Why do people use unsecure public Wi-Fi? An investigation of behaviour and factors driving decisions

© 2016 Copyright is held by the owner/author(s). Public Wi-Fi networks are now widely available in many countries. Though undoubtedly convenient, such networks have potential security and privacy risks. The aim of this study was to understand if people are aware of those risks, and - if so - why they decide to take them. We set up an experimental free Wi-Fi network at 14 locations in central London, UK, for a period of 150 hours, and people connected most often to use instant messaging, search engines, and social networks, and sensitive data (such as name, date of birth, and sexual orientation) were transmitted. We subsequently investigated people's risk awareness and risk behaviour through semi-structured interviews with 14 participants, and an online scenario-based survey with 102 participants. The majority of participants said they would use public Wi-Fi under circumstances where the risks taken are not consistent with maximising utility. Female participants rated the risks associated with public Wi-Fi use, more highly - and yet more females than males said they would use them to save their data plans. These findings align with insights from behavioural economics, specifically the insight that people can misjudge risky situations and do not make decisions consistent with expected utility theory

What demographic attributes do our digital footprints reveal? A systematic review

<div><p>To what extent does our online activity reveal who we are? Recent research has demonstrated that the digital traces left by individuals as they browse and interact with others online may reveal who they are and what their interests may be. In the present paper we report a systematic review that synthesises current evidence on predicting demographic attributes from online digital traces. Studies were included if they met the following criteria: (i) they reported findings where at least one demographic attribute was predicted/inferred from at least one form of digital footprint, (ii) the method of prediction was automated, and (iii) the traces were either visible (e.g. tweets) or non-visible (e.g. clickstreams). We identified 327 studies published up until October 2018. Across these articles, 14 demographic attributes were successfully inferred from digital traces; the most studied included gender, age, location, and political orientation. For each of the demographic attributes identified, we provide a database containing the platforms and digital traces examined, sample sizes, accuracy measures and the classification methods applied. Finally, we discuss the main research trends/findings, methodological approaches and recommend directions for future research.</p></div

Exploring Potentials in Mobile Phone GPS Data Collection and Analysis

In order to support efficient transportation planning decisions, household travel survey data with high levels of accuracy are essential. Due to a number of issues associated with conventional household travel surveys, including high cost, low response rate, trip misreporting, and respondents’ self-reporting bias, government and private agencies are desperately searching for alternative data collection methods. Recent advancements in smart phones and Global Positioning System (GPS) technologies present new opportunities to track travelers’ trips. Considering the high penetration rate of smartphones, it seems reasonable to use smartphone data as a reliable source of individual travel diary. Many studies have applied GPS-Based data in planning and demand analysis but mobile phone GPS data has not received much attention. The Google Location History (GLH) data provide an opportunity to explore the potential of these data. This research presents a study using GLH data, including the data processing algorithm in deriving travel information and the potential applications in understanding travel patterns. The main goal of this study is to explore the potential of using cell phone GPS data to advance the understanding in mobility and travel behavior. The objectives of the study include: a) assessing the technical feasibility of using smartphones in transportation planning as a substitute of traditional household survey b) develop algorithms and procedures to derive travel information from smartphones; and c) identify applications in mobility and travel behavior studies that could take advantage of these smartphones GPS data, which would not have been possible with conventional data collection methods. This research aims to demonstrate how accurate travel information can be collected and analyzed with lower cost using smartphone GPS data and what analysis applications can be made possible with this new data source. Moreover, the framework developed in this study can provide valuable insights for others who are interested in using cell phone data. GLH data are obtained from 45 participants in a two-month period for the study. The results show great promise of using GLH data as a supplement or complement to conventional travel diary data. It shows that GLH provides sufficient high resolution data that can be used to study people’s movement without respondent burden, and potentially it can be applied to a large scale study easily. The developed algorithms in this study work well with the data. This study supports that transportation data can be collected with smartphones less expensively and more accurately than by traditional household travel survey. These data provide the opportunity to facilitate the investigation of various issues, such as less frequent long-distance travel, hourly variations in travel behavior, and daily variations in travel behavior

Meta-Information as a Service: A Big Social Data Analysis Framework

Social information services generate a large amount of data. Traditional social information service analysis techniques first require the large data to be stored, and afterwards processed and analyzed. However, as the size of the data grows the storing and processing cost increases. In this paper, we propose a ‘Meta-Information as a Service’ (MIaaS) framework that extracts the data from various social information services and transforms into useful information. The framework provides a new formal model to present the services required for social information service data analysis. An efficient data model to store and access the information. We also propose a new Quality of Service (QoS) model to capture the dynamic features of social information services. We use social information service based sentiment analysis as a motivating scenario. Experiments are conducted on real dataset. The preliminary results prove the feasibility of the proposed approach

Estimating Footfall From Passive Wi-Fi Signals: Case Study with Smart Street Sensor Project

Measuring the distribution and dynamics of the population at granular level both spatially and temporally is crucial for understanding the structure and function of the built environment. In this era of big data, there have been numerous attempts to undertake this using the preponderance of unstructured, passive and incidental digital data which are generated from day-to-day human activities. In attempts to collect, analyse and link these widely available datasets at a massive scale, it is easy to put the privacy of the study subjects at risk. This research looks at one such data source - Wi-Fi probe requests generated by mobile devices - in detail, and processes it into granular, long-term information on number of people on the retail high streets of the United Kingdom (UK). Though this is not the first study to use this data source, the thesis specifically targets and tackles the uncertainties introduced in recent years by the implementation of features designed to protect the privacy of the users of Wi-Fi enabled mobile devices. This research starts with the design and implementation of multiple experiments to examine Wi-Fi probe requests in detail, then later describes the development of a data collection methodology to collect multiple sets of probe requests at locations across London. The thesis also details the uses of these datasets, along with the massive dataset generated by the ‘Smart Street Sensor’ project, to devise novel data cleaning and processing methodologies which result in the generation of a high quality dataset which describes the volume of people on UK retail high streets with a granularity of 5 minute intervals since August 2015 across 1000 locations (approx.) in 115 towns. This thesis also describes the compilation of a bespoke ‘Medium data toolkit’ for processing Wi-Fi probe requests (or indeed any other data with a similar size and complexity). Finally, the thesis demonstrates the value and possible applications of such footfall information through a series of case studies. By successfully avoiding the use of any personally identifiable information, the research undertaken for this thesis also demonstrates that it is feasible to prioritise the privacy of users while still deriving detailed and meaningful insights from the data generated by the users

A survey on Human Mobility and its applications

Human Mobility has attracted attentions from different fields of studies such as epidemic modeling, traffic engineering, traffic prediction and urban planning. In this survey we review major characteristics of human mobility studies including from trajectory-based studies to studies using graph and network theory. In trajectory-based studies statistical measures such as jump length distribution and radius of gyration are analyzed in order to investigate how people move in their daily life, and if it is possible to model this individual movements and make prediction based on them. Using graph in mobility studies, helps to investigate the dynamic behavior of the system, such as diffusion and flow in the network and makes it easier to estimate how much one part of the network influences another by using metrics like centrality measures. We aim to study population flow in transportation networks using mobility data to derive models and patterns, and to develop new applications in predicting phenomena such as congestion. Human Mobility studies with the new generation of mobility data provided by cellular phone networks, arise new challenges such as data storing, data representation, data analysis and computation complexity. A comparative review of different data types used in current tools and applications of Human Mobility studies leads us to new approaches for dealing with mentioned challenges

Selectivity, Market Timing and the Morningstar Star-Rating System

This paper evaluates the Morningstar mutual fund ranking system. We find that indeed higher Morningstar ratings are associated with higher returns on the portfolios including respectively five-, four-, three-, two- and one-star funds only (STAR5 to STAR1). We then perform an unconditional and conditional portfolio performance evaluation. In both cases the evidence suggests that the better performance of the STAR3, STAR4 and STAR5 categories reflects superior stock selection rather than market timing abilities. Overall, the implication for the Morningstar ranking system is that this is most effective in identifying the worst-performing funds (STAR1 or STAR2) rather than the best-performing ones.mutual fund, Morningstar Star-Rating System, CAPM, conditional and unconditional portfolio performance evaluation

A Computational Model of Commonsense Moral Decision Making

We introduce a new computational model of moral decision making, drawing on a recent theory of commonsense moral learning via social dynamics. Our model describes moral dilemmas as a utility function that computes trade-offs in values over abstract moral dimensions, which provide interpretable parameter values when implemented in machine-led ethical decision-making. Moreover, characterizing the social structures of individuals and groups as a hierarchical Bayesian model, we show that a useful description of an individual's moral values - as well as a group's shared values - can be inferred from a limited amount of observed data. Finally, we apply and evaluate our approach to data from the Moral Machine, a web application that collects human judgments on moral dilemmas involving autonomous vehicles