La identidad corporativa de la firma Charo Ruiz Ibiza

Los conceptos "moda" y "comunicación" guardan una estrecha relación visible desde distintas perspectivas. Aquí, se tratará la comunicación de la identidad corporativa y visual de una firma de moda. En concreto, esta investigación se propone descubrir si a través de una identidad visual coherente y unificada se transmiten correctamente las creencias que guían el comportamiento empresarial, es decir, si estas son bien percibidas por sus públicos y además, crean un vínculo de identificación y conexión con la marca.Grado en Publicidad y Relaciones Pública

(De) Writing women in the canon of British postgraduate studies

Las clases de literatura en lengua inglesa se han centrado tradicionalmente en escritores hombres, estando dominadas por autores como Shakespeare, Wordsworth, Coleridge o Joyce. Los hombres gobiernan los programas de literatura, o lo que es lo mismo, el canon de literatura inglesa. Aunque las universidades están habitadas por numerosas estudiantes y profesoras, parece que predomina el estudio de escritores. Por esta razón, este trabajo pretende comprobar empíricamente si dicha suposición es cierta. Para ello, se centrará en los programas de postgrado ofrecidos por la mitad de los departamentos de inglés de las universidades británicas, teniendo en cuenta dos parámetros principales: el tipo de universidad («ancient», «red brick» y «new») y el periodo/tema en el que los masters se centran (Romanticismo, periodo victoriano, el siglo XX y las literaturas postcoloniales, «nacionales» y de mujeres).Lessons on literature written in English have tended to focus on male writers, being dominated by authors such as Shakespeare, Wordsworth, Coleridge or Joyce. Men govern literature syllabuses, or what is the same, the canon of English literature. Although universities are inhabited by numerous female students and professors, the writers dealt with still seem to be predominantly male. For this reason, the present paper intends to check empirically if this common assumption is true. To do so, it will focus on the postgraduate programmes offered by half the British universities’ English departments, taking into account two major parameters: the university type (ancient, red brick or new) and the period/subject the master deals with (Romanticism, the Victorian period, the 20th century and colonial, «national» and women’s literatures)

Importancia de la buena práctica alimenticia y los estilos de vida saludables en los niños y niñas de Educación Inicial de la Escuela Pública Gabriela Mistral en Mateare, en los meses de febrero a abril del año 2019

La presente investigación se llevó a cabo en la escuela pública Gabriela Mistral, en el municipio de Mateare, donde se realizaron observaciones para identificar un tema a investigar encontrando muchas, donde consideramos de más relevancia los tipos de alimentos que los niños estaban consumiendo y para ello nos propusimos un objetivo principal de: Analizar las prácticas alimenticias y los estilos de vida saludable en los niños y niñas de educación inicial. Cabe mencionar que esta investigación es con enfoque cualitativo, ya que consiste en la recolección y análisis de información desde el contexto. También es de carácter descriptivo donde se describen hechos que se viven en la realidad, que tiene como objetivo proporcionar una visión de un evento, condición o situación. La problemática encontrada es que los niños y niñas de educación inicial están consumiendo comidas chatarra, que no benefician en su desarrollo integral, siendo en primer lugar los padres quienes contribuyen a facilitar ese tipo de alimentos a los niños y niñas, a pesar que diariamente los padres de familia elaboran la merienda escolar, hay niños que no la comen prefiriendo las chiverías que llevan en sus loncheras o comprándolas en el puesto de ventas que está dentro de la escuela. Para contribuir al cambio y tratar de dar respuesta a esta problemática proporcionamos al director y docente acciones que permitan concientizar a padres de familia y a los mismos niños y niñas de la importancia que tienen las buenas prácticas alimentarias y estilos de vida saludable para las personas. Palabras claves: niños y niñas, Alimentos, Merienda, Nutrición, Higiene, Promoció

Effects of Organic Farming on the Physicochemical, Functional, and Quality Properties of Pomegranate Fruit: A Review

In this review, a selection of studies was carried out that evaluated the influence of organic agronomic practices on the cultivation of pomegranate; specifically, the influence of these practices on improving soil health and pomegranate fruit quality. Studies were selected (n = 39) in which organic treatments were applied to different cultivars of pomegranate and which evaluated fruit and soil quality parameters. These studies showed that exclusively organic manure and organic manure in combination with mineral fertilizers are suitable to fulfill the requirements of pomegranate crop and reduce the amount of mineral fertilizers. Moreover, the soil health improved with organic manures, as well as growth, and yield in the pomegranate crop. Pomegranate fruits grown under organic conditions showed high levels of fruit quality parameters, such as total soluble solids and fruit juice, and additionally presented high concentrations of bioactive compounds such as anthocyanins and total phenols. Data from these studies endorsed the fact that pomegranates cultured under organic conditions may have a better fruit quality and nutraceutical content than those grown under conventional conditions, although more scientific evidence is required to confirm this.This research was funded by Project AICO/2021/326, financed by the Autonomous Community of the Comunidad Valenciana through Conselleria de Innovación, Universidades, Ciencia y Sociedad Digital.The author Leontina Lipan was founded by the “Ministerio de Universidades” and Europe Union-Next Generation EU in the framework “Ayudas para la Recualificación del Sistema Universitario Español”, in the modality “MARGARITA SALAS”. Marina Cano-Lamadrid contract has been co-financed by Juan de la Cierva-Formación (FJC2020-043764-I) from the Spanish Ministry of Education.info:eu-repo/semantics/publishedVersio

Poly-l/dl-lactic acid films functionalized with collagen IV as carrier substrata for corneal epithelial stem cells

Limbal epithelial stem cells (LESCs) are responsible for the renewal of corneal epithelium. Cultivated limbal epithelial transplantation is the current treatment of choice for restoring the loss or dysfunction of LESCs. To perform this procedure, a substratum is necessary for in vitro culturing of limbal epithelial cells and their subsequent transplantation onto the ocular surface. In this work, we evaluated poly-L/DL-lactic acid 70:30 (PLA) films functionalized with type IV collagen (col IV) as potential in vitro carrier substrata for LESCs. We first demonstrated that PLA-col IV films were biocompatible and suitable for the proliferation of human corneal epithelial cells. Subsequently, limbal epithelial cell suspensions, isolated from human limbal rings, were cultivated using culture medium that did not contain animal components. The cells adhered significantly faster to PLA-col IV films than to tissue culture plastic (TCP). The mRNA expression levels for the LESC specific markers, K15, P63α and ABCG2 were similar or greater (significantly in the case of K15) in limbal epithelial cells cultured on PLA-col IV films than limbal epithelial cells cultured on TCP. The percentage of cells expressing the corneal (K3, K12) and the LESC (P63α, ABCG2) specific markers was similar for both substrata. These results suggest that the PLA-col IV films promoted LESC attachment and helped to maintain their undifferentiated stem cell phenotype. Consequently, these substrata offer an alternative for the transplantation of limbal cells onto the ocular surface.This work was supported by the Carlos III National Institute of Health, Spain (CIBER-BBN and Spanish Network on Cell Therapy, (TerCel RD12/0019/0036), MINECO/FEDER, EU), and the Castilla y León Regional Government, Spain (Regional Center for Regenerative Medicine and Cell Therapy, SAN673/VA/28/08 and SAN126/VA11/09)

Therapeutic Effect of Human Adipose Tissue-Derived Mesenchymal Stem Cells in Experimental Corneal Failure Due to Limbal Stem Cell Niche Damage

Producción CientíficaLimbal stem cells are responsible for the continuous renewal of the corneal epithelium. The destruction or dysfunction of these stem cells or their niche induces limbal stem cell deficiency (LSCD) leading to visual loss, chronic pain, and inflammation of the ocular surface. To restore the ocular surface in cases of bilateral LSCD, an extraocular source of stem cells is needed to avoid dependence on allogeneic limbal stem cells that are difficult to obtain, isolate, and culture. The aim of this work was to test the tolerance and the efficacy of human adipose tissue-derived mesenchymal stem cells (hAT-MSCs) to regenerate the ocular surface in two experimental models of LSCD that closely resemble the different severity grades of the human pathology. hAT-MSCs transplanted to the ocular surface of the partial and total LSCD models developed in rabbits were well tolerated, migrated to inflamed tissues, reduced inflammation, and restrained the evolution of corneal neovascularization and corneal opacity. The expression profile of the corneal epithelial cell markers CK3 and E-cadherin, and the limbal epithelial cell markers CK15 and p63 was lost in the LSCD models, but was partially recovered after hAT-MSC transplantation. For the first time, we demonstrated that hAT-MSCs improves corneal and limbal epithelial phenotypes in animal LSCD models. These results support the potential use of hAT-MSCs as a novel treatment of ocular surface failure due to LSCD. hAT-MSCs represent an available, non-immunogenic source of stem cells that may provide therapeutic benefits in addition to reduce health care expenses.This work was supported by Instituto de Salud Carlos III, CIBER‐BBN, Spain (CB06/01/003 MINECO/FEDER, EU); Regional Center for Regenerative Medicine and Cell Therapy, Castilla y León, Spain; Ministry of Science and Innovation, Spain (SAF2010–14900); Ministry of Economy and Competitiveness and European Regional Development Fund, Spain (SAF2015–63594‐R MINECO/FEDER, EU