10 research outputs found

    Electric resistance variation of NiTi shape memory alloy wires in thermomechanical tests: Experiments and simulation

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    Evolution of the electrical resistivity during thermal and mechanical tests of NiTi wires showing R-phase transformation was investigated by experiments and micromechanical model simulations considering B2-R-B19� transformations. Since reasonable agreement between the simulated and experimental mechanical and electrical resistivity responses was achieved, the apparently curious behavior of electrical resistivity could be rationalized through the model simulations in terms of the activity of multiple transformation and deformation processes taking place in the activated NiTi wires

    Deconstructing Subtle Racist Imagery in Television Ads

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    NoAlthough ads with subtle racist imagery can reinforce negative stereotypes, advertisers can eliminate this problem. After a brief overview of predominantly U.S.-based research on the racial mix of models/actors in ads, a theoretical framework for unmasking subtle racial bias is provided and dimensional qualitative research (DQR) is introduced as a method for identifying and rectifying such ad imagery. Results of a DQR-based study of 622 U.K. television ads with at least one Black actor indicate (1) subtle racially biased imagery now supersedes overt forms, and (2) the most popular ad appeals often mask negative stereotypes. Implications for public policy and advertisers, as well as recommendations for future research, are discussed

    Microalgal Biomass of Industrial Interest: Methods of Characterization

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    International audienceMicroalgae represent a new source of biomass for many applications. The advantage of microalgae over higher plants is their high productivities. The photoautotrophic microalgae include all photosynthetic microorganisms, i.e. Cyanobacteria (prokaryotes) or microalgae (eukaryotes). These microorganisms are characterized by a large biodiversity and chimiodiversity. Then, the analysis of microalgal and cyanobacterial biomass often needs specific adaptations of the classical protocols for extraction as well as for quantification of their contents. This chapter reviewed the main analytical methods used for the analysis of microalgae biomass and its main vaporizable compounds: proteins, polysaccharides, lipids, pigments and secondary metabolites
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