MARKETING DETERMINANTS OF SOCIAL NETWORKS WITH SPECIAL FOCUS ON INFLUENSERS

Tema ovog rada su društvene mreže, njihov povijesni razvoj, prednosti i nedostatci te posebno njihova uloga u marketingu. Ističe se marketinški značaj društvenih mreža kako i sam naslov rada govori, a posebno istaknuti su influenceri kao osobe koje uvelike doprinose promociji određenih proizvoda ili usluga upravo preko društvenih mreža. Kao primjer marketinga na društvenim mrežama naveden je Lidl Hrvatska, a provedeno je i istraživanje kroz koje se saznaje koliko su mladi upoznati s pojmom „influencer“ i koliko ih prate te smatraju li ih korisnima.Main topic of this thesis is social networks, their historical development, advantages and disadvantages, and especially their role in marketing. The focus is at importance of social networks in marketing, as the title of the thesis says, while the biggest part of it talks about influencers as people who greatly contribute to promotion of certain products or services via social networks. As an example of social network marketing there is Lidl Hrvatska. Furthermore, the research has been done to find out how much are young people familiar with term „influencer“, how often they follow them and if they consider them useful

Children with speech and language difficulties and reading comprehension in EFL

A teacher who at least once had a pupil with speech and/or language disorder such as: dyslexia, dysgraphia, dyscalculia etc. in his/her class is aware of the fact that it is a demanding, responsible and very difficult job, especially when teaching foreign language. It is very important that such teachers are aware of their pupil's situation and diagnosis. A teacher has to educate him/herself about the disorder in order to help his/her learner in the right way. Parents are there to help teachers and that is why good communication between them is of great importance. Such disorders are sometimes genetic, so some parents also struggle with them. However, the causes can vary from unknown to, for example, prematurity or a certain trauma. It is very important to notice the symptoms on time and go to logopedic therapies in order to determine if the child can attend regular school or a special school for children with speech and/or language disorders. The biggest challenge both for the teachers and learners is reading comprehension. It can be difficult for pupils with a speech and language disorder to stay focused on a long text and to answer related comprehension questions afterwards. In this graduation thesis I wanted to investigate whether successful adjustments result in succesfully solving reading comprehension tasks. The research was conducted in the SUVAG Polyclinic Primary School in Zagreb and the participants were seventh graders. They wrote the test twice, the first time with no adjustments and the second time with graphical and content adjustments of the text and tasks. As expected, the results were much better after the adjustments had been made.Osoba učiteljske struke koja se barem jednom u svojoj struci susrela s učenikom koji ima neku govorno-jezičnu teškoću kao što su disleksija, disgrafija, diskalkulija i slično, zna koliko je to izazovan, zahtjevan i odgovoran posao, pogotovo kada se radi o poučavanju stranog jezika. Ono što je od izuzetne važnosti je da učitelji moraju biti svjesni situacije svojih učenika i najprije se educirati o njihovoj teškoći kako bi im mogli na ispravan način pomoći. U tome im pomažu i roditelji takvih učenika te je vrlo važno imati dobru komunikaciju s njima. Ponekad teškoće mogu biti rezultat genetskih utjecaja te se s njima suočavaju i roditelji ili rodbina. Međutim, uzroci mogu varirati od nepoznatih do, na primjer, preranog rođenja ili određene traume. No izuzetno je važno na vrijeme uočiti simptome i odvesti dijete logopedu kako bi se napravila procjena težine teškoće i može li učenik pohađati redovnu školu ili školu s posebnim uvjetima obrazovanja za učenike s teškoćama. Jedan od najvećih izazova, kako za učenike, tako i za učitelje predstavlja čitanje s razumijevanjem. Vrlo je teško učeniku koji ima poteškoće u čitanju i/ili pisanju biti koncentriran na neki dugačak tekst o kojem kasnije još mora i odgovarati na pitanja. U radu sam željela dokazati kako uspješna prilagodba teksta i zadataka rezultiraju uspješnijim rješavanjem zadataka čitanja s razumijevanjem kod učenika s govorno-jezičnim teškoćama. Istraživanje sam provela tako da sam učenicima sedmoga razreda Osnovne škole Poliklinike SUVAG prvi puta dala pismenu vježbu čitanja s razumijevanjem bez ikakve prilagodbe. Rezultati su bili očekivano loši, a nakon analize sam napravila grafičku i sadržajnu prilagodbu istog teksta i istih zadataka te sam nakon otprilike dvadeset i osam dana učenicima dala pismenu vježbu drugi put. Rezultati su bili očekivano puno bolji te sam tako dokazala svoju pretpostavku

On the Development of Writing among the Burgenland Croats

Prve gradišćanskohrvatske knjige napisali su svećenici; oni koji su sve do 19. stoljeća činili sloj inteligencije u Hrvata zapadno-ugarskog prostora. Autor spominje nekoliko kulturno-prosvjetnih djelatnika koji su pridonijeli čuvanju i razvitku gradišćansko-hrvatskog jezika. Posebno ističe Matu Meršića Miloradića, najpoznatijega gradišćanskohrvatskog pjesnika, koji je prvenstveno preko svojih stihova odgajao puk u duhu materinske riječi. Na kraju autor navodi tri činjenice koje su utjecale na lingvističke specifičnosti gradišćansko-hrvatskog jezika.The first Burgenland Croatian books were written by priests; those who until the 19th century formed the intellectual stratum among Croats in the western Hungarian area. The author mentions several culture leaders and educators who contributed to the preservation and development of the Burgenland Croatian language. He especially emphasises Mate Meršić Miloradić, the most renowned Burgenland Croatian poet who primarily through his verses educated the people in their mother tongue. At the end of his paper the author mentions three facts that had an influence on the linguistic specificities of Burgenland Croatian language

On the Development of Writing among the Burgenland Croats

Prve gradišćanskohrvatske knjige napisali su svećenici; oni koji su sve do 19. stoljeća činili sloj inteligencije u Hrvata zapadno-ugarskog prostora. Autor spominje nekoliko kulturno-prosvjetnih djelatnika koji su pridonijeli čuvanju i razvitku gradišćansko-hrvatskog jezika. Posebno ističe Matu Meršića Miloradića, najpoznatijega gradišćanskohrvatskog pjesnika, koji je prvenstveno preko svojih stihova odgajao puk u duhu materinske riječi. Na kraju autor navodi tri činjenice koje su utjecale na lingvističke specifičnosti gradišćansko-hrvatskog jezika.The first Burgenland Croatian books were written by priests; those who until the 19th century formed the intellectual stratum among Croats in the western Hungarian area. The author mentions several culture leaders and educators who contributed to the preservation and development of the Burgenland Croatian language. He especially emphasises Mate Meršić Miloradić, the most renowned Burgenland Croatian poet who primarily through his verses educated the people in their mother tongue. At the end of his paper the author mentions three facts that had an influence on the linguistic specificities of Burgenland Croatian language

Komponente prinosa semena lucerke u zavisnosti od sistema kosidbe

To ensure high and stable seed yields, in regions with semi humid climate, it is necessary to prevent the luxuriant growth of alfalfa plants and their subsequent lodging. The most effective method of controlling rank growth in alfalfa is cutting. Effect of cutting schedule on alfalfa seed yield was studied in four-year experiments (2001-2004). Four cutting schedules with variable dates of initial cutting were tested: first cutting for hay was carried out on May 5 (budding) in the c1 schedule, on May 15 (start of flowering) in the c2 schedule, on May 25 (full flowering) in the c3 schedule, and on May 5 and June 5 in the c4 schedule. Second regrowth was used for seed production in the c1-c3 schedules, and third regrowth in the c4 schedule. The study involved the seven most widely grown alfalfa cultivars in Serbia, six domestic and one French. The single late cut (c3 schedule) achieved the best balance among the yield components and thus the highest seed yield (468 kg/ha). Significant positive correlations were found between seed yield on one side and the number of fertile shoots per unit area and the number of pods per inflorescence on the other, r = 0.608 and r = 0.837, respectively.Da bi se osiguralo postizanje visokih i stabilnih prinosa semena potrebno je sprečiti suviše bujan rast i poleganje lucerke. Najefikasnija mera kojom se utiče na bujnost lucerke je kosidba useva. Takođe, kosidbom se određuje kalendarski rok početka i dužina trajanja faze cvetanja semenskog useva, kako bi se cvetanje podudarilo sa maksimalnom aktivnošću insekata oprašivača, što je od presudnog značaja za prinos semena lucerke. U cilju utvrđivanja komponenti prinosa, prinosa i kvaliteta semena lucerke u zavisnosti od sistema kosidbe semenskog useva izvršena su četvorogodišnja ispitivanja na Rimskim Šančevima. Ispitivana su četiri sistema kosidbe: rani sistem - kosidba krmnog otkosa 05. maja (u fazi butonizacije), srednje rani sistem - kosidba 15. maja (u fazi početka cvetanja), kasni sistem - kosidba 25. maja (u fazi punog cvetanja) i proizvodnja semena iz trećeg otkosa (kosidba 05. maja i 05. juna). Ispitivanje je izvršeno na sedam najrasprostranjenijih sorti lucerke u Srbiji, šest domaćih i jedna francuska

Children with speech and language difficulties and reading comprehension in EFL

A teacher who at least once had a pupil with speech and/or language disorder such as: dyslexia, dysgraphia, dyscalculia etc. in his/her class is aware of the fact that it is a demanding, responsible and very difficult job, especially when teaching foreign language. It is very important that such teachers are aware of their pupil's situation and diagnosis. A teacher has to educate him/herself about the disorder in order to help his/her learner in the right way. Parents are there to help teachers and that is why good communication between them is of great importance. Such disorders are sometimes genetic, so some parents also struggle with them. However, the causes can vary from unknown to, for example, prematurity or a certain trauma. It is very important to notice the symptoms on time and go to logopedic therapies in order to determine if the child can attend regular school or a special school for children with speech and/or language disorders. The biggest challenge both for the teachers and learners is reading comprehension. It can be difficult for pupils with a speech and language disorder to stay focused on a long text and to answer related comprehension questions afterwards. In this graduation thesis I wanted to investigate whether successful adjustments result in succesfully solving reading comprehension tasks. The research was conducted in the SUVAG Polyclinic Primary School in Zagreb and the participants were seventh graders. They wrote the test twice, the first time with no adjustments and the second time with graphical and content adjustments of the text and tasks. As expected, the results were much better after the adjustments had been made.Osoba učiteljske struke koja se barem jednom u svojoj struci susrela s učenikom koji ima neku govorno-jezičnu teškoću kao što su disleksija, disgrafija, diskalkulija i slično, zna koliko je to izazovan, zahtjevan i odgovoran posao, pogotovo kada se radi o poučavanju stranog jezika. Ono što je od izuzetne važnosti je da učitelji moraju biti svjesni situacije svojih učenika i najprije se educirati o njihovoj teškoći kako bi im mogli na ispravan način pomoći. U tome im pomažu i roditelji takvih učenika te je vrlo važno imati dobru komunikaciju s njima. Ponekad teškoće mogu biti rezultat genetskih utjecaja te se s njima suočavaju i roditelji ili rodbina. Međutim, uzroci mogu varirati od nepoznatih do, na primjer, preranog rođenja ili određene traume. No izuzetno je važno na vrijeme uočiti simptome i odvesti dijete logopedu kako bi se napravila procjena težine teškoće i može li učenik pohađati redovnu školu ili školu s posebnim uvjetima obrazovanja za učenike s teškoćama. Jedan od najvećih izazova, kako za učenike, tako i za učitelje predstavlja čitanje s razumijevanjem. Vrlo je teško učeniku koji ima poteškoće u čitanju i/ili pisanju biti koncentriran na neki dugačak tekst o kojem kasnije još mora i odgovarati na pitanja. U radu sam željela dokazati kako uspješna prilagodba teksta i zadataka rezultiraju uspješnijim rješavanjem zadataka čitanja s razumijevanjem kod učenika s govorno-jezičnim teškoćama. Istraživanje sam provela tako da sam učenicima sedmoga razreda Osnovne škole Poliklinike SUVAG prvi puta dala pismenu vježbu čitanja s razumijevanjem bez ikakve prilagodbe. Rezultati su bili očekivano loši, a nakon analize sam napravila grafičku i sadržajnu prilagodbu istog teksta i istih zadataka te sam nakon otprilike dvadeset i osam dana učenicima dala pismenu vježbu drugi put. Rezultati su bili očekivano puno bolji te sam tako dokazala svoju pretpostavku

Children with speech and language difficulties and reading comprehension in EFL

A teacher who at least once had a pupil with speech and/or language disorder such as: dyslexia, dysgraphia, dyscalculia etc. in his/her class is aware of the fact that it is a demanding, responsible and very difficult job, especially when teaching foreign language. It is very important that such teachers are aware of their pupil's situation and diagnosis. A teacher has to educate him/herself about the disorder in order to help his/her learner in the right way. Parents are there to help teachers and that is why good communication between them is of great importance. Such disorders are sometimes genetic, so some parents also struggle with them. However, the causes can vary from unknown to, for example, prematurity or a certain trauma. It is very important to notice the symptoms on time and go to logopedic therapies in order to determine if the child can attend regular school or a special school for children with speech and/or language disorders. The biggest challenge both for the teachers and learners is reading comprehension. It can be difficult for pupils with a speech and language disorder to stay focused on a long text and to answer related comprehension questions afterwards. In this graduation thesis I wanted to investigate whether successful adjustments result in succesfully solving reading comprehension tasks. The research was conducted in the SUVAG Polyclinic Primary School in Zagreb and the participants were seventh graders. They wrote the test twice, the first time with no adjustments and the second time with graphical and content adjustments of the text and tasks. As expected, the results were much better after the adjustments had been made.Osoba učiteljske struke koja se barem jednom u svojoj struci susrela s učenikom koji ima neku govorno-jezičnu teškoću kao što su disleksija, disgrafija, diskalkulija i slično, zna koliko je to izazovan, zahtjevan i odgovoran posao, pogotovo kada se radi o poučavanju stranog jezika. Ono što je od izuzetne važnosti je da učitelji moraju biti svjesni situacije svojih učenika i najprije se educirati o njihovoj teškoći kako bi im mogli na ispravan način pomoći. U tome im pomažu i roditelji takvih učenika te je vrlo važno imati dobru komunikaciju s njima. Ponekad teškoće mogu biti rezultat genetskih utjecaja te se s njima suočavaju i roditelji ili rodbina. Međutim, uzroci mogu varirati od nepoznatih do, na primjer, preranog rođenja ili određene traume. No izuzetno je važno na vrijeme uočiti simptome i odvesti dijete logopedu kako bi se napravila procjena težine teškoće i može li učenik pohađati redovnu školu ili školu s posebnim uvjetima obrazovanja za učenike s teškoćama. Jedan od najvećih izazova, kako za učenike, tako i za učitelje predstavlja čitanje s razumijevanjem. Vrlo je teško učeniku koji ima poteškoće u čitanju i/ili pisanju biti koncentriran na neki dugačak tekst o kojem kasnije još mora i odgovarati na pitanja. U radu sam željela dokazati kako uspješna prilagodba teksta i zadataka rezultiraju uspješnijim rješavanjem zadataka čitanja s razumijevanjem kod učenika s govorno-jezičnim teškoćama. Istraživanje sam provela tako da sam učenicima sedmoga razreda Osnovne škole Poliklinike SUVAG prvi puta dala pismenu vježbu čitanja s razumijevanjem bez ikakve prilagodbe. Rezultati su bili očekivano loši, a nakon analize sam napravila grafičku i sadržajnu prilagodbu istog teksta i istih zadataka te sam nakon otprilike dvadeset i osam dana učenicima dala pismenu vježbu drugi put. Rezultati su bili očekivano puno bolji te sam tako dokazala svoju pretpostavku

Genetic Variability of Yield and Its Components in Winter Forage Pea Cultivars

The genus Pisum (peas) is rich in variability of morphological traits. It provides an excellent basis for breeding, but is also one of the reasons for the still undefined status of Pisum taxons (Mihailović et al., 2004a). The majority of forage pea cultivars used belongs to subspecies sativum and variety arvense (Maxted & Ambrose, 2000). The objective of our study was to determine genetic variability of yield and its components in six winter forage pea cultivars of different origin and to evaluate their breeding potential

Prečišćavanje semena lucerke na magnetnom prečistaču

The paper analyzes alfalfa seed cleaning using a magnetic separator, and the influence of the dodder seed amount on the cleaned seed amount. Seed cleaning was performed at the Institute of Field and Vegetable Crops in Novi Sad and three alfalfa seed lots were cleaned after passing through the primary cleaning process (selector, gravity table and roll mill). After cleaning, the quantity of pure seed (kg), waste (kg) and the time used for cleaning (h) was measured. The input quantity of all three seed lots was 1000 kg, whereas the waste ranged from 7.8 to 9.8 kg after cleaning. The purpose of this study is to monitor the operation of a magnetic separator in order to determine the amount of waste after cleaning. On the basis of the results obtained, an insight into the influence of the dodder seed amount on the cleaning rate and the required number of cleaning repetitions was obtained.Pri doradi semena lucerke veoma je važno dobiti čisto seme bez prisutva karantinskih korova. U radu je analiziran proces dorade semena lucerke na magnetnom prečistaču (dekuskutoru) tipa Emceka Gompper i uticaj količine semena viline kosice (Cuscuta spp.) na dobijenu količinu prečišćenog semena. Po zakonu o čistoći semena, u dorađenom semenu lucerke nije dozvoljeno prisustvo ni jednog semena viline kosice. Dorada semena lucerke urađena je u Zavodu za krmno bilje u Institutu za ratarstvo i povrtarstvo u Novom Sadu, a dorađivane su tri partije semena koje je prošlo primarni proces dorade (selektor, gravitacioni sto i rol mašinu). Partije su imale različitu količinu semena viline kosice. Nakon procesa dorade je merena količina čistog semena (kg), otpada (kg) i vremena potrebnog za prečišćavanje (h). Ulazna količina sve tri prečišćavanje partije semena lucerke je iznosila 1000 kg a nakon prečišćavanja otpad je iznosio od 7,8 do 9,8 kg. Cilj ispitivanja je bio praćenje rada mašine Emceka Gompper kako bi se ustanovila količina izdvojenog otpada, tj gubitaka semena u procesu prečišćavanja. Na osnovu rezultata dobija se uvid u uticaj količine semena viline kosice na brzinu prečišćavanja i potreban broj ponavljanja prečišćavanja semena lucerke

Hemijski sastav lišća i stabljika divergentnih sorti lucerke

Alfalfa is a perennial crop that provides a higher yield of proteins per unit area than any field crop, which makes it highly desirable for the production of hay and feed for domestic animals (especially ruminants). The objective of this study was to determine the dry matter chemical composition in the whole plant, leaves and stems of five divergent alfalfa cultivars. Variations were found in the contents of proteins, hemicellulose, NDF, ADF, ADL, cellulose, and minerals depending on genotype and plant part. Significant differences existed between the cultivars in quality parameters, indicating that breeding for high alfalfa quality is justifiable.Lucerka je višegodišnja vrsta koja daje veći prinos proteina po jedinici površine od bilo koje ratarske kulture, pa je zbog toga veoma poželjna za proizvodnju sena i u ishrani domaćih životinja (posebno preživara). Cilj rada je bio da se odredi hemijski sastav suve materije lucerke kod pet divergentenih sorti lucerke u celoj biljci kao i u listu i stabljikama. Lucerka varira u sadržaju proteina, celuloze, hemiceluloze, NDF, ADF, ADL, i mineralnih materija u zavisnosti od genotipa i biljnog dela. Postoje značajne razlike u komponentama hranljive vrednosti lucerke između sorti što ukazuje da oplemenjivanje na veći kvalitet lucerke ima smisla