Development of a Methodology for Modelling Consumers’ Low Input Food Purchases

This paper explains the development of a methodology to model consumers’ purchases of low input and organic foods. The focus of the research design is the need to create value and satisfaction that exceeds consumers’ expectations and induces loyalty. The adopted analytical framework adopts a structural equation model (SEM) in the context of consumer loyalty research to explore the determinants of consumer loyalty in terms of constructs of perceived quality, perceived risk, sacrifice, perceived value and satisfaction. A General Model is proposed that permits the specification of nested models and hence, tests for the suitability of preferred models. The primary research instrument is a questionnaire applied to four products in five countries. The questionnaire collects data to inform the SEM and in addition, includes measures of attitudes to foods in general, and attitudes to, and beliefs about organic food

Perceptions of PDO Beef: The Portuguese Consumer

The objectives of this paper are to examine consumers' perceptions of Protected Designation of Origin (PDO) beef on the basis of a survey of consumers and buyers of beef. The paper identifies a profile of PDO beef consumers, examines their behaviour and perceptions on PDO beef, derives the dimensions of perceptions of PDO beef, and establishes segments based upon those dimensions. The results reveal that PDO consumers are representative of all geographical regions, age and profession groups, are lighter consumers of beef and shop for food mainly in the butchers. Consumers' perceptions on PDO beef emphasises quality, safety, and control. However, underlying those perceptions are six main dimensions and it is possible to identify three segments of PDO beef consumers: a faithful consumer group, an unaware consumer group, and a sensory, price conscious group.Protected designations of origin, beef, perceptions, factor analysis, cluster analysis, Consumer/Household Economics,

Consumer Preferences for Quality Foods from a South European Perspective: A Conjoint Analysis Implementation on Greek Olive Oil

The objective of the present study is to describe the preferences of younger, more educated and higher income Greek consumers for "quality" olive oil brands - quality being defined as a bundle of extrinsic quality cues such as quality assurance labels, health-related information, country-of-origin indication, bottling material and price. The aim of the research is, with the implementation of a conjoint analysis task, to describe and analyze consumer preferences using a random, stratified, sample of urban consumers. The extrinsic quality attributes of olive oil, strongly linked to a previous qualitative, Means-end Chains (MEC) analysis survey, is used as starting points for the development of conjoint profiles. Special emphasis is given to the development and evaluation of different quality marketing mixes and the analysis of the importance consumers attach to the series of extrinsic quality cues used. The identification of different consumer segments in terms of this importance and the development of their socio-demographic and behavioral profile is also mphasized. The final step of the research is the measurement of demand for quality through the calculation of potentially larger market shares across segments of different quality hypothetical) brands in comparison to the common (real).Quality extrinsic cues, Conjoint analysis, Segmentation, Market shares, Consumer/Household Economics, Food Consumption/Nutrition/Food Safety,

Standardization versus customisation. The role of culture

Fast food restaurants have expanded globally in recent years. As companies become global marketers to acquire new knowledge and a greater understanding of the fast food business and the environment, in which they operate in order to determine and adopt an appropriate marketing mix. Managers can use knowledge of a market's national culture to develop successful image strategies. This paper aims to explore the role of culture in the formation of consumer perceptions. To measure cultural influences a store image scale was constructed for fast food restaurants. An eight - step process based on Churchill's (1979), model, guided the development, validation and refinement of the scale. The final structure of the scale included six factors consisting of 14 items. The six factors are a) Adaptation to Locality b) Service c) Facilities d) Food quality e) Place to be and g) Sales incentive program. Then the relative weights of the six factor dimensions in influencing customers' overall image, as well as satisfaction and loyalty ratings were explored. Adaptation to locality has been found as the most important factor in the formation of store image as well as in predicting satisfaction and loyalty. The results of structural equation analysis have shown that the local culture factor is strongly associated with 'food quality' and especially with the "Place to be factor". The results can be very useful to marketers who want to invest in the local or other foreign markets.Store image, internationalisation, Adaptation to locality, Consumer/Household Economics,

Exploring disparities and similarities in European food consumption patterns

This paper investigates the heterogeneity of food consumption patterns in Europe. The analysis relies on a wide set of indicators, namely the structure of calorie, protein and fat consumption as well as the consumption of main foodstuffs. Clusters based on estimated income elasticity of calorie and protein demand are also reported. Income elasticities of animal products tend to exceed those corresponding to the total calorie demand. The same pattern holds true for the elasticity of demand for proteins. Main dimensions of consumption are identified based on factor analysis and used subsequently for the purpose of clustering countries. The hard core clusters are those that remain stable regardless of the algorithm used in classification or the indicators as a proxy of food consumption patterns. A limited number of hard core clusters of countries emerged. The paper concludes with a discussion of clusters with homogeneous patterns of consumption.food consumption patterns, Europe, factor analysis, cluster analysis, hard-core clusters

The Fate of Sub-micron Circumplanetary Dust Grains II: Multipolar Fields

We study the radial and vertical stability of dust grains launched with all charge-to-mass ratios at arbitrary distances from rotating planets with complex magnetic fields. We show that the aligned dipole magnetic field model analyzed by Jontof-Hutter and Hamilton (2012) is an excellent approximation in most cases, but that fundamentally new physics arises with the inclusion of non-axisymmetric magnetic field terms. In particular, large numbers of distant negatively-charged dust grains, stable in a magnetic dipole, can be driven to escape by a more complex field. We trace the origin of the instability to overlapping Lorentz resonances which are extremely powerful when the gravitational and electromagnetic forces on a dust grain are comparable. These resonances enable a dust grain to tap the spin energy of the planet to power its escape. We also explore the relatively minor influence of different launch speeds and the far more important effects of variable grain charge. Only the latter are capable of significantly affecting the micron-sized grains that dominate visible and infrared images of faint dust rings. Finally, we present full stability maps for Earth, Jupiter, Saturn, Uranus, and Neptune with magnetic fields modeled out to octupole order. Not surprisingly, dust in the tortured magnetic fields of Uranus and Neptune show the greatest instability.Comment: 60 pages in manuscript format, 17 figures, 1 tabl

Comparisons of electron fluxes measured in the crustal fields at Mars by the MGS magnetometer/electron reflectometer instrument with a B field–dependent transport code

Peer Reviewedhttp://deepblue.lib.umich.edu/bitstream/2027.42/95296/1/jgre1782.pd

General practitioners’ perceptions of compassionate communities: a qualitative study

Abstract: Background: General Practitioners (GPs) face challenges when providing palliative care, including an ageing, multimorbid population, and falling GP numbers. A ‘public health palliative care’ approach, defined as “working with communities to improve people’s experience of death, dying and bereavement”, is gaining momentum. ‘Compassionate communities’ is one example, with a focus on linking professional health carers with supportive community networks. Primary care is central to the approach, which has been incorporated into United Kingdom GP palliative care guidance. No research to date, however, has investigated GP perspectives of these approaches. Our aim, therefore, was to explore GP perceptions of a public health approach to palliative care, and compassionate communities. Methods: GPs working in the United Kingdom were recruited through university teaching and research networks using snowball sampling. Purposive sampling ensured wide representation of gender, level of experience and practice populations. Semi-structured, digitally audio-recorded interviews were conducted with nine GPs. Interviews were transcribed verbatim, and thematic analysis was undertaken, informed by a qualitative descriptive methodology. Interviews continued until data saturation was reached. Results: Most participants were unfamiliar with the term ‘compassionate communities’, but recognised examples within their practice. Three major themes with seven subthemes were identified: 1) Perceived potential of compassionate communities, including: ‘maximising use of existing community services’; ‘influencing health outside of healthcare’; and ‘combatting taboo’, 2) Perceived challenges of compassionate communities, including: ‘patient safety’; ‘limited capacity of the community’; ‘limited capacity of general practice’, and ‘applicability of public health to palliative care’, and 3) The role of the GP in compassionate communities. Conclusions: GPs recognised the importance of the wider community in caring for palliative care patients, however most were unfamiliar with the compassionate community approach. Participants held differing views regarding the application of the model, and the position of general practice within this. Further research into the approach’s practical implementation, and exploring the views of other key stakeholders, would help establish the feasibility of compassionate communities in practice, and guide its future application