PENGARUH PERSEPSI TERHADAP KEPUTUSAN PEMBELIAN (Survei Pada Mahasiswa Program Studi Administrasi Bisnis Angkatan “2014/2015−2015/2016” Fakultas Ilmu Administrasi Universitas Brawijaya Pembeli Dan Pengguna Sepatu Nike)

This research aims to analyze and explain the impact of Perception on Purchase Decision simultaneously or partially on Nike shoe products. Independent variables in this research аrе Consumеr Еxposurе, Consumеr Аttеntion, аnd Consumеr Comprеhеnsion. Dеpеndеnt vаriаblе in this rеsеаrch is Purchаsе Dеcision Structurе. This rеsеаrch usеd аn еxplаnаtory rеsеаrch with а quаntitаtivе аpproаch. Thе sаmpling tеchniquе usеd simplе rаndom sаmpling with а sаmplе of 99 Studеnts of Businеss Аdministrаtion Study Progrаm Bаtch “2014/2015–2015/2016” Fаculty of Аdministrаtive Sciеncе Brаwijаyа Univеrsity, Nikе shoеs shoppеrs аnd usеrs. This rеsеаrch usеd dеscriptivе stаtisticаl аnаlysis аnd infеrеntiаl stаtisticаl аnаlysis consisting of clаssicаl аssumption tеst аnd multiplе liniеr rеgrеssion аnаlysis. Thе rеsults of this rеsеаrch indicаtе thаt Consumеr Еxposurе, Consumеr Аttеntion, аnd Consumеr Comprеhеnsion hаvе а significаnt еffеct simultаnеously to thе Purchаsе Dеcision Structurе. Kеywords: Pеrcеption, Consumеr Еxposurе, Consumеr Аttеntion, Consumеr Comprеhеnsion, аnd Purchаsе Dеcision Structurе. АBSTRАK Pеnеlitiаn ini bеrtujuаn untuk mеngаnаlisis dаn mеnjеlаskаn pеngаruh sеcаrа simultаn mаupun pаrsiаl Pеrsеpsi tеrhаdаp Kеputusаn Pеmbеliаn аtаs produk sеpаtu Nikе. Vаriаbеl indеpеndеn pаdа pеnеlitiаn ini аdаlаh Pеmаpаrаn Konsumеn, Pеrhаtiаn Konsumеn, dаn Pеmаhаmаn Konsumеn. Vаriаbеl dеpеndеn pаdа pеnеlitiаn ini аdаlаh Struktur Kеputusаn Pеmbеliаn. Jеnis pеnеlitiаn yаng digunаkаn аdаlаh pеnеlitiаn pеnjеlаsаn (Еxplаnаtory Rеsеаrch) dеngаn pеndеkаtаn kuаntitаtif. Tеknik pеngаmbilаn sаmpеl yаng digunаkаn аdаlаh simplе rаndom sаmpling dеngаn sаmpеl sеbаnyаk 99 orаng Mаhаsiswа Progrаm Studi Аdministrаsi Bisnis Аngkаtаn “2014/2015–2015/2016” Fаkultаs Ilmu Аdministrаsi Univеrsitаs Brаwijаyа pеmbеli dаn pеnggunа sеpаtu Nikе. Pеnеlitiаn ini mеnggunаkаn аnаlisis stаtistik dеskriptif dаn аnаlisis stаtistik infеrеnsiаl yаng tеrdiri dаri uji аsumsi klаsik dаn аnаlisis rеgrеsi liniеr bеrgаndа. Hаsil pеnеlitiаn ini mеnunjukkаn bаhwа vаriаbеl Pеmаpаrаn Konsumеn, Pеrhаtiаn Konsumеn, dаn Pеmаhаmаn Konsumеn bеrpеngаruh signifikаn sеcаrа simultаn аtаu bеrsаmа-sаmа tеrhаdаp Struktur Kеputusаn Pеmbеliаn. Kеywords: Pеrsеpsi, Pеmаpаrаn Konsumеn, Pеrhаtiаn Konsumеn, Pеmаhаmаn Konsumеn, dаn Struktur Kеputusаn Pеmbеliа

ANALISIS NILAI OVERALL EQUIPMENT EFFECTIVENESS (OEE) PADA PROSES PRODUKSI FOOD STORAGE UNTUK MENINGKATKAN EFEKTIVITAS MESIN DI PT. AIRTECH INTI KARAWACI

PT. Airtech Inti Karawaci adalah perusahaan manufaktur yang bergerak di bidang pembuatan lemari pendingin yang memproduksi kulkas 4 pintu dan food storage. Penelitian dilakukan pada proses (mesin) produksi lemari pendingin food storage karena selama waktu penelitian sedang memproduksi food storage. Mesin yang diteliti ada 6 mesin pada proses produksi food storage. Penelitian ini mengangkat tema mencari tahu nilai keefektivan mesin dan faktor apa saja yang menyebabkan ketidak efektivan dengan metode Overall Equipment Effectiveness (OEE). Hasil perhitungan OEE digunakan untuk mengetahui pengaruh six big losses sebagai dasar rekomendasi perbaikan dengan pendekatan 8 pilart TPM untuk meningkatkan efektivitas mesin produksi. Dari hasil penelitian diketahui nilai OEE semua mesin dari minggu ke-1 bulan maret hingga minggu ke-24 bulan agustus 2017 mesin dengan nilai terendah berada pada mesin bending sebesar 54% sangatlah jauh dari ketetapan standar OEE perusahaan sebesar 75%, sehingga mesin bending inilah yang akan diteliti mengenai penyebab rendahnya downtime. Hasil dari analisis six big losses digunakan untuk mengetahui faktor losses apa yang mempengaruhi rendahnya nilai OEE mesin bending dan diketahui adalah Breakdown loss lebih tepatnya mechanical problem. mechanical problem yang memiliki total time loss sebesar 2658,24 menit dan persentasenya 78%. Hal ini disebabkan oleh adjustmen tentang preheat problem hanya diketahui teknisi yang membuat penanganan masalah ini lama. Salah satu dari rekomendasi perbaikan untuk meminimasi downtime pada mesin bending dengan pendekatan 8 pilar TPM adalah autonomous maintanance (pemeliharaan mandiri). Kata Kunci : OEE, TPM, Six Big Losses, Autonomous Maintananc

Karakteristik Es Krim dengan Penambahan Alginat sebagai Penstabil

Es krim merupakan salah satu makanan beku yang banyak digemari oleh berbagai kalangan masyarakat, permasalah yang muncul adalah sedikitnya jenis bahan penstabil es krim nabati, sedangkan banyak penggunaan penstabil hewani yang diragukan kehalalannya. Tujuan penelitian ini untuk mengetahui pengaruh penambahan alginat dengan konsentrasi berbeda terhadap tingkat kesukaan, mutu fisik dan mutu kimia es krim. Penelitian ini disusun dengan menggunakan metode Rancangan Acak lengkap dengan menggunakan 1 faktor yaitu penambahan alginat berbeda konsentrasi (0%; 0,6%; 0,9%; dan 1,2%) dan 3 kali pengulangan. Parameter yang digunakan dalam penelitian ini terdiri dari uji hedonik, viskositas, daya leleh, overrun (derajat pengembangan), kadar lemak, dan kadar protein. Data nonparametrik (uji hedonik) dianalisis dengan Kruskal-Wallis dan uji lanjut Mann-Whitney. Data parametrik dianalisis menggunakan uji lanjut Tukey (viskositas, daya leleh, overrun (derajat pengembangan), kadar lemak, dan kadar protein). Hasil penelitian menunjukkan penambahan alginat berbeda konsentrasi tidak berbeda nyata terhadap tingkat kesukaan dan agak disukai panelis, dan berpengaruh nyata (P<0.05) terhadap pada nilai viskositas, daya leleh, overrun, pH, kadar lemak, dan kadar protein es krim. Rata-rata nilai hedonik es krim yaitu 3,13±0,43, kemudian nilai viskositas (cPs) es krim yaitu 160±10, sedangkan nilai daya leleh (menit) es krim yaitu 21,40±0,14. Nilai overrun (derajat pengembangan) yaitu 67,66±1,66, sedangkan nilai kadar lemak (%) es krim yaitu 11,33±1,65, dan nilai kadar protein (%) es krim yaitu 2,70±0,08. Kesimpulan dari penelitian ini adalah es krim agak disukai panelis dan nilai terbaik pada setiap parameter uji terdapat pada konsentrasi alginat 1,2%

Aktivitas Antioksidan Dan Uji Iritasi Sediaan Masker Gell Peel-off Ekstrak Metanol Kulit Buah Rambutan (Nephelium Lappaceum L.)

Antioxidants are one of the free-radical scavengers. Methanol extract of rambutan peel containing phenolic compounds such as acids ellagat, corilagin and geraniin potential as antioxidants. Facial cosmetics are available in a variety of dosage forms, one of which shaped peel-off mask gel. The purpose of this study to determine the antioxidant activity and irritation test preparation gel mask methanol extract of rambutan peel. Research stage begins with the search for materials, manufacturing of rambutan peel extracts, extracts DPPH test, preparation of a peel-off mask gell, DPPH test preparation, and irritation test. The results showed the extract inhibition concentration is 6.6771 µg / mL; inhibition concentration of gel peel-off mask at F0, F1, F2, F3 where F0 does not contain extracts, F1containing 50 mg of extract, F2 = 150 mg extract; F3 = 250 results inhibition concentration obtained mg ektrask respectively 8.867; 6.655; 6.786; 6.598 µg / mL. Skin irritation test preparation rambutan mask to F0 are erythema in rabbits 1 and 2 at the 24th hour and 48 while in rabbits 3 at the 24th hour. For F1 and F2 erythema occurred at the 24th hour and 48 for rabbits 1, all hours of the rabbit 2 and the 24th hour in rabbits 3. Eritema happened in F3 found in rabbits 2 at the 24th hour, 48 and 72. edema does not occur in any formula at all rabbits

Karakteristik Reproduksi dan Perkembangan Populasi Kambing Peranakan Etawah di Lahan Pasca Galian Pasir

The Grade Goats of Etawah and local goats which commonly called,”Etawah Grade Goats” is well adapted to the enviromental of Indonesia. These animals are also well maintained and kept by farmers as the main producers of meat and milk. The aim of this research was to study the reproductive characteristics and population dynamics of Etawah grade goats in Sumedang of West Java. This research was conducted from July to August of 2011 in Cimalaka and Paseh subdistricts of Sumedang. Thirty six (36) farmers were purposively chosen as respondents for this study. Primary data were obtained from the farmers by interview using questionnaires. Secondary data were collected from Sumedang livestock office and statisticaly reported from farmers group. Data were analyzed descriptively to obtain reproductive characteristics of Etawah gradegoats. Based on the reproductive characteristics obtained, an estimation was made on the population dynamics of dairy goats in Cimalaka and Paseh subdistricts. The average age of ewes at first estrus was 10.06±1.65 m and 12.89±3.86 m in Cimalaka and Paseh respectively. The first conception of ewes occurred at 10.56±1.55 m and 13.26±3.93 m, and kidding interval was 7.75±0.58 m and 7.17±1.11 m whereas, the mortality rate of young goats was 8% and 24% in Cimalaka and Paseh respectively which was varied between region. The results of estimation made from population dynamics of dairy goats in the Cimalaka subdistricts indicated that the increase rate of goats after six years was 11.43%,The increasing of goat numbers obtained six years, to be 308 heads. Therefore, the number of ewes should be kept in the flock was 79 heads in orderto maintain population.The results of estimation made from population dynamics of dairy goats in the Paseh subdistricts indicated that the decrease on rate of goats after six years was 23.37%, that resulted in the decreasing of goat numbers obtain six years to be 41 heads. Therefore the number of ewes should be kept in the flock was 8 heads in order to maintain population

Synthesis and Characterization of Poly(Amidoamine) Dendrimers Encapsulated 198Au Nanoparticles

Brachytherapy or internal radiotherapy is one of many methods used for treatment of cancer. This modality requires an agent with radionuclides that emits α or β particle with a proper energy. 198Au (99% β max = 0.96 MeV and t1/2 = 2.69 days) is one of radionuclides that has been considered to be effective for the above-mentioned purpose. The purpose of this research was to synthesis and characterize poly(amidoamine) (PAMAM) G3.0 dendrimers encapsulated 198Au nanoparticles as a new brachytherapy agent. PAMAM G3.0 dendrimers encapsulated 198Au nanoparticles was successfully synthesized by a bottom-up method using sodium borohydride as a reductor. Purification was then performed by a size exclusion chromatography in order to separate large Au nanoparticles that were formed outside the cavity of PAMAM G3.0 dendrimers. Prior to the synthesis of PAMAM G3.0 dendrimers encapsulated 198Au nanoparticles, the synthetic procedure was first established by using a non-radioactive Au. The PAMAM G3.0 dendrimers encapsulated Au nanoparticles produced was then characterized by using an UV-Vis spectroscopy, a transmission electron microscopy (TEM), particle size analyzer (PSA), and an atomic absorption spectroscopy (AAS). Characterization results revealed that PAMAM G3.0 dendrimers encapsulated Au nanoparticles that were prepared from a reaction mixture of PAMAM G3.0 dendrimers and Au HAuCl4 with mol ratio of 2.8, was found to be a proper formula. It produced PAMAM G3.0 dendrimers encapsulated Au nanoparticles with diameter of 1.743 nm, spheris, uniform and drug loading value of 26.34%. This formula was then used in synthesis using radioactive Au, 198Au. Characterization results of PAMAM G3.0 dendrimers encapsulated 198Au nanoparticles gave a radiochemical purity of 99.4% and zero charge. Received: 04 December 2012; Revised: 18 December 2012; Accepted: 20 December 201

E-Business, Airport Development and Its Impact on the Increasing of Information of Communication Development in Indonesia

The increasing number of the internet usage by households have an effect on the tourism sector. On the other hand, the aviation industry is growing as one of the development centers. This study aims to analyze the impact of information and communication development to airport performance in Indonesia. This is a correlation research with 151 of airports in Indonesia as a population. The sampling technique was done by using total sampling. The results of correlation (R) indicates the Gross Regional Domestic Product (GRDP) of Information and Communication has a relatively strong relationship with the Airport Performance. Meanwhile the results of Adjusted R test shows that they are other factors in increasing GRDP of Information and Communication besides Airport Performance. It shows the low impact of Information and Communication GRDP to the Airport Performance

E-Business, The Impact of The Regional Government Development (APBD) on Information and Communication Development in Indonesia

The decline of development delived from natural resources in several regions in Indonesia requires local governments to make a breakthrough in increasing revenues beyond natural resources, including through increased revenue in the field of information technology. The purpose of this study is to analyze the impact of the regional government development (APBD) on information and communication development in Indonesia. By using correlational research, it is known that all of APBD sub variables have a high correlation in increasing Gross Regional Domestic Product (GRDP) of Information and Communication in Indonesia, only sub-variable of surplus/deficit development, unexpected development sub-variable, sub-variable of development aid to province/regency/city and village government, and sub-variable of development special allocations that have not a significant correlation to increase of GRDP of Information and Communication in Indonesia. There is 86,7% of APBD variable influence the increase of GRDP of Information and Communication, while the increase of 15,3% of Information and Communication GRDP influenced by other factors aside from APBD. It shows the strong impact of APBD on increasing GRDP of Information and Communication

Factors Determining the Welfare of the Sunda Strait Tsunami Victim’s Family. A Mechanism Disaster Impact on SDGs in Family Level

The Sunda Strait Tsunami in December 2018 has prolonged impact on the welfare of victim’s families. This research aims to analyze factors determining family welfare after 27 month of Sunda Strait tsunami. Research involved 123 families consisted of two groups: refugees who living in shelter F(LS) and non-refugees who living in non shelter (FLNS). Almost two-thirds of the families stated that the impact of the tsunami is still disrupting their work, livelihood, and daily lives. Acceptance and gratitude lead to higher subjective well-being, although objectively, family welfare has not returned to how it was before the tsunami. The results of different tests showed that FLS families (compared to FLNS) had better conditions and the health of their homes as well as their livelihood strategies. The objective welfare of the family is negatively affected by economic pressures, while the subjective welfare of the family is negatively affected by both subjective and objective economic pressures. This research shows the importance of external parties helping the victim's family to reduce their economic pressure, by providing access and opportunities for family income patterns. Subjective economic pressure is a direct mechanism of disaster disruption to welfare as one of the goals of sustainable development