Para revitalizar el desempeño corporativo necesitamos todo un modelo nuevo de estrategia.

Tomado de Harvard Bussines Review, May-June 1989, pp. 63-76, Traducido por Antonio Navarrete.Hoy, los gerentes de muchas industrias están trabajando duro para equiparar las ventajas competitivas de sus nuevos rivales globales. Están moviendo la fabricación a corta distancia de la costa, en procura de costos menores de mano de obra, racionalizando líneas de productos para capturar economías a escala global, instituyendo círculos de calidad y producción "justo a tiempo", y adoptando políticas japonesas de recursos humanos. Aunque la competitividad aun parece fuera de alcanee, ellos forman alianzas estratégicas –a menudo con las mismas compañías que en primer lugar desbarajustaron el balance competitivo

Improving the prospects for sustainable ICT projects in the developing world

Projects that bring information and communications technology (ICT) to the developing world -and especially to rural areas -have the potential to empower the disenfranchised, foster economic opportunity, and narrow the digital divide that threatens to widen global disparity between the haves and the have-nots. However, given the remarkable growth of such undertakings around the world, there has been little corresponding effort made to address the vital issues of long term project sustainability and the diverse motivations and incentives facing the actors involved. As a result, these projects continue to be implemented sporadically and in a piecemeal fashion, which in turn hinders our ability to define success and recommend best practices for implementing and/or scaling them. Through an analysis of public-private partnerships (PPPs), the prevailing vehicle for project implementation today, the article addresses the issue of sustainability through partnerships, and also asserts that developing world technology recipients must be considered as stakeholders, as they hold the key to project sustainability. Following an overview of both theory and the current state of ICT-related development projects, the article provides a case study of a Sri Lankan-based pilot project involving multiple stakeholders. This case reveals important success factors that can be applied to future developing world ICT projects

Real Estate Investment Trusts (REITS) : A new business model in the FTSE100

CC-BY-NC-NDThis paper is about the Real Estate Investment Trust (REIT) business model. REITs benefit from tax concessions and Fair Value Accounting (FVA) practices. REITs distributing over 90 percent of profits can obtain tax concessions for their shareholders. This encourages profit distribution at the expense of accumulating retained earnings in shareholder equity. The financial viability of REITs depends upon FVA because this records holding gains when property values are increased. These holding gains can be employed to generate additional financial leverage. However, REITs are exposed to property market volatility and this can quickly undermine solvency, credit ratings and financial stability.Peer reviewedFinal Accepted Versio

Financialization directing strategy

Original article can be found at: http://www.sciencedirect.com/science/journal/01559982 Copyright Elsevier Ltd. DOI: 10.1016/j.accfor.2008.08.001This paper constructs an account of how financialization is directing strategy in the S&P 500. Financialization describes how changes in US accounting regulations require firms to account for the market value of capital market transactions where corporate strategy is not simply concerned with delivering value creation but also reacting to value absorption in an era of shareholder value. Financialization is directing strategy and arbitrage to modify stakeholder financial settlements where an increased share of income is extracted as surplus cash and more of this cash from operations is being distributed to shareholders. Share buy-backs account for a substantial increase in the share of corporate cash distributed to shareholders in the S&P 500 which, we argue, reflects a strategic process of value creation and value absorption.Peer reviewe

A Corporate Social Entrepreneurship Approach to Market-Based Poverty Reduction

In this article, we aim to conceptualize a market-based approach to poverty reduction from a corporate social entrepreneurship (CSE) perspective. Specifically, we describe some market-based initiatives at the base of the economic pyramid and relate them to the social entrepreneurship literature. We refer to the entrepreneurial activities of multinational corporations that create social value as CSE. We then conceptualize CSE according to the corporate entrepreneurship and social entrepreneurship domains and shed light on how corporations can implement CSE. Finally, by reviewing relevant literature, we propose some of the factors that can stimulate CSE in organizations and some of the benefits companies can gain by implementing CSE

Co-creation of Value in IT Service Processes Using Semantic MediaWiki

Abstract: Enterprises are substituting their own IT-Systems by services provided by external providers. This provisioning of services may be done in an industrialized way, separating the service provider from the consumer. However, using industrialized services diminishes the capability to differentiate from competitors. To counter this, collaborative service processes based on the co-creation of value between service providers and prosumers are of huge importance. The approach presented shows how the co-creation of value in IT-service processes can profit from social software, using the example of the Semantic MediaWiki

Value co-creation through multiple shopping channels: the interconnections with social exclusion and wellbeing

This study examines consumers’ value co-creation via several shopping channels including a traditional out-of-home shopping channel and “smart” channels where consumers use a computer, a mobile phone or social media. It focuses on the effect that value co-creation has on consumers’ shopping behaviour as well as on the perceived contribution of a shopping channel to their wellbeing, with a focus on individuals who perceive themselves as being socially excluded, particularly by mobility disability. The project was carried out in the USA using an online survey (n=1220). Social exclusion has a positive statistically significant effect on respondents’ self-connection with all channels; for many socially excluded respondents the shopping channel has an important role in their lives. Self-connection with the channel has a positive effect on value co-creation and there is a positive relationship between value co-creation and the perceived contribution of the channel on wellbeing. When consumers help other individuals in their decision making they not only create value for the retailer and for other customers but also contribute positively to their own wellbeing. Importantly, for smart shopping channels where consumers use a computer or a mobile phone, the impact of value co-creation on the perceived contribution of these channels to consumer wellbeing are stronger for shoppers with a mobility disability than for those without such a disability

Deconstructing the financialization of healthcare

Financialization is promoted by alliances of multilateral 'development' organisations, national governments, and owners and institutions of private capital. In the healthcare sector, the leveraging of private sources of finance is widely argued as necessary to achieve the Sustainable Development Goal 3 target of universal health coverage. Employing social science perspectives on financialization, we contend that this is a new phase of capital formation. We trace the antecedents, institutions, instruments and ideas that facilitated the penetration of private capital in this sector, and the emergence of new asset classes that distinguish it. We argue that this deepening of financialization represents a fundamental shift in the organizing principles for healthcare systems, with negative implications for health and equality

Markets and marketing research on poverty and its alleviation: Summarizing an evolving logic toward human capabilities, well-being goals and transformation

Marketing practitioners and business scholars now view some of the world’s poorest communities as profitable growth markets. Hence a market-based approach to poverty alleviation has gathered momentum. This article traces the evolution of such a market-based approach over four decades and highlights a gradual trend away from a deficit-reduction approach (focused on constraints and justice) towards an opportunity-expansion approach (focused on capabilities and well-being). This trend is summarized in an analytical framework of human capabilities, well-being goals and transformative impact evolved from the literature. The framework is then used to analyse the practice of sanitation marketing, which has emerged as a key method in one of the highest priority domains in international development discourse – sanitation. The article concludes with a discussion of how contemporary work can further take forward the key tenets of the framework and guide the development of ‘good markets’ for the poor