Relationship Marketing Practices on Performance of Commercial Banks in Kenya

Banking as a service industry has recently experienced a tremendous growth through profits, ongoing deposits and revenues. This trend has had a significant influence on competition in the industry. Even so, Bank have successfully tried to brave the stiff competition even to stand out as one of the most successful Kenyan businesses. At the wake of this competition, relationship marketing practices have helped organizations establish durable and unending associations with their customers. This study was conducted to analyze the extent to which relationship marketing practices employed by Banks influence performance in the growing banking industry. A descriptive cross sectional research design was adopted. The target population comprised of 88 employees who are based at the bank headquarters in the following departments; customer service, corporate affairs, finance department, business development, operations and credit and risk department. The study employed a structured questionnaire to collect data. The research instrument was pilot tested with the aim of assessing both its reliability and validity. The collected data was analyzed with the aid of the SPSS software. The findings revealed that 88% of the respondents ascribed to the view that communication, been an aspect of marketing translated to a relative influence on the outcome of the bank’s performance. This means that performance of the bank is positively correlated to the marketing communication mix strategies employed by the bank. Keywords: Commercial banks, Communication, Service Differentiation, Service Quality

In vivo efficacy of oral and intraperitoneal administration of extracts of Warburgia ugandensis (Canellaceae) in experimental treatment of old world cutaneous leishmaniasis caused by Leishmania major.

The antileishmanial activity of extracts of Warburgia ugandensis Spraque (Canellaceae), a known traditional therapy in Kenya was evaluated in vivo. Treatment of infected BALB/c mice with W. ugandensis extracts orally resulted in a reduction of the size of lesions compared to the untreated control. The lesion sizes differed significantly for the four extracts (p=0.039) compared to the untreated control. For mice treated by intraperitoneal injection, the lesion sizes increased initially for the hexane, dichloromethane and ethyl acetate extracts and healed by day 42. The lesion sizes for mice treated with methanol increased steadily from 2.47mm to 3.57mm. The parasitic burden was significantly higher (

Low permeability triple-layer plastic bags prevent losses of maize caused by insects in rural on-farm stores

Participatory on-farm trials were conducted to assess effectiveness of Purdue Improved Crop Storage (PICS™) bags for storage of maize in small-scale farmers’ stores in rural villages in eastern Kenya. A PICS bag is a three-layered hermetic bag-system that forms a barrier against the influx of oxygen and the escape of carbon dioxide. Jute, woven polypropylene or PICS bags were filled with shelled maize grain, purchased from the participating farmers, and the three sets of bags kept in the farmers’ own stores for 35 weeks. Oxygen and carbon dioxide levels in the PICS bags were monitored, as well as the temperature and relative humidity in all the bags. Grain moisture, live insect population, grain damage and weight loss were examined at intervals of seven weeks. Oxygen and carbon dioxide composition demonstrated that PICS bags are capable of sustaining good air-barrier properties under farmer storage conditions. Moreover, moisture content of maize stored in PICS bags did not change throughout the storage period whereas the moisture content of maize stored in polypropylene and jute bags decreased significantly in the final 14 weeks. Maize stored in PICS bags remained free from insect infestation and the weight loss due to insect damage was below 1 %. On the contrary, polypropylene and jute bags permitted profuse build-up of insect populations. At 35 weeks, grain damage reached 77.6 % and 82.3 % corresponding to 41.2 % and 48.5 % weight loss in the polypropylene and jute bags respectively. These findings demonstrate that PICS bags are effective in controlling losses caused by storage pests under farmer storage conditions

Analysis of Farmers’ Perceptions of the Effects of Climate Change in Kenya: the Case of Kyuso District

A cross-sectional analysis was carried out to evaluate how farmers in Kyuso District have perceived climate change. Data was collected from 246 farmers from six locations sampled out through a multistage and simple random sampling procedure. The logistic regression analysis was carried out to assess factors influencing farmers’ perceptions of climate change. The analysis revealed that 94% of farmers in Kyuso District had a perception that climate was changing.  In this regard, age of the household head, gender, education, farming experience, household size, distance to the nearest input/output market, access to irrigation water, local agro-ecology, access to information on climate change, access to extension services, off farm income and change in temperature and precipitation were found to have significant influence on the probability of farmers to perceive climate change. Since the level of perception to climate change revealed by the study was found to be high (94%), the study suggests that more policy efforts should thus be geared towards helping farmers to adapt to climate change. Key words: Climate change, Perceptions, Logistic regression, Kyuso District

Assessment of Farmers’ Adaptation to the Effects of Climate Change in Kenya: the Case of Kyuso District

The study was carried out to assess how farmers in Kyuso District have adapted to the effects of climate change. Survey data was collected from 246 farmers from six locations that were sampled out through a multistage and simple random sampling procedure. The probit regression model was fitted into the data in order to assess factors influencing farmers’ adaptation to the effects of climate change. The analysis revealed that 85% of the farmers had adapted in various ways to the effects of climate change. In this regard, the age of the farmer, gender, education, farming experience, farm income, access to climate information, household size, local agro-ecology, distance to input/output market, access to credit, access to water for irrigation, precipitation and temperature were found to have significant influence on the probability of farmers to adapt to climate change. The study suggests that more policy efforts should thus be geared towards helping all the farmers in the district to adapt to climate change. Key words: climate change, adaptation, probit regression model, Kyuso District

Understanding the potential impact of different drug properties on SARS-CoV-2 transmission and disease burden : a modelling analysis

Q1Q1Background The unprecedented public health impact of the COVID-19 pandemic has motivated a rapid search for potential therapeutics, with some key successes. However, the potential impact of different treatments, and consequently research and procurement priorities, have not been clear. Methods and Findings develop a mathematical model of SARS-CoV-2 transmission, COVID-19 disease and clinical care to explore the potential public-health impact of a range of different potential therapeutics, under a range of different scenarios varying: i) healthcare capacity, ii) epidemic trajectories; and iii) drug efficacy in the absence of supportive care. In each case, the outcome of interest was the number of COVID-19 deaths averted in scenarios with the therapeutic compared to scenarios without. We find the impact of drugs like dexamethasone (which are delivered to the most critically-ill in hospital and whose therapeutic benefit is expected to depend on the availability of supportive care such as oxygen and mechanical ventilation) is likely to be limited in settings where healthcare capacity is lowest or where uncontrolled epidemics result in hospitals being overwhelmed. As such, it may avert 22% of deaths in highincome countries but only 8% in low-income countries (assuming R=1.35). Therapeutics for different patient populations (those not in hospital, early in the course of infection) and types of benefit (reducing disease severity or infectiousness, preventing hospitalisation) could have much greater benefits, particularly in resource-poor settings facing large epidemics. Conclusions There is a global asymmetry in who is likely to benefit from advances in the treatment of COVID-19 to date, which have been focussed on hospitalised-patients and predicated on an assumption of adequate access to supportive care. Therapeutics that can feasibly be delivered to those earlier in the course of infection that reduce the need for healthcare or reduce infectiousness could have significant impact, and research into their efficacy and means of delivery should be a priorityRevista Internacional - Indexad