Dietary advice for muscularity, leanness and weight control in Men's Health magazine: a content analysis

Background: The dietary content of advice in men’s lifestyle magazines has not been closely scrutinised. Methods: We carried out an analysis of such content in all 2009 issues (n = 11) of Men’s Health (MH) focusing on muscularity, leanness and weight control. Results: Promotion of a mesomorphic body image underpinned advice to affect muscle building and control weight. Diet advice was underpinned by a strong pseudo-scientific discourse, with citation of expert sources widely used to legitimise the information. Frequently multiple dietary components were advocated within one article e.g. fat, omega-3 fatty acids, thiamine, zinc and high-glycaemic index foods. Furthermore advice would cover numerous nutritional effects, e.g. strengthening bones, reducing stress and boosting testosterone, with little contextualisation. The emphasis on attainment of a mesomorphic body image permitted promotion of slimming diets. Advice to increase calorie and protein intake to augment muscle mass was frequent (183 and 262 references, respectively). Such an anabolic diet was advised in various ways, including consumption of traditional protein foods (217 references) and sports foods (107 references), thereby replicating muscle magazines’ support for nutritional supplements. Although advice to increase consumption of red meat was common (52 references), fish and non-flesh sources of protein (eggs, nuts & pulses, and soy products) together exceeded red meat in number of recommendations (206 references). Advice widely asserted micronutrients and phytochemicals from plant food (161 references) as being important in muscle building. This emphasis diverges from stereotypical gender-based food consumption patterns. Dietary advice for control of body weight largely replicated that of muscularity, with strong endorsement to consume fruits and vegetables (59 references), diets rich in nuts and pulses and fish (66 references), as well as specific micronutrients and phytochemicals (62 references). Notably there was emphasis on fat-burning, good fats and consumption of single foods, with relatively little mention of dietary restriction. Conclusions: Despite the widespread use of scientific information to endorse dietary advice, the content, format and scientific basis of dietary content of MH leaves much to be desired. The dietary advice as provided may not be conducive to public health

Beyond equilibrium climate sensitivity

ISSN:1752-0908ISSN:1752-089

Aviation biofuel from integrated woody biomass in southern Australia

A synthesis of work on integrating short‐rotation biomass plantings into existing mixed crop and livestock farming regimes with the biomass being converted to biofuels, including aviation fuel, is provided. This agroforestry system, based on mallee eucalypt species native to Australia, provides broader environmental benefits, including biodiversity protection. These species are suited to the edaphic and climatic conditions of rainfed farming systems in southern Australia. The study focused on the Great Southern region of Western Australia, with an average annual rainfall of 400–600 mm. Compared to other locations in Australia, significantly more research and development has been conducted in this region, with a mallee biomass‐to‐jet fuel business case and farmer cooperation providing reliable data for assessing the viability and sustainability of commercial supply chain development. The limited capacity of Australian agricultural systems to produce biomass due to the relatively dry climate means that the available biomass resources should be directed to strategically important energy uses such as aviation fuel. Technical, economic, and environmental insights gained from these long‐term studies have demonstrated that it is feasible to integrate this new production system into the overall farming enterprise and indicate strong prospects for a biomass industry in this region should political and economic uncertainties currently facing the renewable energy industry in Australia be resolved