13,342 research outputs found
Three scenarios for TV in 2015
By offering three visions of the future of television through 2015, this article aims to highlight some of the socio-economic changes that the television sector may experience in the long term. It highlights the structuring impact that PVR could have on the sector, as well as the upheavals that may arise from a new paradigm of internet TV. It also highlights the options now open to TV channel operators wishing to set up a mobile TV service and the threats facing mobile telecommunications operators in the development of this market as a result.television; forecast; media usages
eEnabled internet distribution for small and medium sized hotels: the case of hospitality SMEs in Athens
Advances in information and communications technologies (ICTs) have strategic implications for a wide range of industries.
Tourism and hospitality have dramatically changed by the ICTs and the Internet and gradually emerge as the leading industry on online expenditure. The Internet revolutionised traditional distribution models, enabled new entries propelled both disintermediation and reintermediation and altered the sources of competitive advantage. This paper explores the strategic implications of ICTs and the perceived advantages and disadvantages of Internet distribution for small and medium-sized hospitality enterprises (SMEs). Primary research in Athens hotels demonstrates the effects of the Internet and ICTs for secondary markets, where there is lower penetration and ICT adoption. Interviews and questionnaires identified a number of strategies in order to optimise distribution. The analysis illustrates the strategic role of ICTs and the Internet for hospitality organisations and Small and Medium-sized organisations in general. Most hotels employ a distribution mix that determines the level and employment of the Internet. The paper demonstrates that only organisations that use ICTs strategically will be able to develop their electronic distribution and achieve competitive advantages in the future
Understanding the Detection of View Fraud in Video Content Portals
While substantial effort has been devoted to understand fraudulent activity
in traditional online advertising (search and banner), more recent forms such
as video ads have received little attention. The understanding and
identification of fraudulent activity (i.e., fake views) in video ads for
advertisers, is complicated as they rely exclusively on the detection
mechanisms deployed by video hosting portals. In this context, the development
of independent tools able to monitor and audit the fidelity of these systems
are missing today and needed by both industry and regulators.
In this paper we present a first set of tools to serve this purpose. Using
our tools, we evaluate the performance of the audit systems of five major
online video portals. Our results reveal that YouTube's detection system
significantly outperforms all the others. Despite this, a systematic evaluation
indicates that it may still be susceptible to simple attacks. Furthermore, we
find that YouTube penalizes its videos' public and monetized view counters
differently, the former being more aggressive. This means that views identified
as fake and discounted from the public view counter are still monetized. We
speculate that even though YouTube's policy puts in lots of effort to
compensate users after an attack is discovered, this practice places the burden
of the risk on the advertisers, who pay to get their ads displayed.Comment: To appear in WWW 2016, Montr\'eal, Qu\'ebec, Canada. Please cite the
conference version of this pape
U.S. Radio in the 21st Century: Staying the Course in Unknown Territory
This essay examines the development of the radio industry in the United States as it makes its way into the 21st century. Issues of regulation, technology, commerce, and culture are addressed
Online service delivery models : an international comparison in the public sector
Governments around the world are facing the challenge of responding to increased expectations by their customers with regard to public service delivery. Citizens, for example, expect governments to provide better and more efficient electronic services on the Web in an integrated way. Online portals have become the approach of choice in online service delivery to meet these requirements and become more customer-focussed. This study describes and analyses existing variants of online service delivery models based upon an empirical study and provides valuable insights for researchers and practitioners in government. For this study, we have conducted interviews with senior management representatives from five international governments. Based on our findings, we distinguish three different classes of service delivery models. We describe and characterise each of these models in detail and provide an in-depth discussion of the strengths and weaknesses of these approaches
Where to go in the near future: diverging perspectives on online public service delivery
Although the electronic government is under heavy development, a clear vision doesnât seem to exist. In this study 20 interviews among leaders in the field of e-government in the Netherlands resulted in different perspectives on the future of electronic public service delivery. The interviews revealed different objectives and interpretations of the presuppositions regarding citizensâ desires. Opinions about channel approaches and âtrigger servicesâ appeared to vary. Furthermore, the respondents didnât agree on the number of contact moments between citizen and government, had different opinions about digital skills, pled for various designs of the electronic government and placed the responsibility for electronic service delivery in different hands. Conclusion is that there is a lack of concepts on how to do things. Everybody talks about eGovernment, but all have different interpretations. \u
A Strategic Orientation Model for the Turkish Local e-Governments
Increased environmental uncertainty and complexity along with budget constraints requires public organizations to manage strategically as never before. The environments of public organizations have become increasingly turbulent and more firmly interconnected. During the past two decades, governments have innovated new management tools such as strategic planning, outsourcing, and performance measurement to deal with complex governance and networks to provide their public services. Meanwhile, the drive to implement e-government has resulted in the formulation of many e-government visions and strategies, driven by their own sets of political, economic, and social factors and requirements. With this regard, recent developments in e-service provision of Turkish Local e-Governments deserve empirical and well-structured research. Building on the recent literature, this study draws a strategic orientation framework and tests it by analyzing the contents of strategic documents of 114 Turkish Local e-Governments.Turkish Local e-Governments; e-Government Strategy; Strategic Orientation Model;
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Benchmarking performance management systems
The Balanced Scorecard and associated performance management approaches, has become a widely practiced and popular management reporting method in recent times. Moreover, enabling technology, which assists in the delivery and personalisation of corporate performance information, is having a deeper and more rapid impact than ever before. This paper presents a brief comparative benchmarking study of leading enterprise performance management systems. Also, the author discusses the merits of bespoke internet technology development and out-of-the-box portal functionalities. An analysis of key business drivers and implementation risks of such approaches is highlighted via a case study example, and concludes the paper
ICTs, disruptive forces and the production paradox in tourism: Present and future issues in the Visitor Attraction sector
En el marco de colaboraciĂłn entre la Glasgow Caledonian University (Escocia, Reino Unido) y la Universidad de Alicante (España) y con el objetivo de dar a conocer la producciĂłn investigadora de docentes e investigadores involucrados en el convenio de colaboraciĂłn entre ambas universidades, publicamos este libro como medio de difusiĂłn cientĂfica para visibilizar, compendiar y compartir las investigaciones. El valor fundamental de la obra es el carĂĄcter internacional y multidisciplinar de las investigaciones en el ĂĄrea de ciencias sociales y econĂłmicas, enfocadas en temĂĄticas tan diversas como el marketing, la economĂa, la comunicaciĂłn o la moda, entre otras.As part of the cooperation between Glasgow Caledonian University (Scotland, United Kingdom) and the University of Alicante (Spain) and in order to publicize the research production of teachers and researchers involved in the collaboration agreement between the two universities, we publish this book as a means of scientific dissemination to visualize, summarize and share research. The fundamental value of the work is international and multidisciplinary research in the area of social and economic sciences, focused on topics as diverse as marketing, economics, communication and fashion, among others
Geoportals: an internet marketing perspective
A geoportal is a web site that presents an entry point to geo-products (including geo-data) on the web. Despite their importance in (spatial) data infrastructures, literature suggest stagnating or even declining trends in visitor numbers. In this paper relevant ideas and techniques for improving performance are derived from internet marketing literature. We tested the extent to which these ideas are already applied in practice through a survey among 48 geoportals worldwide. Results show in many cases positive correlation with trends in visitor numbers. The ideas can be useful for geoportal managers developing their marketing strateg
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