Counter-Stereotypes and Feminism Promote Leadership Aspirations in Highly Identified Women

Although women who highly identify with other women are more susceptible to stereotype threat effects, women's identification might associate with greater leadership aspirations contingent on (1) counter-stereotype salience and (2) feminist identification. When gender counter-stereotypes are salient, women's identification should associate with greater leadership aspiration regardless of feminism, while when gender stereotypes are salient, women's identification would predict greater leadership aspirations contingent on a high level of feminist identification. In our study US-based women (N = 208) attended to gender stereotypic (vs. counter-stereotypic) content. We measured identification with women and identification with feminism, and, following the manipulation, leadership aspirations in an imagined work scenario. The interaction between identification with women, identification with feminism, and attention to stereotypes (vs. counter-stereotypes) significantly predicted leadership aspirations. In the counter-stereotypic condition women's identification associated with greater leadership aspirations regardless of feminist identification. In the stereotypic condition women's identification predicted leadership aspirations only at high levels of feminist identification. We conclude that salient counter-stereotypes and a strong identification with feminism may help high women identifiers increase their leadership aspirations.</p

Counter-Stereotypes and Feminism Promote Leadership Aspirations in Highly Identified Women

Although women who highly identify with other women are more susceptible to stereotype threat effects, women's identification might associate with greater leadership aspirations contingent on (1) counter-stereotype salience and (2) feminist identification. When gender counter-stereotypes are salient, women's identification should associate with greater leadership aspiration regardless of feminism, while when gender stereotypes are salient, women's identification would predict greater leadership aspirations contingent on a high level of feminist identification. In our study US-based women (N = 208) attended to gender stereotypic (vs. counter-stereotypic) content. We measured identification with women and identification with feminism, and, following the manipulation, leadership aspirations in an imagined work scenario. The interaction between identification with women, identification with feminism, and attention to stereotypes (vs. counter-stereotypes) significantly predicted leadership aspirations. In the counter-stereotypic condition women's identification associated with greater leadership aspirations regardless of feminist identification. In the stereotypic condition women's identification predicted leadership aspirations only at high levels of feminist identification. We conclude that salient counter-stereotypes and a strong identification with feminism may help high women identifiers increase their leadership aspirations

The relationship between creativity and cultural diversity : cognitive, motivational and ideological determinants

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The relationship between creativity and cultural diversity: cognitive, motivational and ideological determinants

The argument that diversity enriches society is a common feature in public, political and academic discourse. Recent research has provided some empirical support for this idea with the finding that people who challenge traditional group boundaries (e.g., migrants, women in stereotypically incongruent occupational roles) can experience enhancements to their creative performance. In this thesis I test a new theoretical model, based on social categorization theory, which provides some precise conditions under which the experience of social and cultural diversity will be most beneficial to creative performance. Nine studies yielded support for this model, and the assertion that social and cultural diversity, when experienced in a way that challenges stereotypic expectations, can lead to enhanced creativity. Furthermore, the studies supported the notion that such stereotypically challenging diversity works through a cognitive process of inconsistency resolution that initially decreases, but with repeated engagement enhances, creative performance. The findings of this thesis support calls for further integration of social cognitive and cross-cultural perspectives, and explain why people may be initially resistant to diversity, but how in the longer term the experience can yield considerable benefits for individuals, groups and society at large

On counter-stereotypes and creative cognition: When interventions for reducing prejudice can boost divergent thinking.

School-based psychological interventions which require students and pupils to think of counter-stereotypic individuals (e.g., a female mechanic, a Black President) have been shown to reduce stereotyping and prejudice. But while these interventions are increasingly popular, no one has tested whether tasks like this can have benefits beyond promoting tolerance, particularly with respect to the way individuals think and solve problems. We looked at one such intervention and asked whether this task could, in addition to decreasing propensities to stereotype others, contribute to more flexible and original performance. We expected that because exposure to people who disconfirm stereotypes compels students to think “out of the box”, they will subsequently not only rely less on stereotypes, but in more general thinking rely less on easily accessible knowledge structures and be more flexible and creative. As predicted, being encouraged to think counter-stereotypically not only decreased stereotyping, but also, on a divergent creativity task, lead to the generation of more creative ideas – but only for individuals who initially reported a lower personal need for structure (PNS)

How Dual-Identity Processes Foster Creativity

We propose a theoretical model explaining when and why possessing 2 inconsistent social identities can foster superior creativity. The framework describes how during cultural adaptation individuals (a) alternate their identities across contexts, (b) integrate elements of their distinct (i.e., remote and uncorrelated) identities, and, having formed cognitive and emotional links with the new group, (c) broaden their self-definition. We explain how these processes of cultural adaptation map onto 3 fundamental creative processes: (a) an ability to quickly and effortlessly switch between cognitive strategies and semantic categories, (b) an apparent ease in integrating distant and conflicting ideas, and finally, (c) the widening of one’s creative idea base. Our model explains how the challenges involved in managing complex self-definitions enhance creativity, and increase potential for novel problem solutions. Understanding this dynamic brings a new perspective to debates on the value of diversity

Can counter-stereotypes boost flexible thinking?

To reduce prejudice psychologists design interventions requiring people to think of counter-stereotypes (i.e., people who defy stereotypic expectations—a strong woman, a Black President). Grounded in the idea that stereotypes constrain the ability to think flexibly, we propose that thinking of counter-stereotypes can have benefits that extend beyond the goal of prejudice reduction—in particular to tasks measuring cognitive flexibility and creative performance. Findings supported this conjecture. In Experiment 1 priming a gender counter-stereotype enhanced cognitive flexibility. This effect could not be attributed to changes in mood. In Experiment 2, using a gender-independent manipulation, priming various social counter-stereotypes brought a boost to creative performance. We discuss implications of these extended benefits of counter-stereotypic thinking for developing future prejudice-reduction interventions

How multiple social identities are related to creativity

The present research examined whether possessing multiple social identities (i.e., groups relevant to one’s sense of self) is associated with creativity. In Study 1, the more identities individuals reported having, the more names they generated for a new commercial product (i.e., greater idea fluency). In Study 2, multiple identities were associated with greater fluency and originality (mediated by cognitive flexibility, but not by persistence). Study 3 validated these findings using a highly powered sample. We again found that multiple identities increase fluency and originality, and that flexibility (but not persistence) mediated the effect on originality. Study 3 also ruled out several alternative explanations (self-affirmation, novelty seeking, and generalized persistence). Across all studies, the findings were robust to controlling for personality, and there was no evidence of a curvilinear relationship between multiple identities and creativity. These results suggest that possessing multiple social identities is associated with enhanced creativity via cognitive flexibility

On the relationship between cultural diversity and creativity in education: The moderating role of communal versus divisional mindset.

We conducted an experimental study with the aim of testing certain conditions under which engaging with cultural diversity increases creativity among schoolchildren. Results obtained from a sample of 149 Italian elementary schoolchildren revealed that engaging with cultural diversity, operationalized by asking Italian children to work with immigrant children on a cooperative task, led to an increase in creativity. Furthermore, we found that this effect was only present when a communal but not a divisional mindset (emphasizing group distinctions) was present. We discuss theoretical and practical implications of findings

Whether Social Schema Violations Help or Hurt Creativity Depends on Need for Structure.

Although people and events that disconfirm observers’ expectancies can increase their creativity, sometimes such social schema violations increase observers’ rigidity of thought and undermine creative cognition. Here we examined whether individual differences in the extent to which people prefer structure and predictability determine whether social schema violations facilitate or hamper creativity. Participants in Study 1 formed impressions of a schema-inconsistent female mechanic (vs. a schema-consistent male mechanic). Following schema-inconsistent rather than -consistent information, participants low (high) in need for structure showed better (impeded) creative performance. Participants in Study 2 memorized a series of images in which individuals were placed on a schema-inconsistent (vs. consistent) background (e.g., an Eskimo on the desert vs. on a snowy landscape). Following schema-inconsistent imagery, participants low (high) in need for structure increased (decreased) divergent thinking