The Performance Evaluation of the Company using Balanced Scorecard

Diplomová práce se zaměřuje na hodnocení výkonnosti společnosti ALMIPA plus s.r.o. za pomoci metody Balanced Scorecard. V teoretické části jsou definovány základní teoretická východiska, která jsou nezbytná k pochopení dané problematiky a následnému zpracování dalších částí práce. Analytická část se soustředí na přiblížení analyzovaného podniku a dále je zde zpracována finanční a strategická analýza společnosti. Poznatky z provedených analýz slouží jako podklad pro návrhovou část, která je zaměřena na návrh implementace BSC do podniku. Ve čtyřech perspektivách BSC jsou vytyčeny strategické cíle společnosti, stanoveny měřítka a strategické akce, jejichž záměrem je splnění stanovených cílů, zlepšení výkonnosti podniku, ale také zvýšení jeho konkurenceschopnosti.The diploma thesis focuses on the performance evaluation of ALMIPA plus s.r.o. using the Balanced Scorecard method. The theoretical part defines the basic theoretical background, which are necessary to understand the issue and the subsequent processing of other parts of the thesis. The analytical part focuses on the introduction of the analyzed company and the financial and strategic analysis of the company. The findings of the analyzes serve as a basis for design part, which is focused on the proposal of implementation of BSC into the company. In four perspectives of BSC are established the strategic goals of the company, established benchmarks and strategic actions, which intention to meet the set goals, improve the company's performance, but also increase its competitiveness.

Impact of the Covid-19 Crisis on Service Enterprises and their Attitudes Towards Marketing Investments

The service sector has become the dominant sphere of market economies over the last forty years. The maturity of a country’s economy is directly related to the maturity of services as an economic sector. The immense growth across the service sector has also put mounting pressure on the competitiveness of service enterprises and their marketing activities. The turn of the millennium has already seen the competitive struggle affected by two crises – first, an economic one and now, one caused by the Covid-19 pandemic, which has had a great impact (not only) on the service sector. The article deals with the question of how Czech service enterprises reflect on the impact of the pandemic. The article’s aim is to find out how service enterprises perceive the impact of the Covid-19 crisis depending on their size and classification within the service sector and how they approach marketing investments during a pandemic crisis. The research is focused on service enterprises (n=90) in terms of their application of marketing processes in the conditions of the Czech Republic in the period 2020-2021. The results, based on descriptive and inferential statistics (ANOVA test in conjunction with Hochberg and Games-Howell tests, Pearson’s correlation coefficient and chi-squared test), show that smaller enterprises tend to be more affected by the effects of government measures in the context of the Covid-19 crisis than medium and large enterprises

Impact of the COVID-19 crisis on service enterprises and their attitudes towards marketing investments

The service sector has become the dominant sphere of market economies over the last forty years. The maturity of a country's economy is directly related to the maturity of services as an economic sector. The immense growth across the service sector has also put mounting pressure on the competitiveness of service enterprises and their marketing activities. The turn of the millennium has already seen the competitive struggle affected by two crises - first, an economic one and now, one caused by the Covid-19 pandemic, which has had a great impact (not only) on the service sector. The article deals with the question of how Czech service enterprises reflect on the impact of the pandemic. The article's aim is to find out how service enterprises perceive the impact of the Covid-19 crisis depending on their size and classification within the service sector and how they approach marketing investments during a pandemic crisis. The research is focused on service enterprises (n=90) in terms of their application of marketing processes in the conditions of the Czech Republic in the period 2020-2021. The results, based on descriptive and inferential statistics (ANOVA test in conjunction with Hochberg and Games-Howell tests, Pearson's correlation coefficient and chi-squared test), show that smaller enterprises tend to be more affected by the effects of government measures in the context of the Covid-19 crisis than medium and large enterprises.[RVO/FMK/2020/001]; [RVO/FMK/2021/001

Generation of two Duchenne muscular dystrophy patient-specific induced pluripotent stem cell lines DMD02 and DMD03 (MUNIi001-A and MUNIi003-A)

Duchenne muscular dystrophy (DMD) affects 1:3500–5000 newborn boys and manifests with progressive skeletal muscle wasting, respiratory failure and eventual heart failure. Symptoms show different onset from patients' childhood to the second decade of age. We reprogrammed fibroblasts from two independent DMD patients with a complete loss of dystrophin expression, carrying deletions of exons 45–50 and 48–50. The resulting hiPSCs show expression of pluripotency markers (NANOG, OCT4, SSEA4), differentiation capacity into all three germ layers, normal karyotype, genetic identity to the originating parental fibroblasts and the patient-specific dystrophin mutation

Proceedings of the 12th International Conference on Kinanthropology

Proceedings of the 12th Conference of Sport and Quality of Life 2019 gatheres submissions of participants of the conference. Every submission is the result of positive evaluation by reviewers from the corresponding field. Conference is divided into sections – Analysis of human movement; Sport training, nutrition and regeneration; Sport and social sciences; Active ageing and sarcopenia; Strength and conditioning training; section for PhD students

Evaluation of the Financial Situation of a Company and Proposals for its Improvement

The bachelor’s thesis focuses on the evaluation of the financial situation of the selected company in the years 2012 - 2016. The theoretical part describes selected indicators and information sources necessary for their calculation. The indicators are then used in the practical part and their results evaluated. The suggestions are made to improve the situation on the basis of the values detected

Hearing loss in old age

Katedra speciální pedagogikyFaculty of EducationPedagogická fakult

The Performance Evaluation of the Company using Balanced Scorecard

The diploma thesis focuses on the performance evaluation of ALMIPA plus s.r.o. using the Balanced Scorecard method. The theoretical part defines the basic theoretical background, which are necessary to understand the issue and the subsequent processing of other parts of the thesis. The analytical part focuses on the introduction of the analyzed company and the financial and strategic analysis of the company. The findings of the analyzes serve as a basis for design part, which is focused on the proposal of implementation of BSC into the company. In four perspectives of BSC are established the strategic goals of the company, established benchmarks and strategic actions, which intention to meet the set goals, improve the company's performance, but also increase its competitiveness