3 research outputs found

    The Journey Experience of Visually Impaired People on Public Transport in London

    Get PDF
    The use of public transport is critical for Visually Impaired People (VIP) to be independent and have access to out-of-home activities. Despite government policies promoting accessible transport for everyone, the needs of VIP are not well addressed, and journeys can be very difficult to negotiate. Journey requirements can often differ from those of other categories of people on the disability spectrum. Therefore, the aim of this research is to evaluate the journey experience of VIP using public transport. Semi-structured interviews conducted in London are used. The results show that limited access to information, inconsistencies in infrastructure and poor availability of staff assistance are the major concerns. Concessionary travel, on the other hand, encourages VIP to make more trips and hence has a positive effect on well-being. The findings suggest that more specific policies should be introduced to cater to the special needs of particular disabilities rather than generalising the types of aids available. It is also concluded that the journey experience of VIP is closely related to an individual’s independence and hence inclusion in society

    "Not just a colour":pink as a gender and sexuality marker in visual communication

    No full text
    This article investigates the functions of the colour pink as a marker of gender and sexuality in cultural models and the multimodal texts they inform. To this end, tendencies suggested by a pilot survey on colour associations are traced in a number of visual texts such as leaflets, advertisements, websites and magazines, where pink functions to gender textual referents, attract female readers' attention and index both sexuality and sexual identity. Both informants' associations and the multimodal text analysis show evidence of an emergent schema that relates pink to post-feminist femininity. This is seen as complementing and extending conventional and counter-cultural associations of pink with stereotypically feminine characteristics or gayness, respectively. Ultimately, the author argues for an approach to colour that combines social semiotics with cognitive semantics
    corecore