When culture meets digital platforms: value creation and stakeholders' alignment in big data use

Research on big data has highlighted that a crucial element to create value from data is the capability of aligning different stakeholders’ interests. However, it has not yet been investigated empirically how this process of alignment can be realized. We conduct a multiple case study on the two leading platforms involved in the online dissemination of cultural heritage – Europeana and Google Arts & Culture. Our findings reveal that a platform overtakes a rival one when it turns on multiple drivers of value creation in such a way that the drivers contribute to realigning the interests expressed by the stakeholders whose strategic objectives and beliefs were formerly divergent – or simply unrelated – to each other. This capability of realigning different stakeholders’ interests is independent of the level of industry-specific knowledge that the platform orchestrator has. The dynamics we document imply that Google has assumed a system integration role in the cultural ecosystem. This generates new trade-offs for museums in the way they generate value for the tourism industry. The paper enriches our understanding of what strategies digital platforms adopt to create value in big data contexts and provides a base to continue the investigation on other ecosystems driven by big data

Porto street stage at Rally Portugal: the determinants of the length of stay

We present the determinants of the length of stay (LOS) of Porto Street Stage that integrated the program of the 52nd edition of Rally de Portugal. Sport events assume an important role in the marketing of tourism destinations. However, when we compare them with other segments in tourism, it still remains underexplored. This study represents an opportunity to contribute to the literature, and it could become a significant toll for the organizers, public entities and other stakeholders. We contemplate a set of information and data that may improve the management of the future editions in a more rigorous and effective way. As we are dealing with an international event, it is an occasion to enlist tourists and promote the tourist destination. We applied a quantitative analysis and considered the sociodemographic characteristics of the spectators, factors that influenced the trip, expenses per day in the city, level of satisfaction with the event, and the intention to return. An OLS regression model, a Weibull survival model and a zero-truncated negative binomial regression model were estimated, and the results were compared. On the LOS determinants it is not common to consider the influence of each item of expenditure during the stay and the satisfaction levels with the event and different effects were observed. The travel and accommodation expenditures present a negative effect on the LOS. In the opposite side the satisfaction level and intention to return, both present a positive effect on the LOS. The sociodemographic characteristics have diverse impacts on the LOS.B913-0565-0908 | Elvira VieiraN/

Exploring the intersections of tourism and hospitality: A review and research agenda

This study comprehensively reviews the literature since 2000 addressing contemporary tourism and hospitality research. The research conducted bibliometric analysis and topic modeling using R software encompassing over 18 thousand articles published in the top journals (first decile) according to the Scopus rankings. Our investigation determines the knowledge structure of research on tourism and hospitality and identifies current research trends through the intersection of the co-occurring themes and topic modeling topics. The impact of technological developments, the significance of sustainability in tourism practices, and the investigation of visitor behavior and decision-making processes are among the focal points. Furthermore, our study proposes directions for future research through the identification of a number of interesting avenues for further investigation that will fill in urgent shortages in the area. They include making tourism more inclusive and accessible, making use of cutting-edge technologies, and utilizing cultural diplomacy to improve the sustainability of tourism.info:eu-repo/semantics/publishedVersio

Implications and Issues for London Site Residents

The Olympic Delivery Authority have agreed to undertake in the process of organizing the London 2012 Games, one of the biggest urban regeneration projects seen in Europe for many years, destined to create a new town the size of Exeter once the Games have finished (ODA, 2006). Through examining past Olympic Games, this paper explores some of the soft legacy implications of the London 2012 Games and in particular the fate of the only ‘residents’ being relocated from the Olympic Site, twenty-one traveller families. The paper concludes with a discussion on how legacy can be sustainable and for the benefit of the whole community rather than particular sections

Issues, Patterns and Strategies in the Development of Event Portfolios: Configuring Models, Design and Policy

Whilst the use of event portfolios as a multi-purpose policy tool is increasing worldwide, academic attention on this phenomenon remains sparse. In response, the purpose of this review paper is to identify the major issues in the use of portfolios by host communities and destinations aspiring to become eventful and delineate the emergent development patterns and strategies. The paper postulates the core dynamics that can enable capacity-building in event portfolio development and suggests a network framework for setting up a holistic portfolio policy with systemic management properties. This framework provides a theoretical scaffolding to contextualize the first formalized city portfolio strategies. Based on this discussion, four major issues are identified: portfolio configurations, leveraging, sustainability, and community capacity-building. Policy implications are drawn that theorize the surfacing portfolio development models, design logics and strategic approaches. The effects on social structures are considered in terms of how they determine the longevity, legitimation, and institutional embeddedness of event portfolios. The paper proffers that event portfolios represent a multi-dimensional phenomenon and highly versatile policy tool with manifold configurations. Their sustainable growth requires a shift in event-tourism thinking from the hitherto focus on single major events to managing multiple events for achieving multiple purposes

The potential of cooperative networks to leverage tourism in rural regions

Rural tourism can be an opportunity to perform the development of the most disadvantaged rural areas. In this pursuit, there are many challenges to face for make this sector competitive and economically viable. This paper focuses on develop a better understanding of rural tourism and the need for cooperative paradigms that can leverage its competitiveness. In this context, a conceptual model and a technology-based system is presented to bridge the gap between heritage resources and business opportunities to enable regional development.UNIAG, R&D unit funded by the FCT – Portuguese Foundation for the Development of Science and Technology, Ministry of Science, Technology and Higher Education. UID/GES/4752/2016.info:eu-repo/semantics/publishedVersio

Methods, data and tools for facilitating a 3D cultural heritage space

In recent years, the cultural heritage (CH) sector has experienced a rapid evolution due to the introduction of increasingly powerful digital technologies and ICT (Information and Communication Technologies) solutions. As for many other domains, digital data, Artificial Intelligence (AI), and Extended Reality (XR) are opening up extraordinary opportunities for expanding heritage knowledge capabilities while boosting the research on innovative solutions for its valorisation and preservation. Being aware of the fundamental and strategic role of CH in the history and identity of the European countries, the European Commission has assumed a central role in fuelling the policy debate and putting together stakeholders to take a step forward in CH digitization and use, primarily through initiatives, programs, and recommendations. Within this framework, the ongoing European 5DCulture project (https://www.5dculture.eu/) has been funded to enrich the offer of 3D CH digital assets in the common European Data Space for Cultural Heritage by creating high-quality 3D contents and to foster their re-use in several sectors, from tourism to education. Through 8 re-use scenarios around historic buildings and cityscapes, archaeology, and fashion, the project aims to deliver a set of digital tools and increase the capacity of CH institutions to more effectively re-use their 3D digital assets

Cultural Heritage led Growth: Regional evidence from Greece (1998-2016)

This paper brings empirical evidence on the relationship between cultural heritage assets and economic growth. The case of Greece over the period 1998-2016 is taken as an example. Regional growth is approached through the formulation of a neoclassical growth model augmented with cultural heritage factors. Using panel methods of estimation, the empirical results reveal a positive impact of cultural heritage on regional growth, thus supporting a culture-led growth hypothesis for the Greek economy. In addition, a significant influence of other growth drivers such as physical and human capital, fertility and unemployment on regional growth is evidenced. Our results leave ample room for smart, inclusive and sustainable national, regional and EU policies to operate for the promotion of economic growth

Cultural Heritage led Growth: Regional evidence from Greece (1998-2016)

This paper brings empirical evidence on the relationship between cultural heritage assets and economic growth. The case of Greece over the period 1998-2016 is taken as an example. Regional growth is approached through the formulation of a neoclassical growth model augmented with cultural heritage factors. Using panel methods of estimation, the empirical results reveal a positive impact of cultural heritage on regional growth, thus supporting a culture-led growth hypothesis for the Greek economy. In addition, a significant influence of other growth drivers such as physical and human capital, fertility and unemployment on regional growth is evidenced. Our results leave ample room for smart, inclusive and sustainable national, regional and EU policies to operate for the promotion of economic growth