Histamine 2 Receptor Agonism and Histamine 4 Receptor Antagonism Ameliorate Inflammation in a Model of Psoriasis

Psoriasis is a chronic inflammatory skin disorder characterized by hyperproliferative keratinocytes and immune cell infiltration into the skin, often accompanied by itch. Histamine, acting via histamine 1–4 receptors, is known to modulate immune responses in the skin and to induce itch. The aim of this study was to test the role of histamine 2 receptors and histamine 4 receptors in the imiquimod-induced psoriasis-like skin inflammation model. BALB/c mice were treated intraperitoneally with amthamine (histamine 2 receptor agonist), JNJ-39758979 (histamine 4 receptor antagonist), a combination of both, or vehicle twice daily in a preventive manner. Imiquimod was applied once daily onto the back skin for 10 consecutive days. Stimulation of histamine 2 receptors and blockade of histamine 4 receptors ameliorated imiquimod-induced skin inflammation. The combination of amthamine and JNJ-39758979 reduced skin inflammation even more pronounced, diminished epidermal hyperproliferation, and inhibited spontaneous scratching behaviour. A combination of histamine 2 receptor agonist and histamine 4 receptor antagonists could represent a new strategy for the treatment of psoriasis

Approach for the monetary evaluation of process innovations in early innovation phases focusing on manufacturing and material costs

In early innovation phases, the monetary evaluation of process innovations is a challenge for companies due to a lack of data. However, an innovation evaluation is essential in an early innovation phase to ensure that process innovations deliver economic value added (EVA) in early innovation phases and to channel technology transfer expenditures in a goal-oriented manner. This paper presents an approach for a semi-quantitative procedure for the monetary evaluation of process innovations in the early innovation phase focusing on manufacturing and material costs. Exemplarily, the approach is applied to process innovations of the Collaborative Research Center 1368 on oxygen-free production. In order to ensure the net present value orientation within the innovation evaluation, the procedure developed is based on a driver tree of the EVA. To link value drivers of the EVA and innovation-driven factors influencing EVA, the EVA driver tree is further systematized with a focus on manufacturing and material costs using a literature-based impact model. Based on the last level of the impact model, a guideline for a semi-structured expert interview is developed. Using this interview guideline, data is collected in the form of innovation-driven influencing factors, which represent the input for the final monetary innovation evaluation. An adapted weighted scoring model is used to draw a semi-quantitative conclusion regarding the EVA achieved by the process innovation. The practical application of the approach developed to process innovations in oxygen-free production has shown that, in the context of three process innovations under consideration, their implementation with the aim of achieving an EVA through reduced manufacturing and material costs at the current innovation status is not effective. However, based on the impact model developed, corresponding levers can be identified to positively influence the EVA and thus also the industrialization of the process innovation. Finally, further necessary steps are identified to evolve the presented approach into a complete method for monetary innovation evaluation in early innovation phases

Taking targeting offline : targeted advertising in the real world

Companies all over the world spend billions of dollars every year on advertising their products to consumers. Given the availability of consumer data in the internet, there is a trend to target campaigns to the most relevant online consumers so that company resources are conserved. Nevertheless, in offline media, this kind of individual targeting is not common, yet. Using real-world data from a company-run field experiment, we examine the size of selection bias and causal effects in a targeted offline advertising campaign. Furthermore, we analyze the return on advertising and compare the value of different underlying information for targeting. Similar to previous studies, we find considerable selection bias. Causal effects are in most - but not all - scenarios statistically significant. However, the analyzed campaign is not expected to be profitable because causal effects are too small. In contrast to other studies, the predictive value of information does not vary much in our results. This thesis highlights the importance of field experiments in advertising and shows the feasibility of offline targeting.Todos os anos, empresas de todo o mundo investem milhares de milhões de dólares para divulgar os seus produtos junto dos consumidores. Na Internet, dada a disponibilidade de dados de consumo, existe uma tendência para direcionar as campanhas publicitárias aos consumidores mais relevantes (targeting) de forma a preservar os recursos da empresa. No mundo off-line, este tipo de publicidade direcionada ainda não é comum. Neste estudo, utilizamos dados reais de uma experiência realizada por uma empresa para examinar a dimensão do bias de seleção e estimar os efeitos causais de uma campanha publicitária off-line direcionada. Analisamos também o retorno da publicidade e comparamos o valor que diferentes tipos de informação têm para o targeting. Em semelhança a estudos anteriores, encontramos um bias de seleção considerável. Na maioria dos cenários considerados, encontramos efeitos causais estatisticamente significativos. No entanto, os baixos valores dos efeitos causais identificados sugerem que a campanha publicitária analisada não deverá ser lucrativa. Contrariamente a outros estudos, a valor preditivo da informação não apresenta grande variação nos nossos resultados. Esta tese evidencia a importância da realização de experiências publicitárias e a viabilidade do targeting off-line

Eroberung von Chinas aufstrebenden Metropolen: Eine empirische Untersuchung der Beziehung zwischen dem Internationalisierungsgrad von Städten und den Markteintrittsentscheidungen ausländischer Unternehmen

China’s emerging second-tier cities attract more and more foreign companies that are looking for business opportunities. Although much has been written about companies’ internationalization strategies, including companies’ market entry decisions and market entry mode strategies, research on the relationship between a city’s degree of internationalization and foreign companies’ market entry decisions and market entry mode strategies in second-tier cities in China is still relatively scarce. Thus, the central research question of this study is: Why and how does a second-tier city’s degree of internationalization influence foreign companies’ market entry decisions and market entry mode strategies in second-tier China? This study is based on a qualitative research approach; an embedded multiple-case study is applied and interviews with two different target groups are conducted. The first target group consists of foreign companies having established business operations in China’s second-tier cities directly and have had no previous business operations in first-tier cites. The second group is made up of foreign companies that initially operated in first-tier China, and then moved to second-tier cities. The company sample compromises small- and medium-sized foreign companies with various industry backgrounds and market entry modes in Chengdu and Chongqing. Since 2015, Maxxelli has been publishing its China International City Index (CICI) on a yearly basis in which it measures and compares China’s cities’ degree of internationalization. Because Maxxelli revised this year’s CICI methodology comprehensively, this study also aims at feedback to improve the overall CICI. This study concludes that a second-tier city’s degree of internationalization is particularly important to foreign companies having first set up in Chinese first-tier cities. Companies having established themselves in second-tier cities directly, do not pay a lot of direct attention to a city’s degree of internationalization and tend to base their market entry decisions more on business opportunities they identify in a city. In addition, this study argues that in most cases a city’s degree of internationalization does not influence the type of market entry mode companies choose to enter second-tier China.Chinas aufstrebende Metropolen rücken aufgrund ihrer Vielzahl an Geschäftsmöglichkeiten immer mehr in den Fokus ausländischer Unternehmen. Die bisherige Forschung über den Internationalisierungsgrad von Chinas aufstrebenden Metropolen und dessen Einfluss auf die Markteintrittsstrategie ausländischer Unternehmen ist sehr limitiert. Aufgrund dessen beschäftigt sich diese Arbeit mit der folgenden Forschungsfrage: „Warum und wie beeinflusst der Internationalisierungsgrad von aufstrebenden chinesischen Metropolen die Markteintrittsentscheidung und Markteintrittsform ausländischer Unternehmen?“. Die Studie basiert auf einem qualitativen Forschungsdesign. In einer ‚embedded multiple-case study‘ wurden Interviews mit klein- und mittelständischen Unternehmen aus unterschiedlichen Industrien geführt. Die interviewten Unternehmen hatten zum einen Geschäftsaktivitäten in traditionellen Metropolen, wie Shanghai und Peking, bevor sie Aktivitäten in den Städten Chengdu und Chongqing aufnahmen oder betraten zum anderen den chinesischen Markt erstmalig in Chengdu und Chongqing. Die Arbeit befasst sich ebenfalls mit dem von Maxxelli seit 2015 veröffentlichten ‚China International City Index‘

Does Gender Matter for the Entrepreneurship Fairy Tale? An Analysis of Chinese Unicorn Start-ups

Start-up ecosystems around the world have created a large number of successful and innovative unicorn companies in recent years. Our research note focuses on the case of China and offers a global comparative perspective on the current status of Chinese unicorn start-ups and their founding structure. We identify a predominantly male unicorn founding structure and illustrate a worrying decline of female entrepreneurship in China

Angiostrongylus vasorum, Aelurostrongylus abstrusus, Crenosoma vulpis and Troglostrongylus brevior Infections in Native Slug Populations of Bavaria and Baden-Wuerttemberg in Germany

Angiostrongylus vasorum, Crenosoma vulpis, Aelurostrongylus abstrusus and Troglostrongylus brevior can cause severe cardiovascular and pulmonary symptoms in companion animals and wildlife. Recently, these nematodes were reported to spread within Europe and South America. The reasons behind this are still unknown, but obligate gastropod intermediate host populations might play a role. Therefore, lungworm infections in terrestrial slug populations in selected geographic areas of the Federal States of Bavaria and of Baden-Wuerttemberg, Germany, were studied. In total, 517 slugs (462 Arion spp., 51 Deroceras reticulatum, one Limax maximus, and three unknown slug species) were collected in the summer and autumn seasons, artificially digested and microscopically and molecularly analyzed for the presence of metastrongyloid lungworm larvae. Overall, gastropods showed a prevalence of 11.61% (60/517) for A. vasorum, 1.74% (9/517) for A. abstrusus, 0.77% (4/517) for C. vulpis and 0.97% (5/517) for T. brevior infections, respectively. In Obrigheim (Baden-Wuerttemberg), a hyperendemic focus of canine angiostrongylosis was identified. Here, gastropod infection rates rose from 13.60% (17/125) to 62.96% (34/54) within a few months. In total, 25.61% (84/328) of analysed terrestrial gastropods from Baden-Wuerttemberg were positive for metastrongyloids. In contrast, Bavarian gastropods showed a much lower prevalence of 4.76% (9/189). For the first time, the presence of T. brevior was confirmed for Arion spp. in Baden-Wuerttemberg via molecular analyses. Overall, the current data confirm that canine angiostrongylosis occurs in hyperendemic foci in certain geographic areas with high infection rates in intermediate host populations. As a result, the prevalence for a specific region can rise remarkably within a short period of time. Thus, for a better understanding of lungworm epidemiology in Germany and to protect dogs from angiostrongylosis in hyperendemic foci, it seems mandatory to enhance current efforts on Metastrongyloidea-targeted monitoring on a geographical and time span-related level

Microleakage of Different Self-Adhesive Materials for Lithium Disilicate CAD/CAM Crowns

Objectives: To evaluate the microleakage and marginal gap of various luting materials after cementing ceramic crowns. Methods: Cervical margins of human molars were designed as circular chamfers. Cementation of full-contour ceramic crowns was conducted with zinc-phosphate cement (Harvard cement), resin cement (Panavia F 2.0) and self-adhesive resin cements (RelyX Unicem, BifixSE, MaxCem Elite, PermaCem2.0, G-Cem). Aging of specimens was performed in artificial saliva, at 37 °C for four weeks and thermocycling. The marginal gap was measured with a scanning electron microscope and silver precipitation within the microleakage. All data were compared statistically. Results: Independent of the margin preparation, the highest median value for microleakage was 320.2 μm (Harvard cement), and the lowest was 0 μm (Panavia F 2.0). The median value for enamel was 0 µm and for dentin 270.9 μm (p < 0.001), which was independent of the luting material. The marginal and absolute marginal gaps were not significantly different between the tested materials. There was no correlation between microleakage and the marginal gaps. Conclusion: Significant differences in microleakage were found between the tested luting materials (p < 0.05). Independent from the luting materials, the microleakage in dentin showed significantly higher values than in enamel

Effectiveness of Systematic Periodontal Treatment in Male HIV-Infected Patients after 9 Years: A Case Series

Objective. To investigate effectiveness of systematic periodontal treatment in the long term in HIV-infected patients undergoing highly active antiretroviral treatment. Methods. Longitudinal, prospective, open-label case series over a period of nine years. Periodontal treatment was performed by scaling and root planing and supportive periodontal care (SPC) at regular intervals. To measure effectiveness, reductions of pocket probing depths were defined as primary study endpoint. Results. During the study period, there was a proportional increase in periodontal pockets ≥4 mm of +53% and in pockets ≥ 6 mm of +100%. Mean pocket depth reductions on patient’s level were, however, 0.4 mm nine years after scaling and root planing and supportive periodontal care (p=0.180). No teeth were lost during the observation period. Conclusions. In terms of best evidence available, it is concluded that systematic periodontal treatment including SPC is effective in virologically controlled HIV infection and can be performed in dental practice safely