Domain-specific queries and Web search personalization: some investigations

Major search engines deploy personalized Web results to enhance users' experience, by showing them data supposed to be relevant to their interests. Even if this process may bring benefits to users while browsing, it also raises concerns on the selection of the search results. In particular, users may be unknowingly trapped by search engines in protective information bubbles, called "filter bubbles", which can have the undesired effect of separating users from information that does not fit their preferences. This paper moves from early results on quantification of personalization over Google search query results. Inspired by previous works, we have carried out some experiments consisting of search queries performed by a battery of Google accounts with differently prepared profiles. Matching query results, we quantify the level of personalization, according to topics of the queries and the profile of the accounts. This work reports initial results and it is a first step a for more extensive investigation to measure Web search personalization.Comment: In Proceedings WWV 2015, arXiv:1508.0338

Staging Transformations for Multimodal Web Interaction Management

Multimodal interfaces are becoming increasingly ubiquitous with the advent of mobile devices, accessibility considerations, and novel software technologies that combine diverse interaction media. In addition to improving access and delivery capabilities, such interfaces enable flexible and personalized dialogs with websites, much like a conversation between humans. In this paper, we present a software framework for multimodal web interaction management that supports mixed-initiative dialogs between users and websites. A mixed-initiative dialog is one where the user and the website take turns changing the flow of interaction. The framework supports the functional specification and realization of such dialogs using staging transformations -- a theory for representing and reasoning about dialogs based on partial input. It supports multiple interaction interfaces, and offers sessioning, caching, and co-ordination functions through the use of an interaction manager. Two case studies are presented to illustrate the promise of this approach.Comment: Describes framework and software architecture for multimodal web interaction managemen

Personalization by website transformation: Theory and practice

We present an analysis of a progressive series of out-of-turn transformations on a hierarchical website to personalize a user’s interaction with the site. We formalize the transformation in graph-theoretic terms and describe a toolkit we built that enumerates all of the traversals enabled by every possible complete series of these transformations in any site and computes a variety of metrics while simulating each traversal therein to qualify the relationship between a site’s structure and the cumulative effect of support for the transformation in a site. We employed this toolkit in two websites. The results indicate that the transformation enables users to experience a vast number of paths through a site not traversable through browsing and demonstrate that it supports traversals with multiple steps, where the semblance of a hierarchy is preserved, as well as shortcuts directly to the desired information

Browsing and searching e-encyclopaedias

Educational websites and electronic encyclopaedias employ many of the same design elements, such as hyperlinks, frames and search mechanisms. This paper asks to what extent recommendations from the world of web design can be applied to e-encyclopaedias, through an evaluation of users' browsing and searching behaviour in the free, web-based versions of Encyclopaedia Britannica, the Concise Columbia Encyclopaedia and Microsoft's Encarta. It is discovered that e-encyclopaedias have a unique set of design requirements, as users' expectations are inherited from the worlds of both web and print

CHORUS Deliverable 2.1: State of the Art on Multimedia Search Engines

Based on the information provided by European projects and national initiatives related to multimedia search as well as domains experts that participated in the CHORUS Think-thanks and workshops, this document reports on the state of the art related to multimedia content search from, a technical, and socio-economic perspective. The technical perspective includes an up to date view on content based indexing and retrieval technologies, multimedia search in the context of mobile devices and peer-to-peer networks, and an overview of current evaluation and benchmark inititiatives to measure the performance of multimedia search engines. From a socio-economic perspective we inventorize the impact and legal consequences of these technical advances and point out future directions of research

From Keyword Search to Exploration: How Result Visualization Aids Discovery on the Web

A key to the Web's success is the power of search. The elegant way in which search results are returned is usually remarkably effective. However, for exploratory search in which users need to learn, discover, and understand novel or complex topics, there is substantial room for improvement. Human computer interaction researchers and web browser designers have developed novel strategies to improve Web search by enabling users to conveniently visualize, manipulate, and organize their Web search results. This monograph offers fresh ways to think about search-related cognitive processes and describes innovative design approaches to browsers and related tools. For instance, while key word search presents users with results for specific information (e.g., what is the capitol of Peru), other methods may let users see and explore the contexts of their requests for information (related or previous work, conflicting information), or the properties that associate groups of information assets (group legal decisions by lead attorney). We also consider the both traditional and novel ways in which these strategies have been evaluated. From our review of cognitive processes, browser design, and evaluations, we reflect on the future opportunities and new paradigms for exploring and interacting with Web search results

A Usability Approach to Improving the User Experience in Web Directories

Submitted for the degree of Doctor of Philosophy, Queen Mary, University of Londo

A usability approach to improving the user experience in web directories

PhDWeb directories are hierarchically organised website collections that offer users subjectbased access to the Web. They played a significant part in navigating the Web in the past but their role has been weakened in recent years due to their cumbersome expanding collections. This thesis presents a unified framework combining the advantages of personalisation and redefined directory search for improving the usability of Web directories. The thesis begins with an examination of classification schemes that identifies the rigidity of hierarchical classifications and their suitability for Web directories in contrast to faceted classifications. This leads on to an Ontological Sketch Modelling (OSM) case study which identifies the misfits affecting user navigation in Web directories from known rigidity issues. The thesis continues with a review of personalisation techniques and a discussion of the user search model of Web directories following the suggested directions of improvement from the case study. A proposed user-centred framework to improve the usability of Web directories which consists of an individual content-based personalisation model and a redefined search model is then implemented as D-Persona and D-Search respectively. The remainder of the thesis is concerned with a usability test of D-Persona and D-Search aimed at discovering the efficiency, effectiveness and user satisfaction of the solution. This involves an experimental design, test results and discussions for the comparative user study. This thesis extracts a formal definition of the rigidity of hierarchies from their characteristics and justifies why hierarchies are still better suited than facets in organising Web directories. Second, it identifies misfits causing poor usability in Web directories based on the discovered rigidity of hierarchies. Third, it proposes a solution to tackle the misfits and improve the usability of Web directories which has been experimentally proved to be successful

Web-based Software Integration for Dissemination of Archival Images: the Frontiers of Science Website

The Frontiers of Science illustrated comic strip of 'science fact' ran from 1961 to 1982, syndicated worldwide through over 600 newspapers. The Rare Books and Special Collections Library at the University of Sydney in association with Sydney eScholarship, digitized all 939 strips. We aimed to create a website that could disseminate these comic strips to scholars, enthusiasts and the general public. We wanted to enable users to search and browse through the images simply and effectively, with an intuitive and novel viewing platform. Time and resource constraints dictated the use of (mostly open source) code modules wherever possible and the integration and customisation of a range of web-based applications, code snippets and technologies (DSpace, eXtensible Text Framework (XTF), OmniFormat, JQuery Tools, Thickbox and Zoomify), stylistically pulled together using CSS. This approach allowed for a rapid development cycle (6 weeks) to deliver the site on time as well as provide us with a framework for similar projects

Web Tracking: Mechanisms, Implications, and Defenses

This articles surveys the existing literature on the methods currently used by web services to track the user online as well as their purposes, implications, and possible user's defenses. A significant majority of reviewed articles and web resources are from years 2012-2014. Privacy seems to be the Achilles' heel of today's web. Web services make continuous efforts to obtain as much information as they can about the things we search, the sites we visit, the people with who we contact, and the products we buy. Tracking is usually performed for commercial purposes. We present 5 main groups of methods used for user tracking, which are based on sessions, client storage, client cache, fingerprinting, or yet other approaches. A special focus is placed on mechanisms that use web caches, operational caches, and fingerprinting, as they are usually very rich in terms of using various creative methodologies. We also show how the users can be identified on the web and associated with their real names, e-mail addresses, phone numbers, or even street addresses. We show why tracking is being used and its possible implications for the users (price discrimination, assessing financial credibility, determining insurance coverage, government surveillance, and identity theft). For each of the tracking methods, we present possible defenses. Apart from describing the methods and tools used for keeping the personal data away from being tracked, we also present several tools that were used for research purposes - their main goal is to discover how and by which entity the users are being tracked on their desktop computers or smartphones, provide this information to the users, and visualize it in an accessible and easy to follow way. Finally, we present the currently proposed future approaches to track the user and show that they can potentially pose significant threats to the users' privacy.Comment: 29 pages, 212 reference