Understanding factors of digital environment that affect consumers’ behaviour in Vietnam : Vietnamese Market Research

The impacts of digital world nowadays are proved to be crucial and widely spread all over all aspects of life. Understanding the behaviours of online customers is the first attempt for a successful digital marketing plan Therefore, this paper is conducted with the purpose of providing an analysis of the possible factors of the digital environment that could have impacts on the behaviour of Vietnamese consumers. In order to do so, a theoretical framework comprising of four independent variables including cost- efficiency, information satisfaction, customer trust, and internet shopping experiences that have been proved by previous studies to have strong impacts on the purchasing behaviours of consumers in the digital market. These factors are also the main hypothesizes to test the reliability and validity within Vietnamese digital market. The researcher has also decided to apply the potivist paradigm under the assistance of survey questionnaire to collect quantitative data from the customer database of a consumer goods retail company he is working at. Specifically, 250 respondents who are Vietnamese customers in the digital market have been randomly selected to participate in this paper under self-administered questionnaire. Findings indicate that while the information satisfaction, consumer trust and internet shopping experience have strong impacts on purchasing decision of Vietnamese customers in the digital market, the impacts of cost efficiency seem to be modest

Natural History of the Danube Region

Nature and humans have met and interacted in the Danube Region for millennia, changing its plant and animal communities. Fishing is among the oldest demonstrable human intervention in the river. For centuries, local habitat alteration in the wake of riverbank fixation or large-scale changes due to deforestation in the catchment have taken place. In the last 200 years the socio-natural system underwent fundamental anthropogenic changes by systematic river channelization for navigation or for flood protection, and by hydropower production and pollution. In-depth-knowledge of the long-term development of the Danube and Danube Region is indispensable as past events created a variety of long-term legacies. To devise sustainable policies for the future, policy makers and administratives need sound information on species, habitats and ecosystems and about their distribution in space and time. The Danube: Future Knowledge Base was developed to support integrating transnational, basin-wide research to address this need

Interdisciplinary Research for the Sustainable Development of the Danube River Basin

Sustainable development under conditions of aggravating global climate change is more than a technical or natural science question. It is an all-encompassing, perhaps even wicked, challenge to societies. This calls for adequate research strategies. A problem-driven approach, in particular when dealing with wicked problems, will necessarily have to be interdisciplinary. But interdisciplinarity is more often invoked than carried out successfully because it is challenging to both academic structures and to the knowledge and abilities of researchers. The Danube: Future White Paper, a community-based effort to formulate research needs for the sustainable development of the Danube River Basin, suggested several principles for research. These might serve as starting points for interdisciplinary team formation, one of the challenges researchers of the DRB face. A concerted effort by funding agencies is needed to address the many issues arising from the need to develop the DRB according to the principles of sustainability

Challenges in developing fish-based ecological assessment methods for large foodplain rivers

Large European floodplain rivers have a great diversity in habitats and fish fauna, but tend to be heavily modified. The complexity of these river systems and their multiple human impacts pose considerable challenges for assessment of their ecological status. This paper discusses: (1) the application of historical information on fish fauna and habitat availability to describe reference conditions; (2) responses of fish assemblages to human disturbance by comparing various rivers and river segments with different impacts and/or time series within rivers; (3) the role of floodplain water bodies in ecological assessment; and (4) monitoring of large rivers using different gears and sampling designs for main channels and floodplain habitats. The challenge for the future is to standardise and calibrate sampling methods and data to enhance the potential for ecological assessment of large rivers