857 research outputs found

    The story against smoking:An exploratory study into the processing and perceived effectiveness of narrative visual smoking warnings

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    Objectives: This study compared the effects of two types of health warnings on cigarette packages: 'narrative visual warnings', showing an image portraying people plus a corresponding slogan that could evoke a story-like interpretation, and 'non-narrative visual warnings' with non-narrative content (i.e. body parts). Moreover, the mechanisms underlying the effects of these health warnings were explored. Design: A within-participants experiment was conducted comparing narrative and non-narrative visual warnings. Path analyses were performed to investigate the relationship between the narrative concepts transportation and identification, the emotions evoked by the health warning and the perceived effectiveness of the message. Method: Participants (N = 200) were presented with one narrative warning and one non-narrative warning. After each warning, they answered questions on narrative perception, transportation, identification, emotions and perceived effectiveness. Results: The narrative warnings were seen as more story-like than the non-narrative warnings. There was a statistical trend for narrative warnings to be perceived as more effective than the non-narratives. The narrative warnings caused more transportation, fear, sadness, compassion and anger; the non-narrative warnings evoked more disgust and surprise. For the narrative warnings, both narrative concepts of transportation and identification were directly related to perceived effectiveness, and also indirectly via sadness. For the non-narrative warnings, transportation was related to perceived effectiveness, both directly and indirectly via disgust. Conclusion: Seeing a story in a still picture with a slogan helps to increase the effectiveness of the antismoking message. Both narrative and non-narrative visual warnings may persuade receivers directly, but also by the evoking of emotions, although the specific emotions responsible for the persuasive effects may differ

    From international health to global health: how to foster a better dialogue between empirical and normative disciplines.

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    BACKGROUND: Public health recommendations are usually based on a mixture of empirical evidence and normative arguments: to argue that authorities ought to implement an intervention that has proven effective in improving people's health requires a normative position confirming that the authorities are responsible for improving people's health. While public health (at the national level) is based on a widely accepted normative starting point - namely, that it is the responsibility of the state to improve people's health - there is no widely accepted normative starting point for international health or global health. As global health recommendations may vary depending on the normative starting point one uses, global health research requires a better dialogue between researchers who are trained in empirical disciplines and researchers who are trained in normative disciplines. DISCUSSION: Global health researchers with a background in empirical disciplines seem reluctant to clarify the normative starting point they use, perhaps because normative statements cannot be derived directly from empirical evidence, or because there is a wide gap between present policies and the normative starting point they personally support. Global health researchers with a background in normative disciplines usually do not present their work in ways that help their colleagues with a background in empirical disciplines to distinguish between what is merely personal opinion and professional opinion based on rigorous normative research. If global health researchers with a background in empirical disciplines clarified their normative starting point, their recommendations would become more useful for their colleagues with a background in normative disciplines. If global health researchers who focus on normative issues used adapted qualitative research guidelines to present their results, their findings would be more useful for their colleagues with a background in empirical disciplines. Although a single common paradigm for all scientific disciplines that contribute to global health research may not be possible or desirable, global health researchers with a background in empirical disciplines and global health researchers with a background in normative disciplines could present their 'truths' in ways that would improve dialogue. This paper calls for an exchange of views between global health researchers and editors of medical journals

    The story against smoking : an exploratory study into the processing and perceived effectiveness of narrative visual smoking warnings

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    CITATION: Ooms, J. A., Jansen, C. J. & Hoeks, J. C. 2020. The story against smoking: An exploratory study into the processing and perceived effectiveness of narrative visual smoking warnings. Health Education Journal, 79(2):166ā€“179. doi:10.1177/0017896919867436.The original publication is available at https://journals.sagepub.com/home/hejObjectives: This study compared the effects of two types of health warnings on cigarette packages: ā€˜narrative visual warningsā€™, showing an image portraying people plus a corresponding slogan that could evoke a story-like interpretation, and ā€˜non-narrative visual warningsā€™ with non-narrative content (i.e. body parts). Moreover, the mechanisms underlying the effects of these health warnings were explored. Design: A within-participants experiment was conducted comparing narrative and non-narrative visual warnings. Path analyses were performed to investigate the relationship between the narrative concepts transportation and identification, the emotions evoked by the health warning and the perceived effectiveness of the message. Method: Participants (Nā€‰=ā€‰200) were presented with one narrative warning and one non-narrative warning. After each warning, they answered questions on narrative perception, transportation, identification, emotions and perceived effectiveness. Results: The narrative warnings were seen as more story-like than the non-narrative warnings. There was a statistical trend for narrative warnings to be perceived as more effective than the non-narratives. The narrative warnings caused more transportation, fear, sadness, compassion and anger; the non-narrative warnings evoked more disgust and surprise. For the narrative warnings, both narrative concepts of transportation and identification were directly related to perceived effectiveness, and also indirectly via sadness. For the non-narrative warnings, transportation was related to perceived effectiveness, both directly and indirectly via disgust. Conclusion: Seeing a story in a still picture with a slogan helps to increase the effectiveness of the antismoking message. Both narrative and non-narrative visual warnings may persuade receivers directly, but also by the evoking of emotions, although the specific emotions responsible for the persuasive effects may differ.https://journals.sagepub.com/doi/10.1177/0017896919867436Publishers versio

    Broader Visual Orientation Tuning in Patients with Schizophrenia

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    Reduced gamma-aminobutyric acid (GABA) levels in cerebral cortex are thought to contribute to information processing deficits in patients with schizophrenia (SZ), and we have previously reported lower in vivo GABA levels in the visual cortex of patients with SZ. GABA-mediated inhibition plays a role in sharpening orientation tuning of visual cortical neurons. Therefore, we predicted that tuning for visual stimulus orientation would be wider in SZ. We measured orientation tuning with a psychophysical procedure in which subjects performed a target detection task of a low-contrast oriented grating, following adaptation to a high-contrast grating. Contrast detection thresholds were determined for a range of adapterā€“target orientation offsets. For both SZ and healthy controls, contrast thresholds decreased as orientation offset increased, suggesting that this tuning curve reflects the selectivity of visual cortical neurons for stimulus orientation. After accounting for generalized deficits in task performance in SZ, there was no difference between patients and controls for detection of target stimuli having either the same orientation as the adapter or orientations far from the adapter. However, patientsā€™ thresholds were significantly higher for intermediate adapterā€“target offsets. In addition, the mean width parameter of a Gaussian fit to the psychophysical orientation tuning curves was significantly larger for the patient group. We also present preliminary data relating visual cortical GABA levels, as measured with magnetic resonance spectroscopy, and orientation tuning width. These results suggest that our finding of broader orientation tuning in SZ may be due to diminished visual cortical GABA levels

    "Don't Make My Mistake":On the Processing of Narrative Fear Appeals

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    In this study, we examined the mechanism underlying the processing of narrative fear appeals. Participants (N = 564) read a story about a protagonist dealing with the consequences of cancer (Study 1: testicular cancer; Study 2: breast cancer; Study 3: skin cancer). Path analysis revealed that (1) attitude and behavioral intention toward performing self-exams were directly and positively associated with a form of transportation we identified as attention-focused transportation; (2) this form of transportation was positively associated with four emotions (fear, sadness, surprise, and compassion), whereas identification positively correlated with only one emotion (compassion); and (3) only the emotion of fear was a predictor of intention to perform self-exams. Taken together, these findings suggest that attention-focused transportation is a very important factor in the processing of narrative fear appeals, and that it can even, under some circumstances, replace the persuasive power of fear

    On the Semi-centre of a Poisson Algebra

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    If g is a Lie algebra then the semi-centre of the Poisson algebra S(g) is the subalgebra generated by ad(g) -eigenvectors. In this paper we abstract this definition to the context of integral Poisson algebras. We identify necessary and sufficient conditions for the Poisson semi-centre Asc to be a Poisson algebra graded by its weight spaces. In that situation we show the Poisson semi-centre exhibits many nice properties: the rational Casimirs are quotients of Poisson normal elements and the Poisson Dixmierā€“Mœglin equivalence holds for Asc
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