepts for the utilization of modern information technology functionalities and services to bridge the gap between the technology-driven EO sector and the information needs of environmental science, planning, and policy. Key components of such systems are currently developed in the projects OPUS-GMES and TEP Urban. This includes the implementation of an open, web-based platform employing distributed high-level computing infrastructures (Platform as a Service – PaaS) as well as providing key functionalities for i) high-performance access to thematic data (Information as a Service – InaaS), ii) modular and generic state-of-the art pre-processing, analysis, and visualization (Software as a Service – SaaS), iii) customized development and dissemination of algorithms, products and services, and iv) networking and communication. These services and functionalities are supposed to enable any interested user to easily exploit and generate thematic information on the status and development of the environment based on EO data and technologies

The Urban TEP - Processing, Analysis and Visualization of Multi-Source and Large-Volume Data for Scientific Research and Urban Applications

Urbanization and climate change, representing two of the most relevant global trends related to the human presence on the planet, challenge our environmental, societal and economic development. The availability of and access to accurate, detailed and up-to-date information will impact decision making processes all over the world. The suite of the Copernicus Sentinel satellites in combination with their free and open access data policy contributes to a spatially and temporally detailed monitoring of the Earth’s surface. At the same time a multitude of additional sources of open geo-data is available - e.g., from other earth observation (EO) missions (Landsat, etc.), from national or international statistics or land surveying offices, volunteered geographic information or social media. Detailed and reliable information on global human settlements can directly contribute to the monitoring and decision making regarding the 2030 Agenda for Sustainable Development and provides relevant data for the Sustainable Development Goals (SDG), specifically SDG 11, as well as other global and national policy frameworks. However, the capability to effectively and efficiently access, process, and jointly analyze the heterogeneous and often large-volume data collections poses a key technical challenge. The Urban Thematic Exploitation Platform (U-TEP) is developed to provide end-to-end and ready-to-use solutions for a broad spectrum of users (scientists, researchers, planners and policy-/decision makers) to extract unique information/ indicators required for urban management and sustainability. Key components of the system are an open, web-based portal connected to distributed high-level computing infrastructures and providing key functionalities for: i) high-performance data access and processing, ii) modular and generic state-of-the art pre-processing, analysis, and visualization, iii) customized development and sharing of algorithms, products and services, and iv) networking and communication. U-TEP aims at opening up new opportunities to facilitate effective and efficient urban management and the safeguarding of livable cities by systematically exploring the unique EO capabilities in Europe in combination with the big data perspective arising from the constantly growing sources of geo-data. The capabilities of participation and sharing of knowledge by using new media and ways of communication will help to boost interdisciplinary applications with an urban background. The services and functionalities are supposed to enable any interested user to easily exploit and generate thematic information on the status and development of the environment based on EO data and technologies. In order to assure sustainable developments, U-TEP follows an Open Source strategy committing that the platform is based on Open Source components and modules, with an online presence at the world's leading software development platform GitHub (https://github.com/urban-tep). U-TEP provides access to various new products, such as the TimeScan layer, geotagged Tweets, the Global Urban Footprint (GUF) and its successor the World Settlement Footprint (WSF), as well as datasets of other research groups (Nighlights, WorldPop, etc.). Moreover, U-TEP provides processing services that the users can deploy applications to conduct analyses or generate certain products on-demand. U-TEP’s TimeScan on-demand service, for instance, has already been used to successfully generate three global TimeScan layers for 2015, 2010 and 2000 from a total of more than one million Landsat images (Esch et al. 2018). The production was solely based on an implementation of the TimeScan on-demand service at the HPC cluster of U-TEP’s IT4I processing center. The resulting TimeScan-Landsat layers are available at U-TEP’s Geobrowser (https://urban_tep.eo.esa.int/geobrowser/?id=portfolio#!&context=TimeScan%2FLandsat). U-TEP recently successfully completed its development phase and entered a pre-operational phase. The user feedback and the lessons learnt from the 8-months pre-operations phase, identified some key properties and functionalities that can be considered as major determinates for the usability, benefit and attractiveness of an instrument such as U-TEP. A systematic enhancement and streamlining of the platform capabilities and product/service functionalities will be conducted until Q2 2019 and will enable the operational phase of the platform. However, the innovative character of U-TEP platform in terms of available data and processing and analysis functionalities attracted already a large user community (>340 users and institutions from >40 countries) of diverse users (i.a. from science, public institutions, NGOs, industry) so far