Improving customer satisfaction: changes as a result of Customer Value Discovery

Objective: To identify Gold Standard Services for customers in an academic library and determine whether interventions following the identification of customer value increased student satisfaction. Methods: “Customer Discovery Workshops” were undertaken with academic staff and undergraduate on‐campus students to provide managers and library staff with information on the services and resources that customers valued, and what irritated them about existing services and resources. The impact of interventions was assessed two years after the research using a university student satisfaction survey and an independent national student satisfaction survey. Results: The findings resulted in significant changes to the way forward‐facing customer services were delivered. A number of value adding services were introduced for the customer. Overall customer satisfaction was improved. Evidence Based Library and Information Practice 2008, 3:1 34 Conclusions: The Customer Value Discovery research has created a culture of innovation and continuous improvement. An operational plan was introduced to track activity and performance against the objectives identified in the customer value research. However, there is a constant need to innovate

Linking Theory and Practice: Performing a Reality Check on a Model of IS Success

The issue of ‘rigour vs. relevance’ in IS research has generated an intense, heated debate for over a decade. It is possible to identify, however, only a limited number of contributions on how to increase the relevance of IS research without compromising its rigour. Based on a lifecycle view of IS research, we propose the notion of ‘reality checks’ in order to review IS research outcomes in the light of actual industry demands. We assume that five barriers impact the efficient transfer of IS research outcomes; they are lack of awareness, lack of understandability, lack of relevance, lack of timeliness, and lack of applicability. In seeking to understand the effect of these barriers on the transfer of mature IS research into practice, we used focus groups. We chose DeLone and McLean’s IS success model as our stimulus because it is one of the more widely researched areas of IS

Implementing a resource list management system in an academic library

Purpose – The purpose of this paper is to review the key components of the introduction of a new resource list management system (RLMS) at Nottingham Trent University (NTU) using the Aspire application from Talis Education. It explains the key service goals; the implementation milestones; the main technical challenges which needed to be addressed; and the dynamic relationship between the rollout of the RLMS and existing selection, acquisition and resource delivery processes

A Reliable and Cost-Efficient Auto-Scaling System for Web Applications Using Heterogeneous Spot Instances

Cloud providers sell their idle capacity on markets through an auction-like mechanism to increase their return on investment. The instances sold in this way are called spot instances. In spite that spot instances are usually 90% cheaper than on-demand instances, they can be terminated by provider when their bidding prices are lower than market prices. Thus, they are largely used to provision fault-tolerant applications only. In this paper, we explore how to utilize spot instances to provision web applications, which are usually considered availability-critical. The idea is to take advantage of differences in price among various types of spot instances to reach both high availability and significant cost saving. We first propose a fault-tolerant model for web applications provisioned by spot instances. Based on that, we devise novel auto-scaling polices for hourly billed cloud markets. We implemented the proposed model and policies both on a simulation testbed for repeatable validation and Amazon EC2. The experiments on the simulation testbed and the real platform against the benchmarks show that the proposed approach can greatly reduce resource cost and still achieve satisfactory Quality of Service (QoS) in terms of response time and availability

SLAng: A language for defining service level agreements

Application or web services are increasingly being used across organisational boundaries. Moreover, new services are being introduced at the network and storage level. Languages to specify interfaces for such services have been researched and transferred into industrial practice. We investigate end-to-end quality of service (QoS) and highlight that QoS provision has multiple facets and requires complex agreements between network services, storage services and middleware services. We introduce SLAng, a language for defining Service Level Agreements (SLAs) that accommodates these needs. We illustrate how SLAng is used to specify QoS in a case study that uses a web services specification to support the processing of images across multiple domains and we evaluate our language based on it

Aligning a Service Provisioning Model of a Service-Oriented System with the ITIL v.3 Life Cycle

Bringing together the ICT and the business layer of a service-oriented system (SoS) remains a great challenge. Few papers tackle the management of SoS from the business and organizational point of view. One solution is to use the well-known ITIL v.3 framework. The latter enables to transform the organization into a service-oriented organizational which focuses on the value provided to the service customers. In this paper, we align the steps of the service provisioning model with the ITIL v.3 processes. The alignment proposed should help organizations and IT teams to integrate their ICT layer, represented by the SoS, and their business layer, represented by ITIL v.3. One main advantage of this combined use of ITIL and a SoS is the full service orientation of the company.Comment: This document is the technical work of a conference paper submitted to the International Conference on Exploring Service Science 1.5 (IESS 2015

E-Business Models In The Travel Industry

Drawing on recently published data, this report examines some of the trends in travel e-commerce. Using a case study approach, the author examines in detail some of the e-business models impacting on the travel industry both in the Business-to-Business (B2B) and Business-to-Consumer (B2C) markets. Although B2C leisure transactions currently account for just 1% of the value of global travel, there is real potential for future growth. However to be successful both new entrants and existing players will need to ensure their e-business model adds value for the customer, otherwise their position in the value chain will be threatened. The most immediate potential for growth and profitability lies in the B2B market, particularly in the development of vertical portals or community extranets. These are virtual spaces enabling travel buyers and suppliers to trade online. The integration of legacy systems with Internet Protocol (IP) technology is taking place across a range of travel sectors and will provide the platform on which a wide range of e-business applications can be developed. This development will lead to the ultimate catalyst for travel e-business -- the convergence of data (internet), voice (telephone) and video (television)

An Ontology for Product-Service Systems

Industries are transforming their business strategy from a product-centric to a more service-centric nature by bundling products and services into integrated solutions to enhance the relationship between their customers. Since Product- Service Systems design research is currently at a rudimentary stage, the development of a robust ontology for this area would be helpful. The advantages of a standardized ontology are that it could help researchers and practitioners to communicate their views without ambiguity and thus encourage the conception and implementation of useful methods and tools. In this paper, an initial structure of a PSS ontology from the design perspective is proposed and evaluated

The changing UK careers landscape : tidal waves, turbulence and transformation

This article explores how the UK careers landscape in each of the four home nations is changing in response to neo-liberal policies. In this context, careers services are increasingly under pressure to demonstrate their added value, impact and returns on investment. As fiscal arrangements tighten and governments state their preferences and priorities for national careers services, differing strategic responses are beginning to emerge. A quasi-market, experimental approach is now the dominant discourse in England, in contrast to differing and complementary arrangements in Northern Ireland, Scotland and Wales. The article suggests that insofar as these developments are transforming national careers services, they are also creating significant challenges which require new forms of policy imagery and imagination for high-impact, all-age careers services