What attracts vehicle consumers’ buying:A Saaty scale-based VIKOR (SSC-VIKOR) approach from after-sales textual perspective?

Purpose: The increasingly booming e-commerce development has stimulated vehicle consumers to express individual reviews through online forum. The purpose of this paper is to probe into the vehicle consumer consumption behavior and make recommendations for potential consumers from textual comments viewpoint. Design/methodology/approach: A big data analytic-based approach is designed to discover vehicle consumer consumption behavior from online perspective. To reduce subjectivity of expert-based approaches, a parallel Naïve Bayes approach is designed to analyze the sentiment analysis, and the Saaty scale-based (SSC) scoring rule is employed to obtain specific sentimental value of attribute class, contributing to the multi-grade sentiment classification. To achieve the intelligent recommendation for potential vehicle customers, a novel SSC-VIKOR approach is developed to prioritize vehicle brand candidates from a big data analytical viewpoint. Findings: The big data analytics argue that “cost-effectiveness” characteristic is the most important factor that vehicle consumers care, and the data mining results enable automakers to better understand consumer consumption behavior. Research limitations/implications: The case study illustrates the effectiveness of the integrated method, contributing to much more precise operations management on marketing strategy, quality improvement and intelligent recommendation. Originality/value: Researches of consumer consumption behavior are usually based on survey-based methods, and mostly previous studies about comments analysis focus on binary analysis. The hybrid SSC-VIKOR approach is developed to fill the gap from the big data perspective

Invariant functionals on completely distributive lattices

In this paper we are interested in functionals defined on completely distributive lattices and which are invariant under mappings preserving {arbitrary} joins and meets. We prove that the class of nondecreasing invariant functionals coincides with the class of Sugeno integrals associated with $\{0,1\}$-valued capacities, the so-called term functionals, thus extending previous results both to the infinitary case as well as to the realm of completely distributive lattices. Furthermore, we show that, in the case of functionals over complete chains, the nondecreasing condition is redundant. Characterizations of the class of Sugeno integrals, as well as its superclass comprising all polynomial functionals, are provided by showing that the axiomatizations (given in terms of homogeneity) of their restriction to finitary functionals still hold over completely distributive lattices. We also present canonical normal form representations of polynomial functionals on completely distributive lattices, which appear as the natural extensions to their finitary counterparts, and as a by-product we obtain an axiomatization of complete distributivity in the case of bounded lattices

Quality Function Deployment and Fuzzy TOPSIS Methods in Decision Support System for Internet Service Provider Selection

Internet Service Provider (ISP) is a company or business organization that provides access to intenet and services related for individual consumer or companies. There are many ISP in Indonesia recently, and they have almost the same product to offered. This problem makes internet service provider selection become a major issue. Decision support system can be used to recommend the best ISP company based on need. The aim of this research is to used Quality Function Deployment with Fuzzy TOPSIS sequentially to select the best ISP company as needed, and implemented in decision support system for internet service provider selection. Quality Function Deployment and Fuzzy TOPSIS methods used to evaluate, and then recommend the ISP company by ranked. Quality Function Deployment method used to find out customers requirements about internet network, the weighting of the criteria and the assessment of each ISP company. Fuzzy TOPSIS used to rank ISP company. These two methods produce consistent ratings when sensitivity analysis is performed for fuzzy and crisp value. These two methods make decision support system result can be trusted

Modelling and optimizing multiple attribute decisions by using fuzzy sets

The purpose of this paper is to present a coherent perspective of modeling and optimizing multiple attribute decisions by using fuzzy sets. In management practice we face most of the time the situation in which a problem have several possible solutions and each solution can be analyzed using multiple criteria models. In the same time, in real life decision making process there is a given level of uncertainty which makes difficult a clear cut analytical analysis. The object of this article is to build a model approach for making multiple criteria decision using fuzzy sets of objects. Elaborating multiple attribute decisions involves performing an assessment and selecting from a given and finite set of possible alternative courses of action in the presence of a given and finite, and usually conflicting set of attributes and criteria.decision making, fuzzy sets, modeling, multiple criteria optimization.

Decision support model for the selection of asphalt wearing courses in highly trafficked roads

The suitable choice of the materials forming the wearing course of highly trafficked roads is a delicate task because of their direct interaction with vehicles. Furthermore, modern roads must be planned according to sustainable development goals, which is complex because some of these might be in conflict. Under this premise, this paper develops a multi-criteria decision support model based on the analytic hierarchy process and the technique for order of preference by similarity to ideal solution to facilitate the selection of wearing courses in European countries. Variables were modelled using either fuzzy logic or Monte Carlo methods, depending on their nature. The views of a panel of experts on the problem were collected and processed using the generalized reduced gradient algorithm and a distance-based aggregation approach. The results showed a clear preponderance by stone mastic asphalt over the remaining alternatives in different scenarios evaluated through sensitivity analysis. The research leading to these results was framed in the European FP7 Project DURABROADS (No. 605404).The research leading to these results has received funding from the European Union Seventh Framework Programme (FP7/2007–2013) under Grant Agreement No. 605404