25 research outputs found

    Network Visualization and Problem-Solving Support: A Cognitive Fit Study

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    This study examines the relative effectiveness of four different social network representations for improving human problem-solving accuracy and speed: node-link diagrams, adjacency matrices, tables, and text. Results suggest that visual network representations improve problem-solving accuracy and speed, compared with text. Among the visual representations, tables produced superior problem-solving outcomes for symbolic tasks and link-node diagrams produced superior problem-solving outcomes for spatial tasks. These results partially support a cognitive fit model of problem-solving support. There is not “one best way” to represent network data. Instead, it is important to match network representations and problem-solving tasks

    How people protect their privacy on Facebook: A cost-benefit view

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    Realizing the many benefits from Facebook require users to share information reciprocally, which has overtime created trillions of bytes of information online—a treasure trove for cybercriminals. The sole protection for any user are three sets of privacy protections afforded by Facebook: settings that control information privacy (i.e., security of social media accounts and identity information), accessibility privacy or anonymity (i.e., manage who can connect with a user), and those that control expressive privacy (i.e., control who can see a user\u27s posts and tag you). Using these settings, however, involves a trade-off between making oneself accessible and thereby vulnerable to potential attacks, or enacting stringent protections that could potentially make someone inaccessible thereby reducing the benefits that are accruable through social media. Using two theoretical frameworks, Uses and Gratifications (U&G) and Protection Motivation Theory (PMT), the research examined how individuals congitvely juxtaposed the cost of maintaining privacy through the use of these settings against the benefits of openness. The application of the U&G framework revealed that social need fulfillment was the single most significant benefit driving privacy management. From the cost standpoint, the PMT framework pointed to perceived severity impacting expressive and information privacy, and perceived susceptability influencing accessibility privacy

    Social media fandom for health promotion? Insights from East Los High, a transmedia edutainment initiative

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    As digital media technologies proliferate and social media spaces expand, how does one leverage popularity and cultivate fandom to promote health? Despite the easy entry, broad reach, and interactive features of social media such as Facebook and Twitter, health promoters are unsure how to meaningfully engage users and build lasting online communities. In this article, we examined the Facebook Insights and Twitter hashtag network over a nine-month period for Season 1 of the exemplary transmedia edutainment show East Los High. Premiered on Hulu, the popular entertainment streaming site, East Los High was purposefully designed to serve Latino youths in the United States, spurring conversations and promoting healthy relationships and safe sex practices across different digital platforms. We used Facebook analytics to gauge the audience reach, engagement, and dissemination; developed a 10-indicator index to identify the most successful among the 352 Facebook posts; analysed the position of East Los High in the Facebook co-commenting network; and assessed the top word pairs from those Facebook comments in accordance with the show’s social objectives. We also studied the underlying structure of the Twitter hashtag network representing the interactions between @EastLosHighShow and its 2,136 followers with tweets that included #ELH, #ELHaddict(s), and/or #EastLosHigh. While challenges exist in initiating and maintaining user engagement on these social media platforms, our findings revealed effective and actionable strategies for health promotion by cultivating fandom and building communities on social media.publishedVersio

    Measuring international relations in social media conversations

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    This paper examines international relations as perceived by the public in their social media conversations. It examines over 1.8 billion Facebook postings in English and 51 million Chinese posts on Weibo, to reveal the relations among nations as expressed in social media conversations. It argues that social media represent a transnational electronic public sphere, in which public discussions reveal characteristics of international relations as perceived by a foreign public. The findings show that the international relations in social media postings match the core-peripheral structure proposed in the World Systems Theory. Additionally, the relations are associated with the amount of news coverage and public attention a country receives. Overall, the study demonstrates the value of webometric data in revealing how international relations are perceived by average citizens

    The Shaping of the Network Neutrality Debate: Information Subsidizers on Twitter

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    Drawing on the concept of information subsidy, this study explores the network neutrality debate in the context of Twitter. Content analysis of the top 150 most retweeted URLs demonstrates that the composition of information subsidizers on Twitter was more or less evenly divided among stakeholders, including government, industry, nonprofit/advocacy, and experts. Despite the diversity of sources, there was a clear lack of diversity in stance. The majority of sources displayed a favorable attitude toward net neutrality. Our findings highlight the potential of Twitter to represent the position of resource-poor information subsidizers, including advocacy groups, entrepreneurs, and race-based online communities, as they seek to uphold the neutrality of the Internet
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