An Exploration Of Geographic Scope: The Cluster Of Grenoble

This article examines the high-tech cluster of Grenoble in the light of regional studies. In particular, we explore the geographic scope of organizations, knowledge flows and risk perceptions. Using a large quantitative dataset, we observe that trial-driven synthetic knowledge-flow dynamics are generally based on the engineering sciences and develop over large distances, posing a challenge to well-established clusters. Our results emphasize significant differences across organization types (firms, research centers, universities, and public bodies) and organization sizes (small, medium, and large). We find that large firms develop knowledge-flows dynamics over greater distances than small firms and that research centers, universities and medium-sized firms perceive greater knowledge anchoring than do small and large firms. In addition, we find that theory-driven analytical and branding-driven symbolic knowledge are more anchored than synthetic knowledge, which is the type of knowledge of greatest value in information and communication technologies (ICT). Finally, we argue that the increase of geographical distance between knowledge senders and receivers increases the perception of the risk of unintended knowledge spillovers

Perception Of Television Advertising From Chinas Young Generation

This paper aims to examine the elements employed in television advertising, which affect consumer attitudes toward advertised products and brands. 384 young Chinese responded to a survey questionnaire. This paper finds that celebrity endorsement positively affects creativity in television advertising. The credibility of television advertisement positively affects the recall of products and brands. Celebrities in television advertising or people who have professional knowledge as endorsers decrease the credibility of television advertisements contrary to the results of previous research. Creativity in television advertising has a negative effect on the recalls of products and brands. This paper offers insight about the young generations perception of television advertising in China. It provides a debated perspective that creativity in television advertising negatively affects product and brand recalls

Contributions Of Talented People To Knowledge Management

This study focuses on major issues of talent management (TM) with respect to knowledge management (KM). Under the effect of the economic paradigm shift toward a knowledge-based economy, multiple human changes occurred and new challenges related to human capital and talent management requires new research in the field. The purpose of the article is to identify what are the contributions of “People hold a Job that require a High Level of Talent” (PJHLT) to knowledge management in terms of contribution to the value chain, to the creation, to the collective effort, to long distance dynamics, to absorption, transfer and learning, to innovation, and to the relationship with customers.   This article develops a hypothetic-deductive study on individuals’ self-perception regarding talent requirements at their jobs. We used quantitative data collection in the cluster of Grenoble in France specialized in micro-nano technologies and software. 111 organizations and 566 people contributed to the study. We identified three main findings. First, PJHLT are also more likely to be involved in exploration rather than examination. Second, PJHLT are more likely to be able to absorb, transfer, and learn within long-distance and knowledge-rich dynamics. Third, PJHLT are more likely to be involved in the creation of knowledge rather than in the use of knowledge, which may lead to frustration due to a perception of an unfair distribution of wealth. We identified limitations in our study related to the measurement of subjective variables, the lack of generalization, and the focus on the contribution as one aspect of talent. Addressing an original topic related to both talent management and knowledge management; we finally identify paths for further studies

Quelles capacités organisationnelles et dynamiques de connaissances inter-organisationnelles permettent d'innover dans un écosystème ?

This dissertation is dealing with different topics such as ecosystem, absorptive capacity and radical innovation. From our systematic literature review of ecosystems based on a selection of 104 articles and books, we identify the invariants across the four diverging streams from the ecosystem approach and the seven diverging streams from the territorial approach toward the proposition of a new research framework. Our contribution aims at enriching the field of ecosystem with the strong theoretical background of the territorial approach. From our study of a joint venture in the Iranian context, our findings indicate that radical innovation is characterized by safety, quality, and planning challenges which engender delays, non-conformity to specifications, and additional costs. Our contribution aims at further developing the concept of “learning dyad” by characterizing a two-way learning between two organizations playing both roles of teachers and students. From our study of technological spin-offs in Grenoble context, our findings show the importance of spin-offs developing both potential and realized absorptive capacities to internalize customer knowledge and technology emergence awareness and to simultaneously offset customers’ lack of technical knowledge in formulating their needs. Our contribution aims at providing new insights to the area of customer involvement in the radical innovation process by examining how the level of customer involvement at different stages has improved or hindered the process of developing radical innovations.Cette thèse aborde différents thèmes comme les écosystèmes, la capacité d'absorption et l’innovation radicale. À partir de notre étude systématique de la littérature, nous identifions les invariants des quatre courants divergents de l'approche par écosystème et les invariants des sept courants divergents de l'approche territoriale à travers un modèle intégrateur. Notre contribution vise à renforcer les fondations du champ des écosystèmes par l'approche territoriale. D'après l’étude d’une joint-venture dans le contexte iranien, nos conclusions indiquent que l'innovation radicale est associée à des problèmes de sécurité, de qualité et de planification, entraînant des retards, une non-conformité vis-à-vis du cahier des charges et des coûts supplémentaires. Notre contribution vise à approfondir le concept de dyade d’apprentissage en caractérisant un phénomène bidirectionnel entre deux organisations jouant à la fois le rôle d’enseignant et d’élève. Dans notre étude des spin-offs technologiques grenobloises, nos résultats montrent l’importance de développer des capacités d’absorption potentielles et réalisées. Ces capacités permettent l’internalisation des connaissances du client et la prise de conscience d’émergence technologique, tout en palliant au manque de connaissances techniques des clients lors de la formulation de leurs besoins. Notre contribution vise à fournir un nouvel éclairage sur la participation des clients au processus d’innovation radicale en observant le degré de participation des clients à différentes étapes et d’évaluer leurs rôles dans le processus de développement d’innovations radicales

Innovative Entrepreneurial Knowledge-based Business Ecosystems: Old Wine in New Bottles?

International audienceRooted in the territorial approach, this theoretical paper offers a systematic literature review (SLR) of ecosystems based on a selection of 104 articles and books and their archetypes. First, we identify and discuss the four main types of ecosystems – business, innovation, entrepreneurial, and knowledge ecosystems – and indicate the presence of other transversal concepts. Second, we provide an overview of related and well-established theories from the territorial approach that have been largely omitted although they are ecosystem archetypes. Third, we identify the invariants across the four diverging streams from the ecosystem approach and the seven diverging streams from the territorial approach. Finally, we propose a research framework based on the comparison between key invariants from both approaches and discuss their similarities and differences that could serve as a foundation for future empirical research. This study therefore links the ecosystem and territorial approaches under the complex evolutionary system umbrella by creating a theoretical framework that reflects the complex interconnection between models, theories, and emerging concepts

Designing Firms to Fit the Future

Most firms identify market opportunities for their new technologies after they have been developed. This article discusses the design of a “futures group” which can help to synchronize a firm’s technology and market development. A futures group designed to span more than one organization could lead to simultaneous market development for multiple technologies

Customers involvement and firm absorptive capacity in radical innovation: The case of technological spin-offs

International audienceThis study investigates how the absorptive capacity of scientific spin-offs affects the benefits and challenges of customer involvement in the development of radical innovations. We conducted 36 interviews in 3 spin-offs over 4 years to collect data regarding customer involvement in the development of radical innovations. The findings show the importance of spin-offs developing both potential and realized absorptive capacities to internalize customer knowledge and technology emergence awareness and to simultaneously offset customers' lack of technical knowledge in formulating their needs. Both market and technical knowledge appeared to be important for spin-offs, and these were available from both customers and the parent research center. The findings' main implication is spin-offs need a blending capability to balance between (1) market and technical knowledge, (2) market-pull and technology-push approaches, (3) the involvement of customers and parent research centers, and (4) potential and realized absorptive capacities. This study contributes a conceptual framework on the blending capability of customer involvement in the development of radical innovations and a set of propositions for future research