Public Relations Professional Practice And The Institutionalisation of CSR

Purpose This paper presents the findings of a longitudinal case study into the professionalisation of public relations practices and the institutionalisation of corporate social responsibility as a legitimate social and business arrangement. In doing so, there are implications for the dynamic relationship between practices and the professionalisation of public relations. Methodology A qualitative longitudinal study is used to examine the social construction of social responsibility in the Australian banking industry from 1999-2004 across two levels of analysis – societal expectations as institution, and practices of banking and public relations as action. Findings The study shows that the case organisations shifted their public relations and communication practices during the period of the study. In response to the demands of publics, there was a central shift from a one-way perspective where organisations sought to influence and persuade publics of the appropriateness of thier actions towards a two-way perspective where organisations needed to consult, negotiate and engage with publics. In doing so, this study suggests that there was a shift in the profession of how public relations was practiced, but also highlighted the changes to institutional arrangements about the legitimacy of social responsibilities of large organisations

Privileging place: reflections on involving people with dementia in recidency

Although attention is paid to involving people with dementia as collaborators in research, the issue of place – where involvement actually occurs – has been neglected. This is significant because we know from the academic literature that places can adversely affect social relations and a person’s ability to participate as equal partners. This paper privileges place and documents our experiences of running residencies in the English Lake District with people with dementia – Houston, Gardiner and Wallace all have some form of dementia. In doing so we provide a model to reference for involving people with dementia in research and knowledge production, while simultaneously strengthening the evidence base for the residency as a method for participatory research. People with dementia participated in two residencies to co-produce a touring exhibition and educational resource as part of a research dissemination project. We found that by privileging place a more equitable, productive, healthier, and respectful way of involving people with dementia as collaborators in research dissemination could be realised. The project has wider implications for the involvement of people with dementia in not only research, but also public consultations, service evaluations, and policy-related work

Creating a Professional Development Plan for a Simulation Consortium

As the United States struggles with health care reform and a nursing education system that inadequately prepares students for practice, dramatic advances in educational technology signal opportunities for both academic and practicing nurses to affect our profession as never before. Simulation technologies provide large and small institutions with the means to educate health care students and novice professionals effectively and efficiently through hands-on experience, but the costs of such a venture can be prohibitive. A simulation consortium offers a venue for different health care and educational institutions with shared goals to pool knowledge, monies, and labor toward health care education throughout a geographic area. This article details one Midwestern U.S. region's work in creating a professional development plan for a new simulation consortium

Male and female upper body sweat distribution during running measured with technical absorbents

Body sweat distribution over the upper body in nine clothed male and female runners of equal 3 fitness while running at 65% V O2max and subsequent 15 minute rest in a moderate climate 4 (25ºC, 53% rh) was investigated using technical absorbent materials to collect the sweat 5 produced. No significant difference in whole body mass loss (male 474 SD 80; female 420 SD 6 114 g.m-2.h-1) nor surface weighted average of all tested zones for exercise (male 636 SD 165; 7 female 565 SD 222 g.m-2.h-1) nor rest (male 159 SD 46; female 212 SD 75 g.m-2.h-1) were 8 observed. Local sweat rate (LSR) ranges were large and overlapped substantially in most 9 areas. Males showed higher LSR for the mid-front (p<0.05), sides (p<0.05), and mid lateral 10 back (p<0.01) compare to females. Both sexes showed similar sweat distribution patterns over 11 the upper body with some exceptions. Males showed higher relative (local to overall) sweat 12 rates than females for the mid lateral back (p<0.001), while it was lower for the upper arm 13 (p<0.001), lateral lower back (p<0.05), and upper central back (p<0.05). Sweating in both 14 sexes was highest along the spine, and higher on the back as a whole than the chest as a 15 whole. Upper arm sweat rate was lowest. Males showed a higher ratio of highest to lowest 16 LSR (4.4 versus 2.8; p<0.05). The present study has provided more detailed information, 17 based on more subjects, on upper body sweat distribution than previously available, which can 18 be used in clothing design, thermo-physiological modelling, and thermal manikin design

A Middle School One-to-One Laptop Program: The Maine Experience

Over eight years ago, Maine embarked on a bold new initiative. Entitled the Maine Learning Technology Initiative (MLTI), this program funded by the State of Maine, provided all 7th and 8th grade students and their teachers with laptop computers, and provided schools and teachers with a wireless internet infrastructure, technical assistance, and professional development for integrating laptop technology into their curriculum and instruction. The first full implementation of MLTI began in the Fall of the 2002-03 academic year. At the same time the Maine commissioner of education contracted with the Maine Education Policy Research Institute (MEPRI) to conduct the ongoing evaluation of MLTI. MEPRI is a non-partisan research institute funded jointly by the Maine State Legislature and the University of Maine System. Over the past eight years the MEPRI research and evaluation team has used a mixed method approach in the evaluation of the MLTI program; an approach that uses both quantitative and qualitative techniques in collecting and analyzing research and evaluation evidence. The evidence presented in this report indicates the MLTI program has had a significant impact on curriculum, instruction, and learning in Maine’s middle schools. In the areas of curriculum and instruction, the evidence indicates many teachers have reached the tipping point in the adoption and integration of the laptop into their teaching. However, the adoption is uneven for some teachers, and in some content areas. Relatively speaking, mathematics teachers use the laptops less frequently than their colleagues in other core disciplines. Most teachers are not using the laptops as frequently in assessment as one might anticipate, and too few teachers report using the laptop in teaching 21st Century Skills

From Flashlight to Searchlight: A Sustainable Information Program for Sex Trafficking Victims in Texas

This project is a product of the Bush School of Government and Public Service Capstone Program. It expands upon a previous project that mapped the legal pathways for domestic minor sex trafficking victims and the resources available to them in the Brazos Valley. It expands victim information and resource models by applying them to broader geographic areas and additional categories of victims for the Human Trafficking and Transnational/Organized Crime Section of the Texas Office of the Attorney General. This project lasted one academic year and involved ten second-year Master students. They have reviewed the literature on trafficking, validated and revised the previous project, created a visual model for the legal pathways of international trafficking victims, mapped the victim resources available in two additional Texas counties, and developed a more comprehensive, bilingual resource model and website that can be updated by community leaders into specific resource guides for any Texas region.Human Trafficking and Transnational/Organized Crime Section within the Office of the Attorney General of Texa

Behavioral and molecular genetics of reading-related AM and FM detection thresholds

Auditory detection thresholds for certain frequencies of both amplitude modulated (AM) and frequency modulated (FM) dynamic auditory stimuli are associated with reading in typically developing and dyslexic readers. We present the first behavioral and molecular genetic characterization of these two auditory traits. Two extant extended family datasets were given reading tasks and psychoacoustic tasks to determine FM 2 Hz and AM 20 Hz sensitivity thresholds. Univariate heritabilities were significant for both AM (h2 = 0.20) and FM (h2 = 0.29). Bayesian posterior probability of linkage (PPL) analysis found loci for AM (12q, PPL = 81 %) and FM (10p, PPL = 32 %; 20q, PPL = 65 %). Bivariate heritability analyses revealed that FM is genetically correlated with reading, while AM was not. Bivariate PPL analysis indicates that FM loci (10p, 20q) are not also associated with reading