Motivations, attitudes, customer habits: on the production and consumption of wine in Soltvadkert

Soltvadkert is a little city between the Danube and Tisza rivers. In 1700s years was the first initiative to plant grape and now, Soltvadkert is can be proud of the award “The City of the Grape and Wine”. In our research, we used making of structured interview from primer methods. Five wine-makers were asked to know their opinion about the actual situation. We made a quantitative survey also, 100 inhabitants and 100 tourists have filled our questionnaire. The consumption habits linked to the wine, the knowledge about the winemakers of Soltvadkert, the wine-purchasing habit. The result of this survey is the SWOT analysis, which we made and show in this article The main weaknesses of the sector are: the wine forgery scandal, and the not too good level of the vine-consumption

Consumption of organic and gluten-free products of Abonett Kft. (Ltd.) - in the light of a questionnaire survey

The term healthy lifestyle is almost burned into our way of thinking. At the same time, diseases caused by certain allergens are also becoming more common. It is therefore inevitable that many people are looking for a new source of food instead of traditional bread. The Abonett product line offers them an alternative solution. In the course of our work, we tried to assess the familiarity and consumption of these products, as well as the opinions formed about them. To this end, we conducted an online questionnaire survey in the fall of 2021, which we shared on social media. In our opinion, opening to new segments, such as rice-based extruded products, soup pearls, or even sweet and salty snacks, is a possible option. The use of special ingredients and flavors can be interesting for customers. The information obtained during our research can be of help in the marketing strategy planning of the company, as well as in the analysis of the types of behavior related to consumers

Consumption of organic and gluten-free products of Abonett Kft. (Ltd.) - in the light of a questionnaire survey

The term healthy lifestyle is almost burned into our way of thinking. At the same time, diseases caused by certain allergens are also becoming more common. It is therefore inevitable that many people are looking for a new source of food instead of traditional bread. The Abonett product line offers them an alternative solution. In the course of our work, we tried to assess the familiarity and consumption of these products, as well as the opinions formed about them. To this end, we conducted an online questionnaire survey in the fall of 2021, which we shared on social media. In our opinion, opening to new segments, such as rice-based extruded products, soup pearls, or even sweet and salty snacks, is a possible option. The use of special ingredients and flavors can be interesting for customers. The information obtained during our research can be of help in the marketing strategy planning of the company, as well as in the analysis of the types of behavior related to consumers

Egy soltvadkerti szőlőgazdaság logisztikai problémái

Absztrakt: Kutatásunk során egy szőlőtermesztő gazdaságot vettünk górcső alá. Megvizsgáltuk a termelés után folyamatok, a szüretelés és az értékesítés főbb lépéseit, problémát, megoldásait. Egyszerű számítást végezve összegeztük a kiadásokat, illetve a bevételt. Mivel az egyik szerző ebben a gazdaságban a vezető őstermelő családtagja, így személyesen tudott minden kérdésre választ adni. A következtetések levonása után javaslatokat tettünk a problémák csökkentése érdekében. Abstract: During our research, we invèstigated a vineyard. We analysed the post-maturation processes, the main steps, problems and solutions of vintage and salesmanship. By making a simple calculation, we have summed up the expenditures and earnings. Because of the one of authors is the relative of the owner, she was able to answer personally for all questions. After our conclusions, we have made proposals, in order to reduce the problems

Egy soltvadkerti szőlőgazdaság logisztikai problémái

During our research, we invèstigated a vineyard. We analysed the post-maturation processes, the main steps, problems and solutions of vintage and salesmanship. By making a simple calculation, we have summed up the expenditures and earnings. Because of the one of authors is the relative of the owner, she was able to answer personally for all questions. After our conclusions, we have made proposals, in order to reduce the problems.Kutatásunk során egy szőlőtermesztő gazdaságot vettünk górcső alá. Megvizsgáltuk a termelés után folyamatok, a szüretelés és az értékesítés főbb lépéseit, problémát, megoldásait. Egyszerű számítást végezve összegeztük a kiadásokat, illetve a bevételt. Mivel az egyik szerző ebben a gazdaságban a vezető őstermelő családtagja, így személyesen tudott minden kérdésre választ adni. A következtetések levonása után javaslatokat tettünk a problémák csökkentése érdekében

Egy soltvadkerti szőlőgazdaság logisztikai problémái

During our research, we invèstigated a vineyard. We analysed the post-maturation processes, the main steps, problems and solutions of vintage and salesmanship. By making a simple calculation, we have summed up the expenditures and earnings. Because of the one of authors is the relative of the owner, she was able to answer personally for all questions. After our conclusions, we have made proposals, in order to reduce the problems.Kutatásunk során egy szőlőtermesztő gazdaságot vettünk górcső alá. Megvizsgáltuk a termelés után folyamatok, a szüretelés és az értékesítés főbb lépéseit, problémát, megoldásait. Egyszerű számítást végezve összegeztük a kiadásokat, illetve a bevételt. Mivel az egyik szerző ebben a gazdaságban a vezető őstermelő családtagja, így személyesen tudott minden kérdésre választ adni. A következtetések levonása után javaslatokat tettünk a problémák csökkentése érdekében