China’s steel industry as a driving force for economic growth and international competitiveness

The theory that we shall seek to elaborate here puts considerable emphasis on technological features of China’s steel production, its emergence as the world’s most significant steel producer and main manufacturing base, and the transitory decline in steel demand related to the international financial crisis. The purpose of this article is to gain a deeper understanding of the global incorporation of China’s steel enterprises, its portion of worldwide steel consumption, and its industrial policy scheme for the steel sector. This research makes conceptual and methodological contributions to the steel products supply chain in China, the deficiencies of production overcapacity and atomization in China’s steel industry, and market chances for the Chinese steel sector

Between the blabbering noise of individuals or the silent dialogue of many: a collective response to 'Postdigital Science and Education' (Jandrić et al. 2018)

This article is a multi-authored response to an editorial ‵Postdigital Science and Education′ published in 2018 by Petar Jandrić, Jeremy Knox, Tina Besley, Thomas Ryberg, Juha Suoranta and Sarah Hayes in Educational Philosophy and Theory as a mission statement for the journal Postdigital Science and Education. Nineteen authors were invited to produce their sections, followed by two author-reviewers who examined the article as a whole. Authors’ responses signal the sense of urgency for developing the concept of the postdigital and caution about attempts at simplifying complex relationships between human beings and technology. Whilst the digital indeed seems to become invisible, we simultaneously need to beware of its apparent absence and to avoid over-emphasizing its effects. In this attempt, authors offer a wide range of signposts for future research such as ‘the critical postdigital’ and ‘postdigital reflexivity’; they also warn about the group’s own shortcomings such as the lack of ‘real’ sense of collectivity. They emphasize that postdigital education must remain a common good, discuss its various negative aspects such as smartphone addiction and nomophobia, and exhibit some positive examples of postdigital educational praxis. They discuss various aspects of postdigital identities and point towards the need for a postdigital identity theory. With these varied and nuanced responses, the article opens a wide spectrum of opportunity for the development of postdigital approaches to science and education for the future

Recognizing decision-making using eye movement: A case study with children

[EN] The use of visual attention for evaluating consumer behavior has become a relevant field in recent years, allowing researchers to understand the decision-making processes beyond classical self-reports. In our research, we focused on using eye-tracking as a method to understand consumer preferences in children. Twenty-eight subjects with ages between 7 and 12 years participated in the experiment. Participants were involved in two consecutive phases. The initial phase consisted of the visualization of a set of stimuli for decision-making in an eight-position layout called Alternative Forced-choice. Then the subjects were asked to freely analyze the set of stimuli, they needed to choose the best in terms of preference. The sample was randomly divided into two groups balanced by gender. One group visualized a set of icons and the other a set of toys. The final phase was an independent assessment of each stimulus viewed in the initial phase in terms of liking/disliking using a 7-point Likert scale. Sixty-four stimuli were designed for each of the groups. The visual attention was measured using a non-obstructive eye-tracking device. The results revealed two novel insights. Firstly, the time of fixation during the last four visits to each stimulus before the decision-making instant allows us to recognize the icon or toy chosen from the eight alternatives with a 71.2 and 67.2% of accuracy, respectively. The result supports the use of visual attention measurements as an implicit tool to analyze decision-making and preferences in children. Secondly, eye movement and the choice of liking/disliking choice are influenced by stimuli design dimensions. The icon observation results revealed how gender samples have different fixation and different visit times which depend on stimuli design dimension. The toy observations results revealed how the materials determinate the largest amount fixations, also, the visit times were differentiated by gender. This research presents a relevant empirical data to understand the decision-making phenomenon by analyzing eye movement behavior. The presented method can be applied to recognize the choice likelihood between several alternatives. Finally, children's opinions represent an extra difficulty judgment to be determined, and the eye-tracking technique seen as an implicit measure to tackle it.The authors thank Design Deparment of Tecnologico de Monterrey and I3B - Universitat Politecnica de Valencia for their support in the development of this work.Rojas, J.; Marín-Morales, J.; Ausin Azofra, JM.; Contero, M. (2020). Recognizing decision-making using eye movement: A case study with children. Frontiers in Psychology. 11:1-11. https://doi.org/10.3389/fpsyg.2020.570470S11111Arkes, H. R., Gigerenzer, G., & Hertwig, R. (2016). 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Neuromarketing Applied to Educational Toy Packaging

[EN] This research work comes in response to the question of which aspects are more relevant for consumers when purchasing educational toys as opposed to other toys that are focused solely on leisure. This empirical research focuses on an educational toy distributed in Spain by the Educa brand (Conector family, reference "I learn English"), which is the product best-selling product of its brand in this area, and analyses how consumers make decisions concerning this product in relation to other products designed by competitors. The research looks into customer reactions while looking at these products, measuring brain activity generated by different aspects of product design and its influence on choice. The aim of the present study was to propose a model that optimizes the design of educational toy packaging. Through the use of neuromarketing techniques -attention through eye tracking, and emotion using galvanic skin response- as well as qualitative research techniques, the objective of this research is to determine the motivations in the processes of buying educational toys. The packaging design elements analyzed are brand, product family, toy name, recommended age, game image, number of questions/topics, and additional texts. The results suggest that the most important elements are the graphic details of the packaging, obtaining a perception of a higher educational level as more questions are addressed by the game. The simultaneous combination of qualitative techniques monitored with galvanic skin response (neuro-qualitative study) allows additional conclusions to be aligned with the end user of the product, including a prominent social component when the product is purchased as a gift for a third party.Juárez Varón, D.; Tur-Viñes, V.; Mengual Recuerda, A. (2020). 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Collective writing: An inquiry into praxis

This is the second text in the series collectively written by members of the Editors' Collective, which comprises a series of individual and collaborative reflections upon the experience of contributing to the previous and first text written by the Editors' Collective: 'Towards a Philosophy of Academic Publishing.' In the article, contributors reflect upon their experience of collective writing and summarize the main themes and challenges. They show that the act of collective writing disturbs the existing systems of academic knowledge creation, and link these disturbances to the age of the digital reason. They conclude that the collaborative and collective action is a thing of learning-by-doing, and that collective writing seems to offer a possible way forward from the co-opting of academic activities by economics. Through detaching knowledge creation from economy, collaborative and collective writing address the problem of forming new collective intelligences

Between the blabbering noise of individuals or the silent dialogue of many: a collective response to ‵Postdigital Science and Education′ (Jandrić et al. 2018)

This article is a multi-authored response to an editorial ‵Postdigital Science and Education′ published in 2018 by Petar Jandrić, Jeremy Knox, Tina Besley, Thomas Ryberg, Juha Suoranta and Sarah Hayes in Educational Philosophy and Theory as a mission statement for the journal Postdigital Science and Education. Nineteen authors were invited to produce their sections, followed by two author-reviewers who examined the article as a whole. Authors’ responses signal the sense of urgency for developing the concept of the postdigital and caution about attempts at simplifying complex relationships between human beings and technology. Whilst the digital indeed seems to become invisible, we simultaneously need to beware of its apparent absence and to avoid overemphasizing its effects. In this attempt, authors offer a wide range of signposts for future research such as ‘the critical postdigital’ and ‘postdigital reflexivity’; they also warn about the group’s own shortcomings such as the lack of ‘real’sense of collectivity. They emphasize that postdigital education must remain a common good, discuss its various negative aspects such as smartphone addiction and nomophobia, and exhibit some positive examples of postdigital educational praxis. They discuss various aspects of postdigital identities and point towards the need for a postdigital identity theory. With these varied and nuanced responses, the article opens a wide spectrum of opportunity for the development of postdigital approaches to science and education for the future

Exploring narrative linearity between Twitter and the news: Echoes of the Arab Spring in Brazil

This article explores the use of narrative theory as an analytical framework to investigate the extent to which popular hashtags and the news can develop into intersecting stories. It juxtaposes the case of hashtag-based reports seen during the Arab Spring to understand the coverage of notorious political episodes in Brazil. Namely, the 2016 impeachment of Dilma Rousseff and the 2018 election of Jair Bolsonaro. Here, narrative linearity emerges as a tool to observe the borrowing of Twitter hashtags in several journalistic pieces. It is contended that the linearity of authorship, narration, and representation of time appears as a satisfactory pathway to trace the development of hashtags into popular news stories. Results suggested that hashtags can significantly follow narratives and agendas in journalism while differing from their original social media context

Computer Vision Algorithms, Remote Sensing Data Fusion Techniques, and Mapping and Navigation Tools in the Industry 4.0-Based Slovak Automotive Sector

The objectives of this paper, and the novelty brought to the topic of the Industry 4.0 manufacturing systems, are related to the integration of computer vision algorithms, remote sensing data fusion techniques, and mapping and navigation tools in the Slovak automotive sector. We conducted a thorough examination of Industry 4.0-based value and supply chains, clarifying how cyber-physical production systems operate in relation to collision avoidance technologies, environment mapping algorithms, and mobility simulation tools in network connectivity systems through vehicle navigation data. The Citroen C3 and Peugeot 208 automobiles are two examples of high-tech products whose worldwide value and supply chain development trends were examined in this study by determining countries and their contributions to production. The fundamental components of the research—statistical analysis and visual analysis—were utilized in conjunction with a variety of syntheses, comparisons, and analytical methodologies. A case study was developed using PSA Group SVK data. The graphical analysis revealed that Slovakia offers the second-highest added value to the chosen items, but it also highlighted the country’s slow-growing research and development (R&D) infrastructure, which could lead to a subsequent loss of investment and business as usual. Slovakia can generate better export added value by optimizing Industry 4.0-based manufacturing systems in the automotive sector