Investigating the relationship of brand experience and loyalty: A study of luxury brand in Thailand

The concept of 'brand experience' has evolved as an imperative arena of study in the marketing discipline. Although the importance and the concept of experience have been adapted in marketing such as customer experience, consumption experience and so on, the explanations of brand experiences have remained vague and absent a thorough theoretical foundation. This research aims to understand the concept of 'brand experience' and its impact of consumer behaviour (loyalty) direct or indirect through brand personality, satisfaction or [and] brand trust in the luxury brand context (Thailand). This research is carried out in one stage 'quantitative'. Furthermore the research data will be collected based on distributing survey questionnaire. Among of 400 Thai citizen samples will be surveyed to measure a modify framework from (Brakus et al, 2009). The result will provide meaningful information in both academic research and marketing practice. Furthermore, it will be presented the prediction of consumer behaviour via brand experience. Moreover, it guides marketers to various marketing strategy option such as experiential marketing or traditional marketing

Feature Selection via Coalitional Game Theory

We present and study the contribution-selection algorithm (CSA), a novel algorithm for feature selection. The algorithm is based on the multiperturbation shapley analysis (MSA), a framework that relies on game theory to estimate usefulness. The algorithm iteratively estimates the usefulness of features and selects them accordingly, using either forward selection or backward elimination. It can optimize various performance measures over unseen data such as accuracy, balanced error rate, and area under receiver-operator-characteristic curve. Empirical comparison with several other existing feature selection methods shows that the backward elimination variant of CSA leads to the most accurate classification results on an array of data sets

Atmospheric turbulence and superstatistics

Nonequilibrium systems with large-scale fluctuations of a suitable system parameter are often effectively described by a superposition of two statistics, a superstatistics. Here we illustrate this concept by analysing experimental data of fluctuations in atmospheric wind velocity differences at Florence airport.Comment: 9 pages, 4 figures. New version to appear in Europhysics News (2005

Determining crustal strain rates with a spaceborne geodynamics ranging system. 2: Station coordinate analysis

The use of a spaceborne geodynamics ranging system for determining crustal strain rates is analyzed. The use of site coordinates rather than intersite baseline distances for the strain rate determinations is emphasized. After discussing the analytical techniques which are to be employed, numerical results are presented which suggest that the use of site coordinates would result in a 20-70% improvement in the precision of the deduced values of straining. Precision of a few parts in 10 to the 9th power would be achievable with simple geometrics and a decade or two of measurements; precisions of a few parts in 10 to the 8th power would be achievable in a few years. A consideration of possible correlations among the derived target site coordinates leads to the conclusion that, with the proper choice of coordinate systems, the correlations can be made small and non-detrimental to the strain rate determinations

An Improved Procedure for Laboratory Rearing of the Corn Earworm, \u3ci\u3eHeliothis Zea\u3c/i\u3e (Lepidoptera: Noctuidae)

An improved method for the laboratory rearing of the corn earworm. Heliothis zea, described. The rearing medium is a modification of the commonly used wheat germ An oviposition chamber, a feeder for adults, and a simple and inexpensive contrnlled humidity chamber are described

Marginal distributions in (2N)(\bf 2N)-dimensional phase space and the quantum (N+1)(\bf N+1) marginal theorem

We study the problem of constructing a probability density in 2N-dimensional phase space which reproduces a given collection of $n$ joint probability distributions as marginals. Only distributions authorized by quantum mechanics, i.e. depending on a (complete) commuting set of $N$ variables, are considered. A diagrammatic or graph theoretic formulation of the problem is developed. We then exactly determine the set of ``admissible'' data, i.e. those types of data for which the problem always admits solutions. This is done in the case where the joint distributions originate from quantum mechanics as well as in the case where this constraint is not imposed. In particular, it is shown that a necessary (but not sufficient) condition for the existence of solutions is $n\leq N+1$. When the data are admissible and the quantum constraint is not imposed, the general solution for the phase space density is determined explicitly. For admissible data of a quantum origin, the general solution is given in certain (but not all) cases. In the remaining cases, only a subset of solutions is obtained.Comment: 29 pages (Work supported by the Indo-French Centre for the Promotion of Advanced Research, Project Nb 1501-02). v2 to add a report-n

Algorithm for Liapunov stability analysis

Development of algorithm provides automatic computation of quadratic estimate of domain of stability for stable equilibrium states of nonlinear systems of ordinary differential equations

Decoherence in quantum dots due to real and virtual transitions: a non-perturbative calculation

We investigate theoretically acoustic phonon induced decoherence in quantum dots. We calculate the dephasing of fundamental (interband or intraband) optical transitions due to real and virtual transitions with higher energy levels. Up to two acoustic phonon processes (absorption and/or emission) are taken into account simultaneously in a non-perturbative manner. An analytic expression of acoustic phonon induced broadening is given as a function of the electron-phonon matrix elements and is physically interpreted. The theory is applied to the dephasing of intersublevel transitions in self-assembled quantum dots.Comment: 8 pages, 4 figure