How costumers’ way of life influence the value co-creation

Purpose: This article is a contribution to the understanding of how value arises in wellestablished markets, and under which circumstances actors integrate resources from different service ecosystems to generate value. To understand this phenomenon, it is fundamental to consider which practices are performed by customers to co-create value and how they do so. Design/Methodology/Approach: Using a qualitative approach, the study provides fresh empirical insight into well-established market processes of value creation. After a literature review an ethnographic approach was chosen in order to understand how co-creation processes occur in the empirical setting of an international restaurant chain. Several observations, conversations and semi-structured interviews were undertaken concerning the analysis of the topic under study. Findings: The results show that even in a well-established market, a provider must consider individual customers’ distinct needs, present in their daily practices, to be able to assist them in the value creation process. It is argued that the practice styles are the building blocks for prevailing ways of life that actors assume, according to the context in which they are, to integrate resources. Practical implications: The study includes implications for service providers of a wellfounded market for facilitating value co-creation along with customers and fulfils the need to better understand this phenomenon. Originality/Value: Recent studies call for empirical evidence on co-creation processes in mature markets, accordingly, this study brings an additional understanding on how actors, depending on the context, adopt different ways of life that require unique resources, which activate to achieve what they want, in order to establish room for co-creation.peer-reviewe

a study in faial island, the azores, portugal

UIDB/04647/2020 UIDP/04647/2020This study aims to apprehend the representations of science published in two local newspapers (O Faialense and O Telégrafo) published in the periphery of Portugal (Faial Island, the Azores), in the last quarter of the 19th and early 20th century. For this purpose, the authors carried out a thematic and qualitative analysis of the news collected in these two newspapers. Results allow concluding that, while Positivism is considered one of the main currents of thought justifying the rise of the republican logic, which culminated in the revolution that deposed the constitutional monarchy regime and implemented the republican regime in 1910 in Portugal, the research carried out shows a growing appreciation and visibility of the importance ascribed to both science and technology, without, however, any explicit association with political ideologies. This may be due to the type of search carried out and the editorial lines of the two newspapers, as well as - or also - to their peripheral geographical location concerning the propagation of these ideas.publishersversionpublishe

Goffman’s Backstage Revisited: Conceptual Relevance in Contemporary Social Interactions

Goffman’s analytical proposal for the interpretation of situations of interaction was, according to the author himself, expressly formulated for face-to-face situations with the actors physically present. This conceptual paper aims to analyse some highlights specifically about backstage – its conceptual meaning and its potential heuristic relevance for the interpretation of social interactions in the contemporary world. For this purpose, a documentary selection geared by the concept of backstage was carried out, which allows considering that the sociological understanding of the interactions that take place in an online context could be deepened with an enhancement of Goffman’s theory considering that there is a tendency to a greater plasticity in the presentation of the self in this type of interactions with a greater identity flow

Covid-19 and stigmatisation processes

UIDB/04647/2020 UIDP/04647/2020In this Letter to Editor, we put forth a reflection on the stigmatisation processes shaped by the COVID-19 pandemic.publishersversionpublishe

Informed Consent in Social Sciences Research: Ethical Challenges

Informed consent is a critical procedure for the fulfilment of the ethical dimension in scientific research in social sciences. On the basis of a stance centred in Sociology research practices developed by the authors, this paper reflects on informed consent, its relevance in research, and procedures involved in its production and its concomitant implications. The reflection on the research process is stressed, emphasising the need to not consider the informed consent procedure as something that is fulfilled only once, but rather as something that integrates both the research process and its product and that, therefore, should be continuously considered and assessed throughout research

Domains, challenges and health devices

UIDB/04647/2020 UIDP/04647/2020This article aims to understand the domains and uses of the various conceptual frameworks of contagion, its modalities and effects, in its different acceptations and historical contexts, as an expression of the process of interdependence between the stances and the different viewpoints of diverse actors involved with multiple scientific, moral, social and political challenges. Another objective focuses on understanding the process of collective management of contagion, disease and health, in which prevention is a critical element of its objectives and justifications, its discursive order and its practical activities.publishersversionpublishe

COVID-19 and social sciences

UIDB/04647/2020 UIDP/04647/2020publishersversionpublishe

Sustainability and digital as challenges of sociology

UIDB/04647/2020 UIDP/04647/2020Bearing in mind that the prospect of the future is always a sensitive dimension to be addressed, this paper, based on bibliographic collection and analysis, as well as on the authors’ academic experience, aims to add to the (re)thinking of some of the future challenges Sociology will face, in a sociologically informed society. It is concluded that sustainability and the digital are two of the crucial challenges for Sociology given the influence they exert, both in society and in the very way of doing sociology. Furthermore, to be successfully faced, there is the need for a concomitant articulation of a Sociology that amplifies its heuristic capacity to apprehend and respond to these challenges and the practice of fruitful interdisciplinarity, in which the different sciences accept and mobilize the contributions of other sciences. The existence of first-rate sciences compared to second-rate sciences has never been, is not and will never be the solution to (co)address these challenges.publishersversionpublishe